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Leaders Worth Knowing Podcast

Leaders
Formula One
Premier League
Women's Sports
World Cup
NBA
Women's Football
NFL
Formula 1
Australian Open
Olympic Games
Sponsorship
UEFA
FIFA
Football
Euro 2028
Social Media
Tiktok
Tennis
Talent Management
Networking

The biggest names in the global business of sport sit down with Leaders Editorial Director, James Emmett, and Content Director, David Cushnan.

PublishesTwice weeklyEpisodes300Founded10 years ago
Number of ListenersCategories
SportsManagementBusiness

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Artwork for Leaders Worth Knowing Podcast

Latest Episodes

As Andy Burnham takes up the reins in the UK, James Emmett and David Cushnan consider the raft of big jobs available in British sport - including successors to Juliet Slot and Sally Bolton at Arsenal and Wimbledon, and potential roles running NBA Eur... more

What are the most compelling hospitality experiences in sport? Who's buying what, when and why? And what can rights holders do to deliver more value to their premium clients.

These were the key questions put to Charlie Buck on the latest Episode of ... more

The world of football administration, business leaders, celebrities and assorted VIPs are poised to descend on New York this weekend, ahead of the Fifa World Cup final. James Emmett and David Cushnan convene to discuss the who and why, and dig into t... more

Investor George Pyne, Founder of Bruin Capital, joins the show to share his thesis for sport and his rationale for targeting what he calls 'second level enablers' - the companies a layer below the headline-grabbing team and league properties.

In a w... more

Key Facts

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Find out how many people listen to this podcast per episode and each month.

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Recent Guests

George Pyne
CEO and Founder of Bruin Capital
Bruin Capital
Episode: Bruin Capital's George Pyne - how to raise money, then spend it, build businesses up, then exit with grace
Richard Heaselgrave
Chief Revenue Officer
Paris Saint-Germain (PSG)
Episode: The Cannes Debate: how did PSG crack the cultural crossover code?
Tony Godsick
Roger Federer's longtime agent and Team 8 founder
Team 8 / Federer entourage
Episode: Tony Godsick: Tennis turbulence, finding a place for the Laver Cup and the business of Roger Federer
Anson Beck
Marketing/ fan engagement expert, affiliated with Two Circles
Two Circles
Episode: NBA Europe - the reality behind the franchise sales; plus under-the-radar moves from FIFA and the EFC
Marina Logacheva
Disability sports lead at MATA, sports marketing agency
MATA
Episode: Overlooked and underinvested - Matta's Marina Logacheva on the missed opportunity in disability sport
Osama Al-Kasab
From Wimbledon
Wimbledon
Episode: Royal Ascot and Wimbledon: Dressing up for Britain’s summer season of sport
Dan Clays
Chief executive of Omnicom Media for the EMEA region
Omnicom Media Group
Episode: The Cannes Debate: Why sport is becoming marketing’s most powerful platform
Kenny Annan-Jonathan
Founder and CEO of The Mail Room; Creative Director at Crystal Palace; Sports Director at Cannes Lions
The Mail Room; Crystal Palace; Cannes Lions
Episode: The Cannes Debate: what is sport's place at the 'Festival of Creativity'?
Louise Young
Chief Race Promotion Officer at Formula One
Formula One
Episode: Louise Young - F1's Chief Race Promotion Officer on the delicate dance of supply and demand on the series' global calendar

Hosts

James Emmett
Editorial Director of Leaders; Host and editorial lead on sport business coverage
David Cushnan
Content Director at Leaders; Host/Co-host with deep industry coverage and executive interviews

Reviews

4.8 out of 5 stars from 46 ratings
  • Thoroughly Enjoyed

    I’ve been following this podcast for awhile and always look forward to new episodes

    Apple Podcasts
    5
    Ed_kernuky
    United Kingdom8 years ago
  • Good Stuff!

    I've been a delegate at three of the Leaders in Performance Summits and I'm so glad to see that they've decided to share insights in a podcast setting. I've thoroughly enjoyed the Summits and I'm pumped to listen to the podcasts. Highly recommend their organization!

    Apple Podcasts
    5
    Rob Gurden Tennis
    United States9 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Thought leadership on sports sponsorships and governance is consistently practical and industry-relevant.
Listeners appreciate the blend of strategy and on-the-ground insights from global sports markets.
Guests often bring high-level expertise that translates into actionable takeaways for brands and rights holders.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Overlooked and underinvested - Matta's Marina Logacheva on the missed opportunity in disability sport
Q: What does inclusion in gyms look like in practice, and what are you seeing as best and worst cases around the world?
Marina contrasts experiences from premium gyms with accessible introductions and proactive staff against obstacles like lack of ramps, unfriendly front-desk service, and limited trainer knowledge, highlighting the impact of proactive accessibility planning and warmly welcoming environments on long-term engagement.
Overlooked and underinvested - Matta's Marina Logacheva on the missed opportunity in disability sport
Q: Talk us through the recovery period and the role sport played as you adjusted to a new life.
She explains how sport helped her regain purpose and identity after injury, the challenges of finding accessible training and equipment, and how activities like hand cycling became a gateway to rehabilitation, motivation, and a renewed sense of athletic possibility.
Overlooked and underinvested - Matta's Marina Logacheva on the missed opportunity in disability sport
Q: Marina, give us an idea of your story.
Marina discusses her journey from being a marketing professional and endurance athlete to sustaining a life-changing injury, how sport became a central part of her identity post-injury, and her path into disability sports leadership at MATA, driven by a desire to improve access and participation for disabled people.
NBA Europe - the reality behind the franchise sales; plus under-the-radar moves from FIFA and the EFC
Q: What are the main market challenges for NBA Europe in London and Paris, and which city might lead the way?
London presents significant branding and arena infrastructure challenges, whereas Paris is viewed as a potentially more fertile ground due to fan depth and existing basketball culture, with both requiring substantial time and investment to build world-class venues.
NBA Europe - the reality behind the franchise sales; plus under-the-radar moves from FIFA and the EFC
Q: Where do you see NBA Europe going in the near term and what are the next key milestones?
The next milestones involve the Board of Governors meeting in Vegas, potential announcements about bidders, and continued signaling from NBA leadership about timelines and front runners, with a focus on achieving scale in selected European cities.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
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Frequently Asked Questions About Leaders Worth Knowing Podcast

What is Leaders Worth Knowing Podcast about and what kind of topics does it cover?

This show centers on the global business of sport, with in-depth conversations about media rights, sponsorship, governance, and the evolving economics of major leagues, events, and federations. Episodes frequently feature senior executives, federation leaders, and brand marketers discussing strategy, sponsorship models, fan engagement, and the role of digital platforms in monetizing audiences. A notable hook is the mix of practical industry insights (from governance to branding activations) with candid leadership perspectives, making it especially valuable for professionals looking to understand how large-scale sports properties are run, sponsored, and funded. The format tends to blend actionable takeaways with high-level strategic debates,... more

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How many listeners does Leaders Worth Knowing Podcast get?

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Which podcasts are similar to Leaders Worth Knowing Podcast?

These podcasts share a similar audience with Leaders Worth Knowing Podcast:

1. Business of Sport
2. Unofficial Partner Podcast
3. The Price of Football
4. SportsPro Podcast
5. The High Performance Podcast

How many episodes of Leaders Worth Knowing Podcast are there?

Leaders Worth Knowing Podcast launched 10 years ago and published 300 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Leaders Worth Knowing Podcast?

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What guests have appeared on Leaders Worth Knowing Podcast?

Recent guests on Leaders Worth Knowing Podcast include:

1. George Pyne
2. Richard Heaselgrave
3. Tony Godsick
4. Anson Beck
5. Marina Logacheva
6. Osama Al-Kasab
7. Dan Clays
8. Kenny Annan-Jonathan

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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