Rephonic
Artwork for Sounds Profitable

Sounds Profitable

Bryan Barletta
Podcasting
Youtube
Spotify
Podcast Advertising
Netflix
Podcast Movement
Apple Podcasts
Podcasts
Siriusxm
Video Podcasting
Acast
Todd Cochrane
Artificial Intelligence
Triton Digital
Iheartmedia
Amazon
Podcast Consumption
Audience Engagement
Nielsen
Gen Z

The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts... more

PublishesDailyEpisodes998Founded6 years ago
Number of ListenersCategories
TechnologyBusiness

Listen to this Podcast

Artwork for Sounds Profitable

Latest Episodes

Today in the business of podcasting:

• Podcast Movement 2026 tickets are now on sale for $199, with the New York City conference set for September 17 and 18 at Terminal 5. The open call for speakers runs through June 30, with half of all sessions se... more

YouTube

Podcast Movement is coming to New York City! Tickets are now on sale for the two events running September 14-18: the Sounds Profitable Business Summit and Podcast Movement NYC. The open call for Podcast Movement 2026 speakers is open until Tuesday, J... more

YouTube

Today in the business of podcasting:

• New Edison Research Podcast Metrics data shows Netflix and Tubi are gaining traction as video podcast platforms, with 14% of U.S. weekly podcast consumers using Netflix and 4% using Tubi, while YouTube leads at... more

YouTube

Today in the business of podcasting:

• Bumper has opened its podcast analytics dashboard to creators of every size, introducing a free tier alongside new Pro and Enterprise plans and making its independent Bumper Score available across the board, wh... more

YouTube

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Ben Robins
Guest writer who analyzes data for Sounds Profitable
Sounds Profitable
Episode: Podcasting Has Already Overtaken TV. Here’s the Proof
Alberto Betella
rss.com co-founder
rss.com
Episode: $8.4 Audio Ad Spend in 2025, YouTube Announces Shorts Limiter, & More
Alberto Batella
Researcher/Presenter from rss.com
rss.com
Episode: The AI Enthusiasm Gap: Listeners Vs. Watchers
Tyler Denk
CEO of Beehive
Beehive
Episode: Podcast Consumption in Japan, Podcasts on beehiiv, & More
Catherine Brown
VP of Revenue and Partnerships at The Roost
The Roost
Episode: Video Upgrade 🔜 Apple Podcasts, 2025 U.S. Podcast Report, & More
Roger Nairn
Co-founder of JAR Podcast Solutions and creator of 'Dead Dads' podcast
JAR Podcast Solutions
Episode: Triton's US Podcast Report, Stools > Couches, & More
Thomas DiNapoli
VP Head of Sales and Underwriting at APM and MPR
APM and MPR
Episode: Triton's US Podcast Report, Stools > Couches, & More
Gretchen Smith Dubois
VP of Media at Ad Results Media
Ad Results Media
Episode: Audion Launches Cross-Platform AI, Podcasting’s Top Sports Networks, & More
Hillary Frank
Host and creator of The Longest Shortest Time
The Longest Shortest Time
Episode: Timbre Awards Announced, Measuring YouTube, & More

Host

Gavin Gaddis
Host of Sounds Profitable and The Download; senior producer and narrator of industry news and analyses.

Reviews

4.5 out of 5 stars from 46 ratings
  • Please Stop

    Why does this show keep appearing on my screen? I’ve never searched for it. Have zero interest in the topic. Just this moment I was eating lunch, reading a book, not even touching my phone. Suddenly the screen lit up and the podcast app spontaneously landed on the show page—again.

    What sorcery is this? Please stop.

    Apple Podcasts
    1
    gimmedatsammich
    United States7 months ago
  • Jolly Badvertising

    Dude wants to turn personal podcast queue management into yet another media gavage? Wut?

    These people are why your phone is tracking everything you do. And selling that info. They sound like your friends. They’re not.

    It seems that every time they quote stats in this show, they twist them to make it seem like there should be more advertising in podcasts. As if the skip button doesn’t exist. As if the metrics are honest. As if the numbers don’t actually show audience prefers no ads. It all s... more

    Apple Podcasts
    1
    ~ Violet ~
    United Statesa year ago
  • Jolly Badvertising

    Dude wants to turn personal podcast queue management into yet another media gavage? Wut?

    These people are why your phone is tracking everything you do. And selling that info. They sound like your friends. They’re not.

    It seems that every time they quote stats in this show, they twist them to make it seem like there should be more advertising in podcasts. As if the skip button doesn’t exist. As if the metrics are honest. As if the numbers don’t actually show audience prefers no ads. It all s... more

    Apple Podcasts
    1
    ~ Violet ~
    United Statesa year ago
  • Jolly Badvertising

    These people are why your phone is tracking everything you do. And selling that info. They sound like your friends. Their not.

    It seems that every time they quote stats in this show, they twist them to make it seem like there should be more advertising in podcasts. As if the skip button doesn’t exist. As if the metrics are honest. As if the numbers don’t actually show audience prefers no ads. It all seems dishonest and bad for podcasting long-term.

    They ran some experiments with their feed ... more

    Apple Podcasts
    1
    ~ Violet ~
    United Statesa year ago
  • Jolly Badvertising

    It seems that every time they quote stats in this show, they twist them to to make it seem like there should be more advertising in podcasts. As if the skip button doesn’t exist. As if the metrics are honest. As if the numbers don’t actually show audience prefers no ads. It all seems dishonest and bad for podcasting long-term.

    They ran some experiments with their feed early on so now I have 4 separate feeds for this in my player. And the main part of their feed is now a whole different show, w... more

    Apple Podcasts
    2
    ~ Violet ~
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Solid, actionable takeaways on measurement and cross-platform strategies for advertisers and publishers.
Celebrates rigorous analysis and industry coverage, though some listeners crave more guest variety.
Insightful, data-driven look at ad tech and podcast monetization; great for sponsors seeking targeting insights.
High-quality production and clear explanations make complex topics accessible to decision-makers.

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Talking Points

Recent interactions between the hosts and their guests.

That Was Us: Dialing in the Rewatch
Q: Are you guys excited about the hands-on potential of advertising and podcasting?
Absolutely, but they want authentic advertising that aligns with who they are and resonates with their audience.
That Was Us: Dialing in the Rewatch
Q: If a show was cut too early, is that an exciting possibility in the future to see podcasts be extended with like a final season as a podcast, like a show be extended in a podcast form?
Yes, it's an exciting idea to create additional content such as fan fiction episodes exploring the future of the characters.
That Was Us: Dialing in the Rewatch
Q: What about podcasting appeals to you?
The opportunity to connect with each other and with the audience, and to provide deep insights and behind-the-scenes information about the show.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Sounds Profitable

What is Sounds Profitable about and what kind of topics does it cover?

A data-driven show focused on the business and technology of podcasting, with frequent roundsups of industry moves, platform updates, and ad-tech trends. Episodes cover topics like monetization through video, cross-platform distribution, measurement and attribution, and the evolving landscape for publishers, advertisers, and creators. A notable strength is the rigorous, research-backed lens on how advertising, audience behavior, and platform innovations intersect, often paired with practical takeaways for brands and podcasters aiming to optimize reach and revenue. The format blends narrated articles, data analysis, and expert commentary to help industry professionals stay ahead in a rapidly changing ecosystem.

Where can I find podcast stats for Sounds Profitable?

Rephonic provides a wide range of podcast stats for Sounds Profitable. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Sounds Profitable and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Sounds Profitable get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Sounds Profitable, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Sounds Profitable?

Rephonic provides comprehensive predictive audience data for Sounds Profitable, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Sounds Profitable have?

To see how many followers or subscribers Sounds Profitable has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Sounds Profitable?

These podcasts share a similar audience with Sounds Profitable:

1. The Ezra Klein Show
2. On with Kara Swisher
3. The Prof G Pod with Scott Galloway
4. Pivot
5. The Daily

How many episodes of Sounds Profitable are there?

Sounds Profitable launched 6 years ago and published 998 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Sounds Profitable?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Sounds Profitable?

Rephonic pulls ratings and reviews for Sounds Profitable from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Sounds Profitable?

Rephonic provides full transcripts for episodes of Sounds Profitable. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Sounds Profitable?

Recent guests on Sounds Profitable include:

1. Ben Robins
2. Alberto Betella
3. Alberto Batella
4. Tyler Denk
5. Catherine Brown
6. Roger Nairn
7. Thomas DiNapoli
8. Gretchen Smith Dubois

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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