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Artwork for SportsPro Podcast

SportsPro Podcast

SportsPro
Premier League
NFL
Formula One
Women In Sports
Sustainability
Football
Euro 2024
Olympics
NBA
Paris 2024
Paris 2024 Olympics
Fan Engagement
Saudi Arabia
Gender Equality
Women's Sports
Donald Trump
Manchester City
FIFA
Data Analytics
Women's Super League

Join SportsPro writers and guests for comment, insight and analysis on the matters of the moment in the global sports industry.

PublishesWeeklyEpisodes554Founded13 years ago
Number of ListenersCategory
Sports

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Artwork for SportsPro Podcast

Latest Episodes

What happens when a football league needs to broadcast its own live games?

In the latest episode of our New Economics of Fandom miniseries in partnership with Genius Sports, Chris Stone and Nick Meacham are joined by Cyprien Castanedo, head of media... more

The US Open just wrapped up three weeks that delivered US$108 million in prize money, record viewership on ESPN and the tournament's first American male finalist since 2006. However, the conversation was also dominated by rising ticket prices and a b... more

Sports organisations have spent years talking about data as the key to growth. But what if most are approaching it the wrong way?

In the latest episode of our New Economics of Fandom miniseries, Chris Stone and Nick Meacham are joined by UEFA Chief ... more

In the space of a few short years, Just Eat went from a sports sponsorship newcomer into a major partner for Uefa’s club and international competitions.

The relationship spanned everything from the Champions League to the Women’s Euros, helping the ... more

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Recent Guests

Cyprien Castanedo
Head of platform and innovation, Ligue 1
Ligue 1
Episode: How Ligue 1 built its own streaming platform from scratch - and whether it's here to stay | The New Economics of Fandom Ep.3
Roman Putsch
Chief Marketing and Chief Digital Officer at UEFA
UEFA
Episode: Why Better Experiences Create Better Data | The New Economics of Fandom Ep.2
Marijn Luchtman
Global Head of Sponsorships at Just Eat
Just Eat Takeaway
Episode: From Takeaway to Top Table: How Just Eat became Uefa’s most visible partner and why it’s walking away
Sean Harvey
Director of Wrexham AFC
Wrexham AFC
Episode: Inside Wrexham’s Rise: Growth, Investment and Global Ambition
Michael Broughton
Co-founder and partner at Sport Investment Partners
Sport Investment Partners
Episode: How do you build an investible disruptor sports property?
Bex Smith
Founder and CEO of Crux Football
Crux Football
Episode: How do you build an investible disruptor sports property?
Mark Locke
CEO of Genius Sports
Genius Sports
Episode: The New Economics of Fandom with Genius Sports CEO Mark Locke
Melissa Lawton
Chief Content Officer at SailGP
SailGP
Episode: How great short-form content is transforming the sports business
Gabby Vidal Castillo
Director of Sports Partnerships and Strategic Accounts for EMEA at Greenfly
Greenfly
Episode: How great short-form content is transforming the sports business

Hosts

Steve McCaskill
Host of the SportsPro Podcast; sports business editor who contributes to discussions
Sam Carr
Host of the SportsPro Podcast

Reviews

4.7 out of 5 stars from 63 ratings
  • Top insight

    Thoroughly enjoyable

    Apple Podcasts
    5
    Bill_OG_78
    United Kingdom2 years ago
  • My weekly fix

    My weekly fix for all things sports business. Love the insights & the humourous manner they are delivered. Keep it up SP team šŸ¤

    Apple Podcasts
    5
    Son_Of_Moyo
    South Africa2 years ago
  • Very good content but poor sound quality

    Probably the best sports business podcats, however a big effort has to be done regarding the quality of production and sound.

    Apple Podcasts
    4
    Mahmoudbou
    United Kingdom3 years ago
  • Good job!

    As someone who works in pro sports, I have to say this is good stuff!

    Apple Podcasts
    5
    123CoooolYes
    United States6 years ago
  • Anthony Jones

    Very good, can't wait for the next one.

    Apple Podcasts
    5
    michael barber
    United Kingdom13 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Very good content but poor sound quality: probably the best sports business podcats, however a big effort to be done regarding production and sound.
Good job!: as someone who works in pro sports, this is good stuff!
Top insight: Thoroughly enjoyable
Anthony Jones: Very good, can't wait for the next one.
My weekly fix for all things sports business. Love the insights & the humourous manner they are delivered. Keep it up SP team šŸ¤

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#123
France/Sports
Apple Podcasts
#200
Saudi Arabia/Sports

Talking Points

Recent interactions between the hosts and their guests.

Inside Wrexham’s Rise: Growth, Investment and Global Ambition
Q: What is the investment landscape like for football right now, and is there an exit strategy for owners?
Investment continues to come in, with a mix of family offices and high-net-worth individuals; there is no exit strategy, and any dilution would be to fund capital needs while preserving the club's operating model.
Inside Wrexham’s Rise: Growth, Investment and Global Ambition
Q: What is your view on the football regulator and its potential impact on clubs like Wrexham?
Regulation could be beneficial for governance, but there will be initial headlines about what regulators stop or intervene in; ultimately communities own clubs and owners are custodians.
Inside Wrexham’s Rise: Growth, Investment and Global Ambition
Q: How is sponsorship being managed, and what role do the owners' own companies play?
Sponsorship inquiries are often handled through the owners' family companies to streamline deals, particularly for US-based brands, while the ownership group remains involved in endorsements and activation.
Inside Wrexham’s Rise: Growth, Investment and Global Ambition
Q: What has been the impact of the documentary series on the club's visibility and commercial prospects?
The documentary boosted global visibility, expanded the fan base, and helped attract high-profile sponsorships; it enhances the club's inventory and supports revenue growth.
Inside Wrexham’s Rise: Growth, Investment and Global Ambition
Q: Can you give people a sense of how the club is operated now and who is responsible for what?
The ownership group remains central, with a CEO building the infrastructure to support growth; Harvey serves as a director with limited day-to-day executive duties, while the ownership group and the CEO guide strategic decisions and relationships.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Frequently Asked Questions About SportsPro Podcast

What is SportsPro Podcast about and what kind of topics does it cover?

The program concentrates on the evolving business of global sport, with recurring emphasis on how content creation, technology, and sponsorship intersect to drive audience engagement and monetization. Episodes frequently explore in-house content operations, data and AI applications, platform strategies, and high-profile partnerships across leagues, teams, and brands. Notable threads include the shift from traditional broadcast to multi-format distribution, the importance of authentic creator-driven storytelling, and the balance between sport without compromising racing or performance. The show tends to feature senior executives and operators from sport, tech, and finance, offering practical insights for sponsors, rights holders, and markete... more

Where can I find podcast stats for SportsPro Podcast?

Rephonic provides a wide range of podcast stats for SportsPro Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to SportsPro Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does SportsPro Podcast get?

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What are the audience demographics for SportsPro Podcast?

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How many subscribers and views does SportsPro Podcast have?

To see how many followers or subscribers SportsPro Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to SportsPro Podcast?

These podcasts share a similar audience with SportsPro Podcast:

1. StreamTime Sports
2. Unofficial Partner Podcast
3. Leaders Worth Knowing Podcast
4. Business of Sport
5. The Sports Agents

How many episodes of SportsPro Podcast are there?

SportsPro Podcast launched 13 years ago and published 554 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact SportsPro Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for SportsPro Podcast?

Rephonic pulls ratings and reviews for SportsPro Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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How do I access podcast episode transcripts for SportsPro Podcast?

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What guests have appeared on SportsPro Podcast?

Recent guests on SportsPro Podcast include:

1. Cyprien Castanedo
2. Roman Putsch
3. Marijn Luchtman
4. Sean Harvey
5. Michael Broughton
6. Bex Smith
7. Mark Locke
8. Melissa Lawton

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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