The B2B Roundtable (hosted by Brian Carroll)
Brian CarrollThe B2B Roundtable gives you practical marketing and sales strategies you can use to fuel growth. Host Brian Carroll sits down with leading GTM experts in B2B marketing and sales to uncover what’s working today — from account-based marketing (ABM) and sales development to content marketing, storytelling, leadership, and research-backed insights.
| Publishes | Twice monthly | Episodes | 26 | Founded | 9 years ago |
|---|---|---|---|---|---|
| Categories | MarketingBusinessEntrepreneurship | ||||
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Latest Episodes
In a recent Gartner survey, 75% of B2B buyers said they’d prefer a rep-free buying experience. That’s a wake-up call for sales and marketing leaders everywhere.
So, is this the end of sales as we know it… or the start of something better?
On this... more
Lead nurturing is easy to talk about and surprisingly hard to do well.
Most teams don’t struggle because they lack automation or content. They struggle because they’re guessing about the buyer’s journey instead of understanding it.
At best, nurtu... more
Customers care more about the values of the companies they buy from than ever before.
That includes B2B buyers, even when they pretend it doesn’t.
It’s not just about what you sell. Buyers want to know what kind of company you are. What you prote... more
Why does most marketing stink?
According to Michael Brenner, “Most of the marketing that we do that stinks and doesn’t work is that some executive with a big ego asked us to do it.”
On top of that, marketers are not in a happy place.
According ... more
Key Facts
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Reviews
- Schlockimg instead of knowledge transfer
Mainly marketing for the guest. Limited process and knowledge transfer.
Apple Podcasts2NeophyteMerketer
United States6 years ago - Great Listen
Brian makes it easy to understand and clearly explains how to put technique into action!
Apple Podcasts5Coooolgirl1265United States7 years ago - Thought provoking and fresh.
A great marketing podcast! Excited to hear what else Brian Carroll and his guests have to offer.
Apple Podcasts5Madalynn00!United States7 years ago - Very Relatable
Love that they have different guests and topics from a wide array of perspectives. Cant wait to hear more of this podcast
Apple Podcasts5Blondie10800United States7 years ago - Very informative!
I love this content. Very useful information, excellent presentation, very easy on the ears. He has an angelic voice.
Apple Podcasts5RftivUnited States7 years ago
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #245 |  Russia/Business/Marketing |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
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Which podcasts are similar to The B2B Roundtable?
These podcasts share a similar audience with The B2B Roundtable:
1. The B2B Revenue Executive Experience
2. The Predictable Revenue Podcast
3. The Salesman.com Podcast
4. The Advanced Selling Podcast
5. Marketing School - Digital Marketing and Online Marketing Tips
How many episodes of The B2B Roundtable are there?
The B2B Roundtable launched 9 years ago and published 26 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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