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Artwork for Savvy Shopkeeper Retail Podcast

Savvy Shopkeeper Retail Podcast

Kathy Cruz
Cash Flow
Retail Business
Master Shopkeepers
Entrepreneurship
Retail Management
Indie Retail
Hurricane Helene
Menopause
Women's Health
Wholesale Markets
Small Business Saturday
Heart On Main Street
Fatigue
Email Marketing
Small Business Support
Artificial Intelligence
Personal Growth
Beneficial Ownership Information
Financial Mismanagement
Operational Inefficiencies

Host, Kathy Cruz is a retail business coach who owned a retail business with her sister for a decade. She knows firsthand that running a retail business, both online and in a brick and mortar has its challenges. Kathy is passionate about teaching independent retailers how to work smarter, profit more and grow.

PublishesTwice monthlyEpisodes315Founded7 years ago
Number of ListenersCategories
BusinessEntrepreneurshipManagement

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Artwork for Savvy Shopkeeper Retail Podcast

Latest Episodes

Starting a retail store without experience didn't stop Christine, owner of The Vintage Hammer, from building two thriving locations and creating a business that's growing year after year. In this episode, she shares how she went from a career in comm... more

In this Shopkeeper Story, Kathy interviews Elena Gustavson of Magpie and Tiger about building a profitable stationery and gift shop in a town of fewer than 8,000 people. Elena shares how she achieved 110% growth through merchandising improvements, sm... more

In this episode, we're continuing the conversation from Episode 268 and breaking down what it really means to move from store operator to store owner. If your business still feels heavy—even after years of growth—you're likely operating in "jobby mod... more

Is brick-and-mortar retail really dying? After months analyzing 13 years of U.S. Census retail data, this episode uncovers Kathy's new report available for download, "Brick and Mortar Independent Retail Isn't Dying. It's Misdiagnosed." that covers wh... more

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Host

Kathy Cruz
Host of the Savvy Shopkeeper Retail Podcast

Reviews

5.0 out of 5 stars from 178 ratings
  • Excellent small business info

    Kathy is so warm and also knowledgeable in her expertise. This podcast is a pleasure to listen to. It’s focused on owners of independent retailer stores. While I have a service area business, many of the insights, ideas, and tips are the same as I try to serve a local crowd. I can’t wait for her book to come out as well. So many great nuggets here! You will have lots to think about and improve your business from listening to this show

    Apple Podcasts
    5
    Declutter with Devon
    United States2 months ago
  • Small Business Saturday Discounts

    You read my mind with this episode, Kathy! Always such well gathered and presented information! 🙌 Lisa at Muse Artisan Boutique

    Apple Podcasts
    5
    naaamaste
    United States8 months ago
  • UNBELIEVABLE!!!

    I stumbled upon your shop via Pinterest, went to your website, which guided me to this podcast. UNBELIEVABLE in every way! You are amazing! Articulate, generous, caring, resourceful…..and I can go on and on. I binged the first 13 episodes in just two days and literally cannot get enough. I want to jump ahead but listening in order so I don’t miss a thing. I haven’t opened my shop yet. I just bought a beautiful 1890 Victorian in a small town. I am terrified but sooooo motivated by your guidance…... more

    Apple Podcasts
    5
    Terrified but guided
    United Statesa year ago
  • Great insights

    Kathy gives clear and concise tips that get you thinking differently about the retail industry!

    Apple Podcasts
    5
    kelsincr
    Canadaa year ago
  • 💎💎💎

    I’m not a product founder, but as a PR Coach for product founders, many in retail, I am always looking for resources to recommend them and women leaders in the Ecom space to support! Authentic, inspiring, informative, actionable, this podcast checks all the boxes and I love that it covers everything under the sun you would need to know, rather than just operations or marketing. Definitely recommend no matter what stage of biz you’re in.

    @gloriachoupr

    Apple Podcasts
    5
    _doremi101
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise practical, concise tips for indie retailers.
Fans appreciate Kathy's authentic, non-preachy guidance.
Audiences mention valuable community and coaching resources.

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Talking Points

Recent interactions between the hosts and their guests.

239: Embracing The New Year With Lessons From The Past [Kathy Cruz Interview Part 2]
Q: What makes you angry in a business-related context?
I get frustrated when people aren't in integrity and don't follow through on agreements.
239: Embracing The New Year With Lessons From The Past [Kathy Cruz Interview Part 2]
Q: When did you know that you had something that was really special with this Savvy Shopkeeper Community?
The most defining moment was the first retreat, where I saw the connections and transformations in the community.
239: Embracing The New Year With Lessons From The Past [Kathy Cruz Interview Part 2]
Q: Do you find that at any point in your journey, have you felt that your personal worth and your business performance have gotten tied up together in your head?
Yes, especially early on, but over time I've realized that my business is just a part of me, not all of me.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
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Household Income
Social Media Reach

Frequently Asked Questions About Savvy Shopkeeper Retail Podcast

What is Savvy Shopkeeper Retail Podcast about and what kind of topics does it cover?

Practical, data-informed guidance for indie retailers, with a strong emphasis on turning insights into actionable systems. Episodes cover cash flow, inventory management, marketing, and strategic planning for small shops, often tying concepts to real-world metrics, workshops, and community programs. The show frequently champions master-level coaching offerings and community-driven resources, helping owners make better decisions without hype. A notable strength is translating complex retail dynamics into concise, bite-sized tactics suitable for busy shopkeepers and those growing a brick-and-mortar presence.

Listeners typically value clear frameworks, measurable progress, and supportive mentorship, with recurring topics around inventory, cas... more

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How many listeners does Savvy Shopkeeper Retail Podcast get?

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Which podcasts are similar to Savvy Shopkeeper Retail Podcast?

These podcasts share a similar audience with Savvy Shopkeeper Retail Podcast:

1. Boutique Chat
2. The Retail Whore
3. Richer Retailer - Scaling Retail Stores Past 7 Figures
4. The Product Boss with Jacqueline Snyder
5. Creative Shop Talk with Wendy Batten

How many episodes of Savvy Shopkeeper Retail Podcast are there?

Savvy Shopkeeper Retail Podcast launched 7 years ago and published 315 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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