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Artwork for PodCraft by Alitu: Honing the Craft of Podcasting

PodCraft by Alitu: Honing the Craft of Podcasting

Alitu via The Podcast Host
Podcasting
Content Creation
Content Stacking
Podcast Production
Consistency
Editing
Email Marketing
Community Engagement
AI Tools
Long-Form Content
Short-Form Content
Audience Engagement
Time Management
Burnout
Marketing
Technical Challenges
Back Catalog
Youtube
Social Media Strategies
Audio Quality

Podcraft is your weekly, no-nonsense guide to honing the art of podcasting, hosted by veteran creators Colin and Matthew. With over 30 years of combined experience, they cover everything from choosing the right mic to growing your audience and making money from your show. Some episodes dive deep into one topic, like titling episodes or using live events to build your brand, while others feature re... more

PublishesWeeklyEpisodes284Founded12 years ago
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How ToBusinessEducation

Listen to this Podcast

Artwork for PodCraft by Alitu: Honing the Craft of Podcasting

Latest Episodes

On last week's episode of Podcraft, we agreed that sponsorship was broadly overrated for the average indie creator.

But... that doesn't mean it isn't the right fit for you.

Maybe you podcast within a specialist hobby, professional field, or enthusi... more

Which podcasting best practices are actually worth your time, and which ones are overhyped?

In this episode, we take a deliberately opinionated look at common podcasting advice, tools, and assumptions, and decide whether each one holds up in practic... more

What will podcasting actually look like by the end of 2026, once the hype settles and habits stick?

In this episode, we make grounded predictions about where the medium is heading and what creators may want to do less of. We examine the growing push... more

Do you still need all the “must-do” podcasting advice that gets recycled every year, or has some of it quietly expired?

In this episode, we revisit a long list of podcasting essentials and ask one question of each: Does this still matter in 2026? We... more

Key Facts

Accepts Guests
Accepts Sponsors
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Recent Guests

Dan Misener
Director of Marketing at Bumper, focused on podcast metrics and analytics.
Bumper
Episode: Flat Downloads Don’t Always Mean Flat Growth. But They Might Hide a Bigger Problem
Neale James
Host of the Photowalk podcast and experienced content creator
The Photowalk
Episode: Lessons From 500 Episodes & 5 Years of Podcasting
Becky Pierson
Podcaster and community builder focusing on community-driven business strategies.
Build With Becky
Episode: The "Voice Note From a Friend" Format: A 15-Minute Podcast Workflow
Ben Hickman
Business coach and host of Reflective Rebels Podcast
Reflective Rebels Podcast
Episode: How to Refine Your Podcast Identity: From Vision to Discoverability
Mike Morrison
Expert in membership models and community building
The Membership Geeks
Episode: Turning Your Podcast Audience into Paying Members
Paul Cheel
Host of Fighting Through, shares insights on crowdfunding experiences
Fighting Through
Episode: Income Stream Lessons from 10 Top Indie Podcasters (Classic)
Dee Carey
Host of Travel and Shit, exploring affiliate and organic sponsorships
Travel and Shit
Episode: Income Stream Lessons from 10 Top Indie Podcasters (Classic)
Rachel Corbett
Experienced podcast coach and creator
rachelcorbett.com.au
Episode: Are We Overcomplicating Podcasting?
Tomas Loucky
Founder of the Produced By podcast and newsletter focusing on content creators and entrepreneurs
Produced By podcast
Episode: Growing a Podcast With LinkedIn

Hosts

Colin Gray
Host and co-founder with extensive experience in podcasting and content creation, providing practical insights and guidance.
Matthew Gray
Co-host and expert in podcast production, offering valuable advice and strategies to enhance the podcasting experience.

Reviews

4.7 out of 5 stars from 248 ratings
  • This show is incredibly helpful for podcasters, whether new or seasoned.

    Podchaser
    5
    Trish
    a year ago
  • Helping the Craft

    Thanks to the folks behind this podcast for authentic conversations about the exciting and daunting things about being a podcaster! Great mix of analysis on tech combined with various approaches to managing and designing shows. Loving current season with many voices of podcasters talking about how they do their work. Very well done.

    Apple Podcasts
    5
    RustyStahl
    United States2 years ago
  • I was a victim of a sim-swap hack and if not for urgent intervention by a recovery experts whom I hired after my crypto account was hacked and coins stolen. The experts i hired sought the permission of INTERPOL darknet and crypto crime monitoring unit to pursue my case which ended up in a successful recovery of 90% of my lost coins. You’re free to reach out if you need help too. E f f i c i e n t N e t H a c k on Gmal

    Podchaser
    5
    maddisoncalvert01
    3 years ago
  • This is how I launched my podcast

    I went from concept to launching my podcast Delivering Adventure, by listening to Podcraft. Mathew and Colin’s well structured and informative episodes helped to coach me through every step of the way. Less than a month after launching, our audience is quickly growing after implementing many of the strategies that they shared for free! I can’t thank them enough.

    Apple Podcasts
    5
    the.tempest
    Canada3 years ago
  • Delivers great practical advice with humour

    I’ve learned so much from listening to Colin and Matthew. They offer stacks of great tips and advice but aren’t overly ‘evangelical’ about their opinions. By keeping things down to earth and sprinkling the show with dry humour, it keeps me coming back. Thanks team!

    Apple Podcasts
    5
    Ken (host of How to Choose)
    Australia4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Well-structured episodes are commended for their informative nature and the clarity of concepts shared.
Listeners appreciate the authentic and practical advice that helps them launch and grow their podcasts.
Audience feedback often highlights the effectiveness of real-life applications and case studies presented in episodes.
Some critics mention that specific episodes can feel dry or less engaging, but overall, the community finds immense value in the insights offered.
The humor and down-to-earth tone of the hosts make the content engaging and approachable.

Talking Points

Recent interactions between the hosts and their guests.

What’s Underrated, What’s Overrated in Podcasting (And Why)
Q: What are the three to five highest impact steps to take in the first two weeks for promoting my podcast?
Focus on optimizing your SEO through episode titles and show notes, reach out to guests for promotion, and build an engaging email list.
Podcasting in 2026: What Still Matters (and What Doesn’t)
Q: Do you still need to listen to your own episodes?
Yes, especially in the early stages, as it helps improve your technique and content quality.
Podcasting in 2026: What Still Matters (and What Doesn’t)
Q: Do you still need Apple Podcast reviews in 2026?
Reviews are beneficial for social proof but are not essential; focus on more impactful calls to action instead.
Podcasting in 2026: What Still Matters (and What Doesn’t)
Q: Do you still need a podcast website in 2026?
Yes, you should have a website as your home base, allowing you to control and grow your brand effectively.
Using Copyrighted Music or TV/Radio Clips in Your Podcast
Q: What should we know about using music and clips from other broadcasts in our podcasts?
It is crucial to understand the legalities and restrictions regarding copyright, as using copyrighted material without proper licensing can lead to severe risks including being removed from platforms.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Gender Skew
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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

Focused on the art of podcasting, the content provides listeners with practical guidance for all aspects of creating and maintaining a podcast. Episodes cover a wide range of topics, from technical elements like microphone selection to marketing strategies for growing an audience and monetization techniques. By incorporating case studies and actionable advice, the hosts aim to empower both novice and experienced podcasters to enhance their skills and navigate the podcasting landscape effectively. This approach not only makes it informative but also relatable, fostering a sense of community among aspiring audio creators.

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Rephonic provides a wide range of podcast stats for this podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to this podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does this podcast get?

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What are the audience demographics for this podcast?

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How many subscribers and views does this podcast have?

To see how many followers or subscribers this podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. School of Podcasting: Expert Tips for Launching and Growing Your Podcast
2. The Mel Robbins Podcast
3. Ask the Podcast Coach
4. How I Built This with Guy Raz
5. Podcasting Business School

How many episodes of this podcast are there?

this podcast launched 12 years ago and published 284 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact this podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Dan Misener
2. Neale James
3. Becky Pierson
4. Ben Hickman
5. Mike Morrison
6. Paul Cheel
7. Dee Carey
8. Rachel Corbett

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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