Rephonic
Artwork for Sounds Profitable

Sounds Profitable

Bryan Barletta
Podcasting
Spotify
Podcast Advertising
Gumball
This Is Us
Youtube
48 Hours
True Crime
Iab-Pwc Internet Advertising Revenue Report
Creator Economy
Signal Hill Insights
Ai-Powered Campaign Builder
Edison Research
SCA
American Privacy Rights Act
Arn
Ofcom Podcast Survey
Sports Audio Report
IAB
Adalicious

The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts... more

PublishesDailyEpisodes937Founded5 years ago
Number of ListenersCategories
BusinessTechnology

Listen to this Podcast

Artwork for Sounds Profitable

Latest Episodes

This week in the business of podcasting:

• Apple launched its new HLS video experience for Apple Podcasts with the iOS 26.4 update, bringing full video podcast support to iPhones — with hosting platforms Podspace, Riverside, Ausha, and Firstory join... more

YouTube

Today in the business of podcasting:

• Apple Podcasts Video Launch: Apple released iOS 18.4 with HTTP Live Streaming (HLS) support for Apple Podcasts video, with 48 podcasts available at launch including 31 hosted on Acast, though macOS and Apple T... more

YouTube

Today in the business of podcasting...

• Podcast Audience Growth & Non-Listener Research: Tom Webster's new Podcast Landscape data reveals that the 25% of U.S. adults who have never listened to a podcast are best reached via YouTube and Facebook, an... more

YouTube

Click here to read the report.

A look at who makes up the 25% of U.S. adults who have never consumed a podcast.

Tom Webster examines the 25% of U.S. adults who have never listened to a podcast, drawing on data from a 5,000-person Podcast Landscap... more

YouTube

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

The Ezra Klein Show
The Ezra Klein ShowNew York Times Opinion
Inside Trump's Head
Inside Trump's HeadThe Daily Beast, Michael Wolff and Joanna Coles
The Daily
The DailyThe New York Times
Pod Save America
Pod Save AmericaPod Save America
The Rachel Maddow Show
The Rachel Maddow ShowRachel Maddow, MS NOW

Recent Guests

Catherine Brown
VP of Revenue and Partnerships at The Roost
The Roost
Episode: Video Upgrade 🔜 Apple Podcasts, 2025 U.S. Podcast Report, & More
Thomas DiNapoli
VP Head of Sales and Underwriting at APM and MPR
APM and MPR
Episode: Triton's US Podcast Report, Stools > Couches, & More
Roger Nairn
Co-founder of JAR Podcast Solutions and creator of 'Dead Dads' podcast
JAR Podcast Solutions
Episode: Triton's US Podcast Report, Stools > Couches, & More
Gretchen Smith Dubois
VP of Media at Ad Results Media
Ad Results Media
Episode: Audion Launches Cross-Platform AI, Podcasting’s Top Sports Networks, & More
Hillary Frank
Host and creator of The Longest Shortest Time
The Longest Shortest Time
Episode: Timbre Awards Announced, Measuring YouTube, & More
Dr. Byron Green-Khalish
EVP of Culture and Inclusion at PRX
PRX
Episode: Podcast Movement SXSW Speakers Announced, Mid-Tier Influencer Potential, & More
Brian Conlon
President at Dax US
Dax US
Episode: Podcast Movement SXSW Speakers Announced, Mid-Tier Influencer Potential, & More
John Chahidi
Co-founder of Shots Studios
Shots Studios
Episode: Clawing Their Way to Ownership: Why Some Podcasters Are Building Products Instead of Reading Ads
Robert Tuchman
Co-founder of Mage Media Labs
Mage Media Labs
Episode: Netflix Eyes iHeart Podcasts, New Industry Research Published, & More

Host

Gavin Gaddis
Host of Sounds Profitable and The Download, focusing on podcast advertising, ad tech, and industry news.

Reviews

4.6 out of 5 stars from 44 ratings
  • Please Stop

    Why does this show keep appearing on my screen? I’ve never searched for it. Have zero interest in the topic. Just this moment I was eating lunch, reading a book, not even touching my phone. Suddenly the screen lit up and the podcast app spontaneously landed on the show page—again.

    What sorcery is this? Please stop.

    Apple Podcasts
    1
    gimmedatsammich
    United States4 months ago
  • Jolly Badvertising

    Dude wants to turn personal podcast queue management into yet another media gavage? Wut?

    These people are why your phone is tracking everything you do. And selling that info. They sound like your friends. They’re not.

    It seems that every time they quote stats in this show, they twist them to make it seem like there should be more advertising in podcasts. As if the skip button doesn’t exist. As if the metrics are honest. As if the numbers don’t actually show audience prefers no ads. It all s... more

    Apple Podcasts
    1
    ~ Violet ~
    United States10 months ago
  • Jolly Badvertising

    Dude wants to turn personal podcast queue management into yet another media gavage? Wut?

    These people are why your phone is tracking everything you do. And selling that info. They sound like your friends. They’re not.

    It seems that every time they quote stats in this show, they twist them to make it seem like there should be more advertising in podcasts. As if the skip button doesn’t exist. As if the metrics are honest. As if the numbers don’t actually show audience prefers no ads. It all s... more

    Apple Podcasts
    1
    ~ Violet ~
    United Statesa year ago
  • Jolly Badvertising

    These people are why your phone is tracking everything you do. And selling that info. They sound like your friends. Their not.

    It seems that every time they quote stats in this show, they twist them to make it seem like there should be more advertising in podcasts. As if the skip button doesn’t exist. As if the metrics are honest. As if the numbers don’t actually show audience prefers no ads. It all seems dishonest and bad for podcasting long-term.

    They ran some experiments with their feed ... more

    Apple Podcasts
    1
    ~ Violet ~
    United Statesa year ago
  • Jolly Badvertising

    It seems that every time they quote stats in this show, they twist them to to make it seem like there should be more advertising in podcasts. As if the skip button doesn’t exist. As if the metrics are honest. As if the numbers don’t actually show audience prefers no ads. It all seems dishonest and bad for podcasting long-term.

    They ran some experiments with their feed early on so now I have 4 separate feeds for this in my player. And the main part of their feed is now a whole different show, w... more

    Apple Podcasts
    2
    ~ Violet ~
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Several listeners emphasize the show's usefulness for sponsors and agencies evaluating opportunities in podcast ad tech.
Prolonged discussions on video podcasting and measurement are seen as forward-looking and highly relevant.
Audience appreciates depth on metrics and measurement, with comments noting high production quality and timely industry coverage.
Listener sentiment highlights the show as a vital, data-driven resource for podcast advertising, with strong research-backed insights.
Contributors applaud the host team for bridging research and practical sponsorship guidance, though some critics seek more audience-friendly ad formats.

Top Technology Podcasts

Acquired
AcquiredBen Gilbert and David Rosenthal
Hard Fork
Hard ForkThe New York Times
Tomorrow, Today
Tomorrow, TodayShekhar Natarajan
The Room Podcast
The Room PodcastClaudia Laurie and Madison McIlwain

Talking Points

Recent interactions between the hosts and their guests.

That Was Us: Dialing in the Rewatch
Q: Are you guys excited about the hands-on potential of advertising and podcasting?
Absolutely, but they want authentic advertising that aligns with who they are and resonates with their audience.
That Was Us: Dialing in the Rewatch
Q: If a show was cut too early, is that an exciting possibility in the future to see podcasts be extended with like a final season as a podcast, like a show be extended in a podcast form?
Yes, it's an exciting idea to create additional content such as fan fiction episodes exploring the future of the characters.
That Was Us: Dialing in the Rewatch
Q: What about podcasting appeals to you?
The opportunity to connect with each other and with the audience, and to provide deep insights and behind-the-scenes information about the show.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Sounds Profitable

What is Sounds Profitable about and what kind of topics does it cover?

Industry-focused deep dives into how podcast advertising is evolving, with frequent attention to adtech, measurement shifts, and the growing role of video in podcast strategies. Episodes cover the economics of sponsorships, brand safety, and new monetization tools, along with timely industry news ( SXSW, consolidations, platform updates) and practical takeaways for brands, agencies, and creators aiming to maximize audience engagement and ad effectiveness. A notable strength is bridging research with real-world advertising decisions, often featuring practitioners and analysts who interpret data for buyers and sellers alike. This show likely appeals to marketing and media professionals seeking rigorous, data-informed perspectives on podcast a... more

Where can I find podcast stats for Sounds Profitable?

Rephonic provides a wide range of podcast stats for Sounds Profitable. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Sounds Profitable and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Sounds Profitable get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Sounds Profitable, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Sounds Profitable?

Rephonic provides comprehensive predictive audience data for Sounds Profitable, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Sounds Profitable have?

To see how many followers or subscribers Sounds Profitable has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Sounds Profitable?

These podcasts share a similar audience with Sounds Profitable:

1. The Ezra Klein Show
2. Inside Trump's Head
3. The Daily
4. Pod Save America
5. The Rachel Maddow Show

How many episodes of Sounds Profitable are there?

Sounds Profitable launched 5 years ago and published 937 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Sounds Profitable?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Sounds Profitable?

Rephonic pulls ratings and reviews for Sounds Profitable from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Sounds Profitable?

Rephonic provides full transcripts for episodes of Sounds Profitable. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Sounds Profitable?

Recent guests on Sounds Profitable include:

1. Catherine Brown
2. Thomas DiNapoli
3. Roger Nairn
4. Gretchen Smith Dubois
5. Hillary Frank
6. Dr. Byron Green-Khalish
7. Brian Conlon
8. John Chahidi

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days