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Artwork for On the Record With Julian Reis

On the Record With Julian Reis

Julian Reis
Tiktok
Tiktok Shop
Superordinary
Creator Economy
Live Commerce
Social Commerce
Jacques Marie Mage
Beauty
Justice Buys
Youtube
Dedcool
Olaplex
Bala Fitness
Beauty Industry
Amazon
Brand
Jaxon Lane
Rare Beauty
Live Streaming
Jolie Products

In a world where all business advice is starting to sound the same, "On the Record" cuts through with authentic conversations about topics that matter. Join Julian Reis, Cofounder of Skin Laundry, and Founder/CEO of SuperOrdinary for a refreshing exploration of modern day trendsetters. Twice a month, catch revealing discussions inside Julian’s home where he interviews the most innovative creators,... more

PublishesTwice monthlyEpisodes36Foundeda year ago
Number of ListenersCategory
Business

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Artwork for On the Record With Julian Reis

Latest Episodes

Watch the best moments from Julian Reis's conversation with Drybar founder and beauty entrepreneur Alli Webb. Alli will break down what it really took to build one of the most recognizable brands in beauty, the personal challenges she faced behind th... more

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In this special compilation episode of On the Record, you’ll hear host Julian Reis, alongside founders, creatives, investors, and industry leaders, share the best advice on building brands, making big decisions, finding your point of view, and adapti... more

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A year ago, SuperOrdinary's live team was two people. Today, they're running six-hour "Mega Lives," working with 12 brands, and generating record-breaking GMV.

In this episode, you’ll hear from the team behind the scenes. They’ll break down what act... more

YouTube

Catch the best moments from Julian Reis's conversation with entrepreneur and marketing icon Gary Vee. Gary will break down why live commerce is the biggest shift since the early internet, why so many Fortune 500 brands are still clinging to outdated ... more

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Recent Guests

Ryan Babenzien
Founder and CEO of Jolie Products
Jolie Products
Episode: He Built a $120M Beauty Brand With 5 People. Here's Exactly How He Did It
Sophie Blowfield
Founder of Sophie Blowfield Consultancy
Sophie Blowfield Consultancy
Episode: She Built Charlotte Tilbury's Social Media from Scratch (Before Influencers Existed)
Gary Vaynerchuk
Entrepreneur, CEO of VaynerX, outspoken advocate for live commerce and creator-driven brands
VaynerMedia / VaynerX
Episode: Gary Vee: Live Commerce Is the Biggest Opportunity Since the Early Internet
Vivien Wu
Director of Brand Success at SuperOrdinary's TikTok Shop team
SuperOrdinary
Episode: The 3 Things Every Successful TikTok Affiliate Has (From TikTok Shop’s #1 Agency)
Cesar Villavicencio
Executive Producer of All Things Creator, live streaming and professionally generated content
SuperOrdinary
Episode: The 3 Things Every Successful TikTok Affiliate Has (From TikTok Shop’s #1 Agency)
Julie Chung
Dr. Julie Chung, co-founder of T3
T3 Hair Tools
Episode: The Thing You Can't Hire: T3's Greatest Asset Scaling to Sephora & Ulta
Kent Yu
Kent Yu, co-founder of T3
T3 Hair Tools
Episode: The Thing You Can't Hire: T3's Greatest Asset Scaling to Sephora & Ulta
Jérôme Mage
Founder of Jacques Marie Mage (JMM)
Jacques Marie Mage
Episode: Why Jacques Marie Mage Spends $0 Advertising (Pod Highlights)
Alli Webb
Founder of Drybar; founder/CEO of Skin Laundry and Messy
Drybar, Skin Laundry, Messy
Episode: From $35 Blowouts to $255M Exit: Alli Webb Shares The Messy Truth About the Beauty Industry

Host

Julian Reis
Host of On the Record With Julian Reis

Reviews

4.5 out of 5 stars from 18 ratings
  • THE business show to watch

    Julian knows his stuff yet is so humble and charismatic I can’t get enough of this podcast. So many good stories that also leave you with life long lessons and new perspectives to consider (:

    Apple Podcasts
    5
    Gogs456
    United Statesa year ago
  • Real Talk Real Value

    Julian team dropping some serious insights and gems - put this in your podcast rotations

    Apple Podcasts
    5
    iMonkeyBoy
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Insightful host with practical takeaways for founders and marketers
Consistently valuable insights from industry insiders and creators
Gems and thoughtful discussions that stay useful beyond episodes

Talking Points

Recent interactions between the hosts and their guests.

From Drybar to Messy: Alli Webb's Honest Reinvention
Q: What has surprised you most about the retail landscape as you've launched new brands?
Alli discusses the shift from mass launch strategies (like Drybar's early Sephora launch) to more nuanced, platform-driven dynamics, including the role of social channels and changing consumer behavior.
From Drybar to Messy: Alli Webb's Honest Reinvention
Q: How did the expansion into Asia come about and what were the challenges?
Alli explains moving to Shanghai in 2018 and starting SuperOrdinary to help brands enter the Asian market, highlighting the complexity of building a brand across borders and the need for local market understanding.
From Drybar to Messy: Alli Webb's Honest Reinvention
Q: When did you start your company?
Alli recalls Skin Laundry starting in 2013, and Drybar beginning in 2010, framing the early business timelines.
He Built a $120M Beauty Brand With 5 People. Here's Exactly How He Did It
Q: Could you also educate people about what Jolie actually does and why the Jolie subscription makes sense in the context of daily shower habits?
Ryan explains that Jolie purifies shower water to protect skin and hair, noting the pervasive presence of chlorine and heavy metals. He highlights the simple install, the clinical backing showing benefits like reduced hair shedding, and the ongoing value of maintaining skin and hair health through an easy, at-home system.
The Bootstrap Journey From a $4K Prototype to Multi-Million Dollar Brand
Q: What were the early funding strategies to get Bala off the ground, and how did you manage cash flow?
With almost no money, we started with a prototype budget around $5,000 and financed the next steps by a Kickstarter to cover a $40,000 initial order, demonstrating how to piece together funds through small, strategic bets and visibility from early traction.

Audience Metrics

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Frequently Asked Questions About On the Record With Julian Reis

What is On the Record With Julian Reis about and what kind of topics does it cover?

This show centers on authentic, candor-filled conversations with founders, brand builders, and creators who have shaped modern consumer culture. Across episodes, topics span building brand narratives from scratch, navigating social and live commerce, and balancing premium positioning with rapid e-commerce growth. Notable throughlines include founder energy as a core asset, the shift toward creator-led marketing, and practical playbooks for launches, partnerships, and retail strategy. The format tends to blend personal origin stories, behind-the-scenes industry insights, and actionable advice for building durable brands that resonate with audiences beyond a single product. A standout element is the recurring emphasis on brand world-building,... more

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Which podcasts are similar to On the Record With Julian Reis?

These podcasts share a similar audience with On the Record With Julian Reis:

1. The Unofficial TikTok Shop Podcast with Jordan West
2. Aspire with Emma Grede
3. How to Sell Your Stuff on Etsy
4. TikTok Shop Secrets with Fernando Campos
5. How I Built This with Guy Raz

How many episodes of On the Record With Julian Reis are there?

On the Record With Julian Reis launched a year ago and published 36 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on On the Record With Julian Reis?

Recent guests on On the Record With Julian Reis include:

1. Ryan Babenzien
2. Sophie Blowfield
3. Gary Vaynerchuk
4. Vivien Wu
5. Cesar Villavicencio
6. Julie Chung
7. Kent Yu
8. Jérôme Mage

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