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Artwork for Sales 101: The B2B Sales Classroom

Sales 101: The B2B Sales Classroom

Donald C. Kelly & Dr. Bj Allen

Sales 101: The B2B Sales Classroom helps college professors teach sales with confidence by bringing the latest insights from industry leaders, students, and educators. Hosted by Donald C. Kelly and Dr. B.J. Allen, co-authors of Professional Selling and Advanced Selling published by Stukent and used in over 90 universities, the show delivers ready-to-use assignments, strategies, and real-world exam... more

PublishesWeeklyEpisodes33Founded7 months ago
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EducationHow ToMarketingBusiness

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Artwork for Sales 101: The B2B Sales Classroom

Latest Episodes

Sales is not just about closing deals. At its core, it is about building genuine connections and lasting relationships. Joining us is Tammy Katuin, a sales professor at Valley City State University, to share how she is helping students develop networ... more

How can you get companies genuinely excited about partnering with your sales program? Rob Hammond, Director of the Center for Marketing and Sales Innovation at the University of South Florida, joins us to share how he builds meaningful partnerships b... more

YouTube

What if success in sales starts long before your first prospect call? Before mastering sales techniques, Cheryl Parks believes professionals must first understand who they are. She joins us to explore how self-awareness, personal strengths, and ident... more

YouTube

Salesforce found that 80% of customers feel salespeople don’t bring enough value to the buying process. At the same time, most sellers think the deal keeps moving forward once the discovery call ends.

What many fail to realize is that the real conve... more

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Reviews

5.0 out of 5 stars from 5 ratings
  • Best Sales Education Podcast

    Great insights and strong recommendations for sales educators. Can’t wait for more episodes!

    Apple Podcasts
    5
    Michael30665
    United States7 months ago
  • Phenomenal Podcast

    10/10 recommend! Changed the course of my sales career!!!

    Apple Podcasts
    5
    Julie.bo.bulie
    United States7 months ago
  • Excellent content

    Game changer for my sales career

    Apple Podcasts
    5
    Mweiss7
    United States7 months ago
  • Best Podcast ever!!

    Such an informative episode. BJ Allen is the goat!!!

    Apple Podcasts
    5
    AbbyPenner
    United States7 months ago

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Sales 101: The B2B Sales Classroom launched 7 months ago and published 33 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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