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Artwork for Mortgage Marketing Radio

Mortgage Marketing Radio

Mortgage Marketing Radio
Mortgage Industry
Real Estate Agents
Lead Generation
Social Media
Personal Branding
Social Media Marketing
Loan Officers
Networking
Agent Referrals
Video Marketing
Content Strategy
Mortgage Marketing
Content Creation
Marketing Strategies
Real Estate
Tiktok
Mortgage Lending
Trust
Relationship Building
Mindset

The #1 podcast for Mortgage Loan Originators looking to grow their business, save time, and make more money. Host Geoff Zimpfer interviews top-producing Mortgage Originators, social media influencers, and industry executives to bring you real-world advice, proven strategies, and insider insights. Tune in for expert tips on lead generation, building agent partnerships, mastering social media, and l... more

PublishesTwice monthlyEpisodes418Founded10 years ago
Number of ListenersCategories
MarketingManagementBusiness

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Artwork for Mortgage Marketing Radio

Latest Episodes

Mike Faraci (founder of Red Button Media) sat down with James Duncan (former mortgage marketing exec, now advising at Calum Advisors) to tackle the question every loan officer is quietly asking right now:

"With so many new AI tools dropping every we... more

Most loan officers are solving the wrong problem.

They think next-gen buyers need lower rates. Or bigger down payment assistance programs. Or easier qualifying standards.

The data disagrees.

Kristin Messerli, Co-Founder of First Home IQ, has spent... more

YouTube

He's closed over $4 billion in mortgage production. He's not yet 40. And there's a good chance you've never heard of him.

That changes today.

In this power-packed episode, NFM Lending Managing Director Greg Sher steps in to guest host and sits down... more

YouTube

A borrower you've closed loans for before just photographed your Loan Estimate and dropped it into ChatGPT.

The AI told them you're overcharging.

You're not. But they believed it anyway — and the deal went somewhere else.

This is not a hypothetica... more

YouTube

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Find out how many people listen to this podcast per episode and each month.

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Recent Guests

James Duncan
Mortgage marketing expert and advisor
Episode: The AI Mistake Killing Loan Officers in 2026
Kristin Messerli
Co-founder and executive director of First Home IQ
First Home IQ
Episode: The Real Reason Next Gen Buyers Won't Call You
Oleg Tkach
Top mortgage originator and coach, guest on the episode
Impact Elite Coaching, NFM (as discussed)
Episode: $4 BILLION in Mortgages (Before Age 40) Here's EXACTLY How He Did It
Trevor York
Founder of LinkSpot
LinkSpot
Episode: How Loan Officers Are Losing Deals To A $20/Month Chatbot
Kayla Kallander
Top-producing loan officer based in Fargo, North Dakota
First Home IQ; Bank affiliation in Fargo, ND
Episode: Why This LO Refuses to Quote a Rate
Abdel Khawatmi
Top 1% producer, originator branch manager, Got Mortgages/PRMG (New Jersey)
PRMG / Got Mortgages
Episode: 121 Units. Half the Team. One AI System
Andrew Beigel
Division Senior Vice President, NFM Lending
NFM Lending
Episode: $93M Producer Reveals His Scripting & Referral Playbook
Amir Syed
Co-founder and CEO of Go Coaching, executive board member at First Home IQ, and billion-dollar originator
Go Coaching
Episode: How One Simple Rule Can Skyrocket Your Mortgage Business in 2026
Katie Shive
Brand strategist and marketing expert who helps mortgage professionals build strong personal brands and utilize AI effectively.
Episode: How to Get AI to Recommend You as a Top Lender

Hosts

Katie Shive
Brand strategist and marketing expert who helps mortgage professionals build personal brands and leverage AI
Geoff Zimpfer
Host of Mortgage Marketing Radio and primary show host

Reviews

4.9 out of 5 stars from 294 ratings
  • Target Smarter, Close Faster

    The host keeps things clear and engaging, walking you through a new approach to growing agent referrals that actually works in today’s market. Smart, strategic, and results driven…I highly recommend!

    Apple Podcasts
    5
    makwutke
    United States10 months ago
  • Financial advisors/realtor

    Great podcast. The dynamics of liability advisor is perfect.

    If you have a mortgage you will have other debt but very few borrowers understand the management of each type of debt.

    Apple Podcasts
    5
    LenderwServantsHeart
    United Statesa year ago
  • Guest and listener

    Been listening to Geoff for several years and love this show. Adds real value in a noisy space. Was also able to be a guest and loved the convo and substance Geoff brings. Years of experience leads to massive value NOW.

    Apple Podcasts
    5
    BCovey77
    United States2 years ago
  • New in industry - love this as a resource!

    I’m new in the mortgage origination industry, and am thankful I found this podcast. It feels like a great a roadmap for the industry. There’s a ton of knowledge and wisdom from experience packed in, but delivered in a very accessible way - even for someone new in their field. Definitely plan to keep listening!

    Apple Podcasts
    5
    Mposeley
    United States2 years ago
  • Thank you!

    Thank you very much for the awesome show and great resources you share!!

    Apple Podcasts
    5
    Diane K in Holly Springs
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Great podcast for LOs and agents alike, with phenomenal guests and actionable tips.
The host keeps things clear and engaging, walking you through a new approach to growing agent referrals that actually works in today's market.
Listeners describe it as highly valuable, practical, and motivating for real-world mortgage growth.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#120
United States/Business/Marketing
Apple Podcasts
#240
Canada/Business/Marketing
Apple Podcasts
#104
Brazil/Business/Marketing
Apple Podcasts
#125
India/Business/Marketing
Apple Podcasts
#135
Mexico/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

Why This LO Refuses to Quote a Rate
Q: What does language like 'prescription without diagnosis is malpractice' mean for mortgage advice?
It means you must review the application and financials, run an analysis with the team, and tailor guidance to the client's goals rather than guessing a rate.
Why This LO Refuses to Quote a Rate
Q: How does Kayla differentiate working at a bank from IMBs or brokers, and how does that impact the client experience?
She highlights the bank's community presence, broader product access (HELOCs, private banking), and competitive pricing, while acknowledging pros and cons of banks, IMBs, and brokers. The emphasis is on local reputation and a holistic service beyond a single loan."
121 Units. Half the Team. One AI System
Q: What's the best way for listeners to connect with you after the show?
Listeners can reach Abdel via Instagram at got_mortgages or email gotmortgages@prmg.net; he highlights openness to sharing knowledge and collaboration.
121 Units. Half the Team. One AI System
Q: What does the five-year vision look like, given the constant changes in technology and markets?
Abdel emphasizes efficiency and a scalable mind-set, constantly refining SOPs and integrating the right tools while staying focused on originating and client-facing activities. The vision is iterative and adaptable rather than fixed.
121 Units. Half the Team. One AI System
Q: What's one thing loan officers can do first to adopt AI without getting overwhelmed?
Start by sitting down and mapping a daily calendar, then identify where AI can enhance sales, service, and support at each touchpoint, emphasizing practical steps over chasing every new tool at once.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Mortgage Marketing Radio

What is Mortgage Marketing Radio about and what kind of topics does it cover?

A practical, growth-focused show for mortgage originators and their marketing teams, with frequent emphasis on building referral networks, agent partnerships, and personal branding. Episodes span hands-on tactics like video messaging, AI-assisted marketing, and CRM-driven touchpoints, along with playbooks for scaling production through structured scripts, realtor collaborations, and event-based outreach. Guests typically bring real-world frameworks for differentiation in a crowded market, from AI-enabled operations to education-first client engagement and authentic relationship-building. The format often blends tactical systems (scripts, playbooks, calendars) with mindset shifts (authenticity, delegation, consistently delivering value). Thi... more

Where can I find podcast stats for Mortgage Marketing Radio?

Rephonic provides a wide range of podcast stats for Mortgage Marketing Radio. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Mortgage Marketing Radio and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Mortgage Marketing Radio get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Mortgage Marketing Radio, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Mortgage Marketing Radio?

Rephonic provides comprehensive predictive audience data for Mortgage Marketing Radio, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Mortgage Marketing Radio have?

To see how many followers or subscribers Mortgage Marketing Radio has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Mortgage Marketing Radio?

These podcasts share a similar audience with Mortgage Marketing Radio:

1. Loan Officer Freedom
2. Loan Officer Leadership
3. The Loan Officer Podcast
4. HousingWire Daily
5. LoanOfficerPodcast.com

How many episodes of Mortgage Marketing Radio are there?

Mortgage Marketing Radio launched 10 years ago and published 418 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Mortgage Marketing Radio?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Mortgage Marketing Radio?

Rephonic pulls ratings and reviews for Mortgage Marketing Radio from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Mortgage Marketing Radio?

Rephonic provides full transcripts for episodes of Mortgage Marketing Radio. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Mortgage Marketing Radio?

Recent guests on Mortgage Marketing Radio include:

1. James Duncan
2. Kristin Messerli
3. Oleg Tkach
4. Trevor York
5. Kayla Kallander
6. Abdel Khawatmi
7. Andrew Beigel
8. Amir Syed

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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