
On Money Assistant, financial expert and New York Times Bestselling Author Nicole Lapin and her AI sidekick Nicole LApIn, powered by investing assistant Magnifi, combine the best elements of human nature and technology to help guests take actionable steps towards financial freedom.
| Publishes | Twice monthly | Episodes | 10 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Categories | InvestingTechnologyBusiness | ||||

Today’s guest, Susan, has never ever invested before and wants to get started. Nicole explains how to open a brokerage account (the account you need to start investing), and Magnifi helps Susan create an optimized portfolio for her very first investm... more
Today's guest is someone who might sound quite familiar. She describes the checklist she's used to determine whether she's ready to buy a house, and Magnifi helps her create a financial roadmap that will lead her to homeownership.
To create your own... more
Today’s guest, Anna, just had her first kid and she’s wondering if she should open a 529 plan (a tax-advantaged account for tuition costs). Nicole explains the plan's benefits and what would happen to the account if Anna’s daughter doesn’t go to coll... more
Today's guest, Morgan, started investing through her company's 401(k), where she had little input into which stocks were chosen for her portfolio. Now, she has the reins and wants to see how she can make her portfolio more strategic and lucrative. Ma... more
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Nicole’s advice and Magnifi’s portfolio guidance were straightforward and super helpful. This episode gave me the confidence to get started right away.
I’ve always felt intimidated by financial planning, but Nicole makes it feel approachable and even fun. Her podcast, Money Assistant, is filled with actionable tips that actually work for someone on a tight budget like me. I particularly loved her episode on negotiating raises— it gave me the confidence to ask for what I’m worth. Thanks to Nicole, I finally feel like I’m in control of my financial future.
I can’t recommend Money Assistant enough! Nicole’s ability to combine expert advice with personal anecdotes makes every episode engaging and relatable. Her stories about overcoming her own financial struggles really resonate with me, and they remind me that I’m not alone in my journey. This podcast has inspired me to take charge of my finances, and I’m already seeing real progress.
Listening to Money Assistant feels like having a personal financial coach cheering you on. Nicole has this amazing way of simplifying complicated topics like investing and budgeting, and she always makes it relatable. Her tips on how to cut back on unnecessary expenses without feeling deprived have been life changing. I’ve learned more about managing my money in a few episodes than I ever did from other resources.









Listeners, social reach, demographics and more for this podcast.
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Money Assistant launched 2 years ago and published 10 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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