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Artwork for Loan Officer Marketing

Loan Officer Marketing with Chris Johnstone

Chris Johnstone
Mortgage Industry
Artificial Intelligence
Daily Success Plan
Real Estate Agents
Mortgage Business
Lead Generation
CRM
Real Estate
Loan Officer Breakfast Club
Database Marketing
Loan Officer
Team Building
Referral Relationships
Google
Online Leads
Conversion Strategies
Self-Discipline
Coaching
Automated CRM
Philosophy

This podcast is designed to bring you the systems, habits and secrets that top-performing professionals use to build a life of wealth and freedom. Each episode is packed with the lessons learned, systems and knowledge that each guest has used to create a successful business and life. To subscribe and get email updates on new episodes and trainings visit: www.loanofficerwealth.com To get a free 25-... more

PublishesTwice weeklyEpisodes219Founded4 years ago
Number of ListenersCategories
BusinessMarketingEntrepreneurship

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Artwork for Loan Officer Marketing

Latest Episodes

In this powerhouse episode of The Loan Officer Marketing Podcast, host Chris Johnstone sits down with Lauren Maxwell, one of the nation’s top-producing mortgage professionals (Ranked #54 on Scotsman Guide), to uncover her 38-year journey from zero kn... more

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In this powerful episode, host Chris Johnstone sits down with Carl White, one of the most respected voices in the mortgage industry, to reveal how AI is transforming the way loan officers generate leads, close deals, and build long-term referral part... more

YouTube

In this episode of the Loan Ops and Marketing Podcast, host Chris Johnstone interviews Oleg Tkach, one of the top-producing loan officers in the country. Oleg shares how he scaled from #75 to #41 on Scotsman’s Guide by transforming his approach to ag... more

YouTube

In this episode of The Loan Officer Podcast with Chris Johnstone, discover how to double your referrals from your database and unlock new high-value referral partner relationships every single month—all using AI and The Loan Officer CRM.

You’ll lea... more

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Recent Guests

Lauren Maxwell
Mortgage entrepreneur who has built a $200M+ business and is based in Naples, Florida
Maxwell Mortgage Loans
Episode: How Lauren Maxwell Built a $200M+ Mortgage Business From Scratch
Oleg Tkach
A successful loan officer with a strategic approach to marketing and client relationships.
Impact Elite Coaching
Episode: How Oleg Tkach Jumped from #75 to #41 on Scotsman’s Guide and Scaled to $250M with Agent Marketing & National Expansion
Brandon Barnum
Author of Raving Referrals and expert in referral marketing strategies
Referral Champion
Episode: How to Fill Rooms with Realtors and Get Endless Referrals with Brandon Barnum
JJ Mazzo
Top mortgage producer and author of "Perseverance Principles"
Business owner in the mortgage industry
Episode: How JJ Mazzo Built a $250M Mortgage Business from Nothing
Jason Nichols
Co-owner of MortgageQ specializing in non-QM loans
MortgageQ
Episode: How to Close More Non-QM Loans in Less Time with This Free AI Tool for Loan Officers with Jason Nichols
Adam Crosley
Loan officer with significant experience in a rural market
adamapproves.com
Episode: How Adam Crosley Built a 200+ Loan Business in a Rural Market
Peter Pessetto
Successful real estate coach who works with Adam Crosley.
Works with Adam Crosley
Episode: How Peter Pessetto Helped Book 216 Referrals & 95% More Past Client Business – Without Being a Loan Officer
Tammy Saul
Owner of Federal Hill Mortgage, former practicing attorney
Federal Hill Mortgage
Episode: Tammy Saul. The #1 Female Mortgage Lender in America is on the Podcast!
Craig Sewing
CEO of American Dream Media, which creates national television shows focused on real estate and mortgage professionals.
American Dream Media
Episode: How to Leverage Content Marketing on TV to Win Referral Relationships.

Host

Chris Johnstone
Chris Johnstone is a prominent host known for guiding mortgage professionals through strategies for marketing and business growth. He brings on guests who share their success stories and effective methods in the mortgage industry.

Reviews

4.8 out of 5 stars from 36 ratings
  • Practical and Actionable Advice

    What really stood out is how practical and actionable the advice is. Chris doesn’t just speak in broad concepts; he gives clear strategies you can implement immediately!

    Apple Podcasts
    5
    makwutke
    United States3 months ago
  • Great insights

    I learned a lot about mortgage industry from Chris. Great insights!

    Apple Podcasts
    5
    Saif KhanBD
    United Kingdom5 months ago
  • Great Value Delivery

    Chris delivers high-value content in this podcast. You can tell he works to provide relevant content that will resonate with his listeners. His guests offer valuable insight, I highly recommend for the loan officer who is looking to learn and grow!

    Apple Podcasts
    5
    Ls58401635
    United States3 years ago
  • Tons of value

    Nobody has better guest speakers than Chris.

    He pulls out gold in everyone he has on.

    I often listen to the podcast when I am cooking or getting ready. Just make sure you have a note pad ready!

    Apple Podcasts
    5
    Tana A. at CMG
    United States3 years ago
  • Excellent resource, top notch information!

    A great insight into the industry, powerful information to help you achieve results!

    Apple Podcasts
    5
    don't splash me
    Canada3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise the practical and actionable advice provided, noting that the content is clear and easy to implement.
Many find the insights shared by guests to be highly valuable and relevant to their careers, enhancing their understanding of mortgage industry trends.
The host's ability to bring in knowledgeable guests is frequently highlighted, contributing to the informative nature of the episodes.

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Talking Points

Recent interactions between the hosts and their guests.

How Lauren Maxwell Built a $200M+ Mortgage Business From Scratch
Q: What does the intentional focus on the database look like to generate referrals from past customers?
Setting up a client communication strategy where they are informed about services like HELOCs or down payment assistance regularly, ensuring that they stay connected and engaged.
How Lauren Maxwell Built a $200M+ Mortgage Business From Scratch
Q: What is your advice to somebody in today's market on how they should go get that knowledge?
Working for a bank for two years can provide foundational knowledge and experience, helping new loan officers learn the industry lingo and gain vital insights before moving into retail.
How Peter Pessetto Helped Book 216 Referrals & 95% More Past Client Business – Without Being a Loan Officer
Q: What type of data or what can you say to somebody to convince them of how impactful real to referral relationships can be?
It starts with having a service standard for everyone, which can lead to unexpected opportunities and relationships.
How Peter Pessetto Helped Book 216 Referrals & 95% More Past Client Business – Without Being a Loan Officer
Q: How do you keep in touch without feeling weird until you get that first referral?
You maintain a commitment to education and service, treating each relationship with the same standard regardless of referrals.
Tammy Saul. The #1 Female Mortgage Lender in America is on the Podcast!
Q: Can you talk about where you get the majority of your referral relationships from?
Diversify referral sources and be disciplined in choosing who you work with based on their culture fit.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
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Interests
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Frequently Asked Questions About Loan Officer Marketing

What is Loan Officer Marketing about and what kind of topics does it cover?

This podcast focuses on providing insightful strategies and actionable advice aimed at mortgage professionals, enabling them to grow their businesses and escape the limitations of conventional practices. Episodes feature successful loan officers who share valuable insights about building relationships, leveraging technology, and creating referral-based appointment systems. Listeners can expect to gain knowledge about niche lending, operational efficiency, and effective marketing strategies that adapt to a constantly evolving market. Noteworthy is the emphasis on community engagement, encouraging listeners to leverage networking opportunities to enhance their professional development.

Where can I find podcast stats for Loan Officer Marketing?

Rephonic provides a wide range of podcast stats for Loan Officer Marketing. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Loan Officer Marketing and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Loan Officer Marketing get?

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What are the audience demographics for Loan Officer Marketing?

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How many subscribers and views does Loan Officer Marketing have?

To see how many followers or subscribers Loan Officer Marketing has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Loan Officer Marketing?

These podcasts share a similar audience with Loan Officer Marketing:

1. Loan Officer Leadership
2. Loan Officer Freedom
3. Mortgage Loan Officer Podcast
4. HousingWire Daily
5. Mortgage Marketing Radio

How many episodes of Loan Officer Marketing are there?

Loan Officer Marketing launched 4 years ago and published 219 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Loan Officer Marketing?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Loan Officer Marketing?

Rephonic pulls ratings and reviews for Loan Officer Marketing from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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How do I access podcast episode transcripts for Loan Officer Marketing?

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What guests have appeared on Loan Officer Marketing?

Recent guests on Loan Officer Marketing include:

1. Lauren Maxwell
2. Oleg Tkach
3. Brandon Barnum
4. JJ Mazzo
5. Jason Nichols
6. Adam Crosley
7. Peter Pessetto
8. Tammy Saul

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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