
Host, Kathy Cruz is a retail business coach who owned a retail business with her sister for a decade. She knows firsthand that running a retail business, both online and in a brick and mortar has its challenges. Kathy is passionate about teaching independent retailers how to work smarter, profit more and grow.
| Publishes | Twice monthly | Episodes | 299 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | ManagementEntrepreneurshipBusiness | |||

Small Business Saturday isn't just a single day, it's part of a powerful five-day stretch that can grow your sales and strengthen your connection with customers. In this episode, Kathy shares a realistic plan for making the entire weekend work for yo... more
As the holiday rush approaches, your team's energy can make or break the customer experience. In this episode, Kathy shares what she noticed during her travels in 2025—how disengagement shows up in stores—and why connection matters more than ever in ... more
Are Small Business Saturday discounts really worth it? In this episode, I'm breaking down when discounts make sense, when they don't, and smarter ways to attract shoppers without giving away your profit.
You'll hear real examples from my own store ... more
This is Part 2 of a special 2-part series on competition and product overlap in indie retail. Once you've processed the emotions behind a "copycat" moment, what comes next?
In this episode, I walk you through my CLEAR framework for grounding yours... more
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You read my mind with this episode, Kathy! Always such well gathered and presented information! 🙌 Lisa at Muse Artisan Boutique
I stumbled upon your shop via Pinterest, went to your website, which guided me to this podcast. UNBELIEVABLE in every way! You are amazing! Articulate, generous, caring, resourceful…..and I can go on and on. I binged the first 13 episodes in just two days and literally cannot get enough. I want to jump ahead but listening in order so I don’t miss a thing. I haven’t opened my shop yet. I just bought a beautiful 1890 Victorian in a small town. I am terrified but sooooo motivated by your guidance…... more
Kathy gives clear and concise tips that get you thinking differently about the retail industry!
I’m not a product founder, but as a PR Coach for product founders, many in retail, I am always looking for resources to recommend them and women leaders in the Ecom space to support! Authentic, inspiring, informative, actionable, this podcast checks all the boxes and I love that it covers everything under the sun you would need to know, rather than just operations or marketing. Definitely recommend no matter what stage of biz you’re in.
@gloriachoupr
Honestly, I don’t think I’ve ever written a review except for friends who’ve asked me to. But I literally searched “retail podcasts” and this luckily came up and as I begin year 3 of my shopkeeper life it was right on time. I’m not a big podcast listener. Just never got in to it. I think most people annoy me lol. But not Kathy. I honestly feel like she knows what’s she talking about, she’s not preachy or annoying and it’s easily digestible content. I feel less alone and hopeful I can tackle the ... more
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Apple Podcasts | #157 |
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This podcast provides extensive insights tailored for independent retail business owners, emphasizing practical and actionable advice drawn from real-world experience. Episodes cover a variety of topics relevant to both brick-and-mortar and e-commerce businesses, including financial management, hiring practices, overcoming mental barriers, retail trends, and maximizing sales. It stands out for offering a supportive community approach, and the host often shares personal stories, making the content relatable and engaging for listeners at varying stages of their retail journey. Listeners can expect to leave each episode with new strategies to enhance their business practices and motivation to tackle challenges in the retail landscape.
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These podcasts share a similar audience with Savvy Shopkeeper Retail Podcast:
1. Boutique Chat
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3. The Product Boss: Business Coaching for Product-Based Female Entrepreneurs
4. The Retail Whore
5. Richer Retailer - Scaling Retail Stores Past 7 Figures
Savvy Shopkeeper Retail Podcast launched 6 years ago and published 299 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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