The GTMnow Podcast
GTMnowThe GTMnow Podcast interviews well-known tech executive, VC, and founders - the expert operators in the trenches who have ‘been there, done that’ to build some of the fastest-growing software companies. Every week, a guest joins Sophie Buonassisi to dissect their stories, revealing expert insights around what worked, what didn’t, and how things actually went down.This podcast is produced by GTMnow... more
| Publishes | Weekly | Episodes | 632 | Founded | 8 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipTechnologyBusiness | |||
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Latest Episodes
Okta's CRO Jon Addison joins GTMnow host Sophie to break down the full story behind Okta's remarkable revenue turnaround, the launch of Okta for AI Agents, and the go-to-market playbook that's carrying them from $3B toward a $5B ARR target.
From nea... more
Jennifer Li, Partner at Andreessen Horowitz (a16z), breaks down why the firm allocated $1.7 billion of its latest $15 billion fund specifically toward AI infrastructure, and what she's betting on next.
Jennifer has backed ElevenLabs from Series A al... more
Kyle Parrish joined Figma as the first-ever sales hire when the company was doing $2M in ARR and helped scale it to $950M ARR. Figma then went on to IPO (FIG).
But the path there was anything but smooth.
In this episode, Kyle breaks down what it ac... more
AI isn't just changing how we sell. It's changing how buyers make decisions before they ever talk to you.
Sam, Founder and CEO of TestBox, joins Sophie on GTMnow to break down exactly what's happening to the B2B software buying process right now, an... more
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Reviews
- Get a better interviewer
This podcast gets great guests but I feel like it could be so much better with a better interviewer. It feels like they are reading off a list of ChatGPT generated questions. Kind of like a bad rep reading down their list of BANT questions.
Apple Podcasts3Mogsey0987
United States9 months ago - The best podcast on Go-To-Market Strategies
The GTMnow Podcast is an absolutely critical podcast to listen to if you’re anywhere near the SaaS world. An absolute must-listen!
Apple Podcasts5JFern71United States9 months ago - Best GTM podcast
Love this podcast! Honest conversations with revenue leaders who give tactical and helpful advice, look forward to new episodes!
Apple Podcasts5T-Swift011788United States9 months ago - Important advice for anyone who works in startups
The GTM Podcast is a must-listen for anyone working in startups—not just GTM leaders. Each episode offers solid takeaways that go beyond go-to-market strategy, touching on everything from growth tactics to leadership insights. The guests bring unique perspectives, and the discussions are practical and relevant, making it easy to find something useful no matter your role. Highly recommend for anyone looking to deepen their understanding of the startup landscape
Apple Podcasts5mschulmanUnited Statesa year ago - Kelly Hopping episode is 🔥
Amazing authentic advice and perspectives from Kelly. Useful and inspirational. Interviewer does a stellar job steering the convo.
Apple Podcasts5Kaydub23United States2 years ago
Listeners Say
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Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #57 |  Austria/Technology |
Apple Podcasts | #108 |  Denmark/Technology |
Apple Podcasts | #158 |  Israel/Technology |
Apple Podcasts | #224 |  Japan/Technology |
Apple Podcasts | #238 |  United Arab Emirates/Technology |
Talking Points
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Audience Metrics
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Frequently Asked Questions About The GTMnow Podcast
What is The GTMnow Podcast about and what kind of topics does it cover?
A analysis-oriented, B2B tech-focused show that regularly hosts senior operators, investors, and founders to unpack GTM strategies, product-led growth, and AI-enabled go-to-market. Episodes typically center on real-world experiences from scaling SaaS companies, evolving pricing and customer success, and the intersection of AI with sales, marketing, and product teams. Notable strengths include a steady lineup of practitioners with hands-on lessons, a practical tilt toward actionable frameworks, and an emphasis on authentic storytelling from operators who've built and scaled high-growth tech businesses. The format often features candid discussions on how to align GTM, product, and customer outcomes in rapidly changing markets, sometimes inclu... more
Where can I find podcast stats for The GTMnow Podcast?
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How many listeners does The GTMnow Podcast get?
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What are the audience demographics for The GTMnow Podcast?
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How many subscribers and views does The GTMnow Podcast have?
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Which podcasts are similar to The GTMnow Podcast?
These podcasts share a similar audience with The GTMnow Podcast:
1. Revenue Builders
2. 30 Minutes to President's Club | No-Nonsense Sales
3. Masters of Scale
4. Long Strange Trip: CEO to CEO with Brian Halligan
5. The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
How many episodes of The GTMnow Podcast are there?
The GTMnow Podcast launched 8 years ago and published 632 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact The GTMnow Podcast?
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Where can I see ratings and reviews for The GTMnow Podcast?
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What guests have appeared on The GTMnow Podcast?
Recent guests on The GTMnow Podcast include:
1. Jon Addison
2. Jennifer Li
3. Kyle Parrish
4. Auren Hoffman
5. Wade Foster
6. Ed Sim
7. Teresa Anania
8. Jason Demont
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.