
To us, GTM is both an art and a science. We don't claim to be experts in the "art"—the marketing campaigns, sales messaging, and branding. We ARE experts in the "science"—GTM strategy, process design, growth planning, and RevOps. On GTM Science, we share what we've learned by solving these problems at scale for B2B recurring revenue businesses. We also bring you unfiltered conversations with CROs,... more
| Publishes | Twice weekly | Episodes | 120 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Category | Business | |||

Emir Atli started his first product at 18 from his parents' living room in Turkey. Now he's co-founder and CRO at HockeyStack, where he's scaled to over 300 enterprise customers in under two years, multiplied revenue 4.5x in a single year, and just c... more
This episode is a guest appearance by Eddie Reynolds, CEO of Union Square Consulting, on the Selling AI podcast with Warren Kucker. You can find the original episode on Apple Podcasts.
Eddie digs into why most CRM implementations fail before they s... more
You invested six figures in Salesforce, hired a rev ops team to build dashboards, and six months later nobody's looking at them. Or worse, people are looking at them but spending every team meeting arguing about whether the numbers are right instead ... more
Betsy Matthies took over a 150-person team at AWS whose entire job was to help customers save money on their cloud spend. A cost center by every definition. Sales hated them because every optimization call meant less revenue on the books. But Betsy s... more
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One of my go-to podcasts, easy to listen to and clearly from and for practitioners.
GTM Science delivers what most podcasts don't: tactical, actionable insights from people actually running revenue operations. No buzzwords, no generic advice – just frameworks and processes that work in the real world.
Every episode gives me something I can implement immediately. If you're tired of surface-level GTM content, this is the podcast you've been looking for.
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Apple Podcasts | #119 |
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GTM Science focuses on GTM strategy, RevOps design, and growth planning for B2B recurring revenue businesses. Episodes center on practical frameworks, data-driven decision making, and the human elements of scaling—featuring CROs, revenue leaders, and operators who've built or transformed GTM engines. A recurring emphasis is on AI and automation as accelerators rather than cures, with deep dives into segmentation, ICP definition, pricing discipline, and collaboration across sales, marketing, and customer success. The show stands out for its hands-on, case-study driven conversations and emphasis on building durable revenue engines through disciplined processes and governance, rather than quick fixes. Potential guests and sponsors can expect t... more
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4. All-In with Chamath, Jason, Sacks & Friedberg
5. Prof G Markets
GTM Science launched 4 years ago and published 120 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on GTM Science include:
1. Emir Atli
2. Betsy Matthies
3. Jonathan Kvarfordt
4. Steven Birdsall
5. Jackie Rousseau-Anderson
6. Ryan Milligan
7. Duane Dufault
8. Sangram Vajre
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.