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Artwork for Savvy Shopkeeper Retail Podcast

Savvy Shopkeeper Retail Podcast

Kathy Cruz
Retail Business
Cash Flow
Entrepreneurship
Hurricane Helene
Menopause
Women's Health
Wholesale Markets
Small Business Support
Email Marketing
Fatigue
Retail Management
Financial Mismanagement
Operational Inefficiencies
Beneficial Ownership Information
Personal Growth
Buying Strategies
Heart On Main Street
Support Networks
Inventory Management
Business Expenses

Host, Kathy Cruz is a retail business coach who owned a retail business with her sister for a decade. She knows firsthand that running a retail business, both online and in a brick and mortar has its challenges. Kathy is passionate about teaching independent retailers how to work smarter, profit more and grow.

PublishesTwice monthlyEpisodes299Founded6 years ago
Number of ListenersCategories
ManagementEntrepreneurshipBusiness

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Artwork for Savvy Shopkeeper Retail Podcast

Latest Episodes

Small Business Saturday isn't just a single day, it's part of a powerful five-day stretch that can grow your sales and strengthen your connection with customers. In this episode, Kathy shares a realistic plan for making the entire weekend work for yo... more

As the holiday rush approaches, your team's energy can make or break the customer experience. In this episode, Kathy shares what she noticed during her travels in 2025—how disengagement shows up in stores—and why connection matters more than ever in ... more

Are Small Business Saturday discounts really worth it? In this episode, I'm breaking down when discounts make sense, when they don't, and smarter ways to attract shoppers without giving away your profit.

You'll hear real examples from my own store ... more

This is Part 2 of a special 2-part series on competition and product overlap in indie retail. Once you've processed the emotions behind a "copycat" moment, what comes next?

In this episode, I walk you through my CLEAR framework for grounding yours... more

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Host

Kathy Cruz
Host and retail business coach, Kathy Cruz, empowers independent retailers with actionable insights and personal stories, blending expertise from her experience co-running a retail business and her coaching career.

Reviews

5.0 out of 5 stars from 169 ratings
  • Small Business Saturday Discounts

    You read my mind with this episode, Kathy! Always such well gathered and presented information! 🙌 Lisa at Muse Artisan Boutique

    Apple Podcasts
    5
    naaamaste
    United Statesa month ago
  • UNBELIEVABLE!!!

    I stumbled upon your shop via Pinterest, went to your website, which guided me to this podcast. UNBELIEVABLE in every way! You are amazing! Articulate, generous, caring, resourceful…..and I can go on and on. I binged the first 13 episodes in just two days and literally cannot get enough. I want to jump ahead but listening in order so I don’t miss a thing. I haven’t opened my shop yet. I just bought a beautiful 1890 Victorian in a small town. I am terrified but sooooo motivated by your guidance…... more

    Apple Podcasts
    5
    Terrified but guided
    United States7 months ago
  • Great insights

    Kathy gives clear and concise tips that get you thinking differently about the retail industry!

    Apple Podcasts
    5
    kelsincr
    Canada8 months ago
  • 💎💎💎

    I’m not a product founder, but as a PR Coach for product founders, many in retail, I am always looking for resources to recommend them and women leaders in the Ecom space to support! Authentic, inspiring, informative, actionable, this podcast checks all the boxes and I love that it covers everything under the sun you would need to know, rather than just operations or marketing. Definitely recommend no matter what stage of biz you’re in.

    @gloriachoupr

    Apple Podcasts
    5
    _doremi101
    United States10 months ago
  • I don’t review, but worth reviewing!

    Honestly, I don’t think I’ve ever written a review except for friends who’ve asked me to. But I literally searched “retail podcasts” and this luckily came up and as I begin year 3 of my shopkeeper life it was right on time. I’m not a big podcast listener. Just never got in to it. I think most people annoy me lol. But not Kathy. I honestly feel like she knows what’s she talking about, she’s not preachy or annoying and it’s easily digestible content. I feel less alone and hopeful I can tackle the ... more

    Apple Podcasts
    5
    Listen now!!!!
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The content is frequently described as actionable, encouraging listeners to implement what they learn immediately.
Many express gratitude for the supportive community feel and Kathy's relatable approach to discussing common challenges in retail management.
Kathy's expertise and passion for retail resonate with the audience, leading to a strong recommendation from listeners to peers in the industry.
Listeners appreciate the podcast for its insightful and practical guidance tailored specifically for retail business owners.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

239: Embracing The New Year With Lessons From The Past [Kathy Cruz Interview Part 2]
Q: What makes you angry in a business-related context?
I get frustrated when people aren't in integrity and don't follow through on agreements.
239: Embracing The New Year With Lessons From The Past [Kathy Cruz Interview Part 2]
Q: When did you know that you had something that was really special with this Savvy Shopkeeper Community?
The most defining moment was the first retreat, where I saw the connections and transformations in the community.
239: Embracing The New Year With Lessons From The Past [Kathy Cruz Interview Part 2]
Q: Do you find that at any point in your journey, have you felt that your personal worth and your business performance have gotten tied up together in your head?
Yes, especially early on, but over time I've realized that my business is just a part of me, not all of me.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
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Professions
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Household Income
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Frequently Asked Questions About Savvy Shopkeeper Retail Podcast

What is Savvy Shopkeeper Retail Podcast about and what kind of topics does it cover?

This podcast provides extensive insights tailored for independent retail business owners, emphasizing practical and actionable advice drawn from real-world experience. Episodes cover a variety of topics relevant to both brick-and-mortar and e-commerce businesses, including financial management, hiring practices, overcoming mental barriers, retail trends, and maximizing sales. It stands out for offering a supportive community approach, and the host often shares personal stories, making the content relatable and engaging for listeners at varying stages of their retail journey. Listeners can expect to leave each episode with new strategies to enhance their business practices and motivation to tackle challenges in the retail landscape.

Where can I find podcast stats for Savvy Shopkeeper Retail Podcast?

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How many listeners does Savvy Shopkeeper Retail Podcast get?

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What are the audience demographics for Savvy Shopkeeper Retail Podcast?

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How many subscribers and views does Savvy Shopkeeper Retail Podcast have?

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Which podcasts are similar to Savvy Shopkeeper Retail Podcast?

These podcasts share a similar audience with Savvy Shopkeeper Retail Podcast:

1. Boutique Chat
2. Rooted in Retail
3. The Product Boss: Business Coaching for Product-Based Female Entrepreneurs
4. The Retail Whore
5. Richer Retailer - Scaling Retail Stores Past 7 Figures

How many episodes of Savvy Shopkeeper Retail Podcast are there?

Savvy Shopkeeper Retail Podcast launched 6 years ago and published 299 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Savvy Shopkeeper Retail Podcast?

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