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Artwork for Leaders Worth Knowing Podcast

Leaders Worth Knowing Podcast

Leaders
FIFA
Leaders Sports Awards
International Women's Day
Winners Alliance
Doping Scandal
Diversity In Sports
World Horse Racing
Las Vegas
Professional Tennis Players Association
Tennis
Sneaker Culture
Caitlin Clark
Aquatics GB
Paris 2024 Olympics
Team GB
Paris 2024
Cannes Lions Festival
Dorna
Liberty Media
Break Point

The biggest names in the global business of sport sit down with Leaders Editorial Director, James Emmett, and Content Director, David Cushnan.

PublishesTwice weeklyEpisodes294Founded9 years ago
Number of ListenersCategories
BusinessSportsManagement

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Artwork for Leaders Worth Knowing Podcast

Latest Episodes

In the second episode of the series between Leaders and TikTok, we explore the social giant’s approach to sport through the prism of some of its key executives and content creators.

To help us do that, we called upon Rich Paul, Founder & CEO of Klut... more

As the finals take place this week, Billie Jean King Cup CEO Kerstin Lutz joins the show from Shenzhen, China, which is hosting the women's national team tennis competition for the first time.

Lutz explains how China's third-largest city is embracin... more

Nascar EVP and Chief Media & Revenue Officer Brian Herbst joins the show to discuss how the stock car series thinks about broadcasting and engaging fans.

Speaking to Leaders' Editorial Director James Emmett, he explains the rationale behind the late... more

Professional Triathletes Organisation (PTO) completed a series C funding round earlier this summer, raising a reported $40 million.

The round was led by Saudi Arabia's SURJ Sports Investments, and supported by Cordillera, Verance Capital, and initia... more

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Recent Guests

Kirsten Lutz
CEO of the Billie Jean King Cup
Billie Jean King Cup
Episode: How do you run an international sports event in China?
Brian Herbst
EVP Chief Media and Revenue Officer at Nascar
Nascar
Episode: What does a Chief Media Officer do all day?
Sam Renouf
Co-founder and CEO of PTO, Professional Triathletes Organisation
Professional Triathletes Organisation
Episode: Worth Knowing: How to raise money for a challenger league
David Bruce
Chief Business Officer at Sunderland AFC
Sunderland AFC
Episode: What will keep Sunderland in the Premier League?
Gerard Pique
Former professional football player turned sports business executive, CEO of Kosmos and founder of Kings League
Kosmos
Episode: How smart is Gerard Pique?
Jason Schretter
Partner and head of EMEA at the Raine Group
Raine Group
Episode: What was it like on the inside of the Hundred auction?
Tom Jackson
Group Director of Content at the DP World Tour
DP World Tour
Episode: How the DP World Tour became sport’s funniest rights holder
Emily Heath
Global Brand Director at Rexona, sweat specialist.
Rexona (Unilever)
Episode: Does women’s football sponsorship work?
Mark Goldbridge
Creator of The United Stand and That's Football, media director and football content influencer.
Episode: REVEALED! Mark Goldbridge’s blueprint for fan-driven football content

Hosts

James Emmett
Editorial Director at Leaders, also hosts and leads discussions centered on pivotal developments in the sports business realm.
David Cushnan
Content Director at Leaders, engaging guests in discussions about branding and business strategies within the sports industry.

Reviews

4.8 out of 5 stars from 42 ratings
  • Thoroughly Enjoyed

    I’ve been following this podcast for awhile and always look forward to new episodes

    Apple Podcasts
    5
    Ed_kernuky
    United Kingdom7 years ago
  • Good Stuff!

    I've been a delegate at three of the Leaders in Performance Summits and I'm so glad to see that they've decided to share insights in a podcast setting. I've thoroughly enjoyed the Summits and I'm pumped to listen to the podcasts. Highly recommend their organization!

    Apple Podcasts
    5
    Rob Gurden Tennis
    United States8 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The podcast is highly regarded for its engaging content that connects sports and business effectively.
Listeners appreciate the insightful discussions and depth of knowledge shared by the hosts and guests.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

What will keep Sunderland in the Premier League?
Q: What preparations have you needed to make going into this new Premier League season?
David Bruce discusses the challenges of being a promoted club and the importance of becoming Premier League ready by maximizing revenue opportunities, improving the stadium, and enhancing commercial strategies.
Worth Knowing: How to raise money for a challenger league
Q: What is PTO's elevator pitch?
We are the Players Association of Triathlon, formed by athletes to ensure they benefit from their sport.
How smart is Gerard Pique?
Q: What do you think about the competition from Baller League?
Pique is flattered by competition, saying that if people copy you, it's because you're having success and expresses confidence in the uniqueness of the Kings League model.
How smart is Gerard Pique?
Q: What was the plan during your time in Cannes?
Pique emphasizes meeting industry people to assist in the growth of Kings League and having fun in the process.
How smart is Gerard Pique?
Q: How is the Kings League going and how would you grade yourself?
Pique describes it as intense and fun, mentioning rapid expansion into four countries and a successful World Cup of Clubs event.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Leaders Worth Knowing Podcast

What is Leaders Worth Knowing Podcast about and what kind of topics does it cover?

Focused on the intersection of sports and business, this podcast features conversations with prominent figures in the sports industry, exploring their insights, experiences, and strategies. A variety of engaging topics are covered, including innovative media strategies, the commercialization of sports, and the dynamics of fan engagement. The episodes reflect on the evolving landscape of different sports and delve into the challenges and opportunities that sports organizations face today, particularly regarding sponsorships and growth initiatives in a highly competitive market.

What sets this podcast apart is its depth of understanding of both the sports and business realms, providing valuable perspectives not only for industry professional... more

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Which podcasts are similar to Leaders Worth Knowing Podcast?

These podcasts share a similar audience with Leaders Worth Knowing Podcast:

1. Business of Sport
2. Unofficial Partner Podcast
3. SportsPro Podcast
4. The Price of Football
5. The High Performance Podcast

How many episodes of Leaders Worth Knowing Podcast are there?

Leaders Worth Knowing Podcast launched 9 years ago and published 294 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Leaders Worth Knowing Podcast?

Recent guests on Leaders Worth Knowing Podcast include:

1. Kirsten Lutz
2. Brian Herbst
3. Sam Renouf
4. David Bruce
5. Gerard Pique
6. Jason Schretter
7. Tom Jackson
8. Emily Heath

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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