Sales 101: The B2B Sales Classroom
Donald C. Kelly & Dr. Bj AllenSales 101: The B2B Sales Classroom helps college professors teach sales with confidence by bringing the latest insights from industry leaders, students, and educators. Hosted by Donald C. Kelly and Dr. B.J. Allen, co-authors of Professional Selling and Advanced Selling published by Stukent and used in over 90 universities, the show delivers ready-to-use assignments, strategies, and real-world exam... more
| Publishes | Weekly | Episodes | 16 | Founded | 3 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingEducationHow To | |||
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You can’t go into sales with just any mindset. If your students’ mindset is to join the industry only for the money, they may not make it very far. How can professors help students develop the right sales mindset before their first role? Dr. BJ Allen... more
AI has made many changes within the sales industry, including the SDR role. Those in the role will need to focus more on personalization over sequences, but how? Joining us for this episode is Kristie Jones, author and sales professional, to answer t... more
No one likes role playing, but it is a necessary part of becoming a successful seller. The good news is there are ways to make it more fun and engaging for students. In this episode, BJ Allen and I share practical tactics to help students get more co... more
After our last conversation on sales competitions, we decided to invite someone who is often behind the scenes of them. In this episode, Detra Montya, a sales professor at Arizona State University, joins us to share what it really takes to pull sales... more
Did you know that sales reps spend 60% of their day on tasks that don’t directly generate revenue? Much of this time is eaten up by planning and other non-sales activities.
In this episode, BJ and I discuss how sales professors can teach students t... more
Most sellers are seen as untrustworthy because of their methods, but those are not professional sellers. Real sellers are problem solvers. How can professors get their students to see them this way? Our guest, George Denman, a sales leader and educat... more
What’s the difference between sellers making millions and those who struggle to close a deal? Keurig founder Christopher Stevens says it’s not about being the best. It’s about getting things done. In this episode, he shares lessons professors can pas... more
Key Facts
Reviews
- Best Sales Education Podcast
Great insights and strong recommendations for sales educators. Can’t wait for more episodes!
Apple Podcasts5Michael30665
United States3 months ago - Phenomenal Podcast
10/10 recommend! Changed the course of my sales career!!!
Apple Podcasts5Julie.bo.bulieUnited States3 months ago - Excellent content
Game changer for my sales career
Apple Podcasts5Mweiss7United States3 months ago - Best Podcast ever!!
Such an informative episode. BJ Allen is the goat!!!
Apple Podcasts5AbbyPennerUnited States3 months ago
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How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #90 |  South Korea/Education/How To |
Apple Podcasts | #188 |  New Zealand/Education/How To |
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| Listeners per Episode | Gender Skew | Location | |||
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| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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