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Artwork for Lay of The Land

Lay of The Land

Jeffrey Stern
Cleveland
Entrepreneurship
Artificial Intelligence
Audiobook Industry
Technology
Vitamix
Sundays For Dogs
Healthcare
Ohio
Commercial Real Estate
Digital Media
AI Literacy
Exactcare Pharmacy
Spotify
Culture
Marketing
Ritz-Carlton
Investment
The Ohio Fund
Logistics

Telling the stories of entrepreneurship and builders in Cleveland and throughout Northeast Ohio. Every Thursday, Jeffrey Stern helps map the Cleveland/NEO business ecosystem by talking to founders, investors, and community builders to learn what makes Cleveland/NEO special.

PublishesWeeklyEpisodes257Founded6 years ago
Number of ListenersCategories
BusinessEntrepreneurship

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Artwork for Lay of The Land

Latest Episodes

This is the 250th episode of Lay of The Land, and to mark it, I wanted to do something a little different.

Most episodes of this podcast are centered on founder stories — what drives someone to take the very difficult leap of trying to build a compa... more

YouTube

Ken Sobel — Co-founder and CEO of Hyperframe.

Ken is an engineer and repeat founder whose entrepreneurial path started early — out of college he launched a fingerprint payments company that predated Apple Pay, which he took through Y Combinator and ... more

YouTube

Dave Stack. Dave is an internet entrepreneur and the founder of MusicStack, one of the early online marketplaces for rare and out-of-print music, which he began building out of his dorm room at Ohio State 30 years ago in the early days of the commerc... more

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Carson Morell and Daniel Scott Mitchell, Co-Founders of Takton — a manufacturing technology company building fast, affordable tools for small and mid-sized manufacturers.

Carson and Daniel came into manufacturing from different paths — Carson as a f... more

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Recent Guests

Dave Stack
Internet entrepreneur and founder of MusicStack and founder of Bear Pile, Reborns, and BJD Collectors
MusicStack and Vertical Commerce portfolio
Episode: #248 Dave Stack — Riches in Niches and Marketplace Development
Carson Morell
Co-founder of Takton, manufacturing technology entrepreneur
Takton
Episode: #247 Carson Morell & Daniel Scott Mitchell (Takton) — Manufacturing Technology
Daniel Scott Mitchell
Co-founder of Takton, engineer with background at Tesla and Rivian
Takton
Episode: #247 Carson Morell & Daniel Scott Mitchell (Takton) — Manufacturing Technology
Anna Dey
Franchise entrepreneur and consultant who leads multiple franchise brands and runs 24 in 24
goGLOW, Clean Eatz, franSPOT, Smoothie King, The 24 in 24
Episode: #246 Anna Dey (goGLOW, Clean Eatz, franSPOT, Smoothie King, The 24 in 24) — Franchises
Anne Hartnett
Founder of Harness Cycle; CEO of HCO Partners
Harness Cycle; HCO Partners
Episode: #245 Anne Hartnett (HCO Partners, Harness Cycle, The Vitrolite) — Brick and Mortar Entrepreneurship and Neighborhood Revitalization
Will Zell
Founder and managing partner of Vessel; founding CEO and executive chair of AssetWatch
Vessel / AssetWatch
Episode: #244 Will Zell (Vessel) — Empowering Founders and Democratizing VC in Ohio
Noah Jackson
Co-founder and owner of Premier Home Pros
Premier Home Pros
Episode: #243 Noah Jackson & AJ Wadian (Premier Home Pros) — $0 to $250M in 3 Years — Bootstrapping America’s Fastest Growing Remodeling Company
Aj Wadian
Co-founder and CEO of Premier Home Pros
Premier Home Pros
Episode: #243 Noah Jackson & AJ Wadian (Premier Home Pros) — $0 to $250M in 3 Years — Bootstrapping America’s Fastest Growing Remodeling Company
Scott Lowry
Managing partner and co-founder of PromiseONE Companies
PromiseONE
Episode: #242 Scot Lowry (PromiseONE) — The Right to Win in Entrepreneurship Through Acquisition

Host

Jeffrey Stern
Host of Lay of The Land

Reviews

5.0 out of 5 stars from 63 ratings
  • love this pod

    Jeffrey is a great host, and has interviewed so many great people. If you want to know the who’s who of Cleveland, look no further

    Apple Podcasts
    5
    Brian, with an i
    United States2 years ago
  • Flowers

    I love how you highlight all that’s good in Northeast Ohio!

    Apple Podcasts
    5
    #KANGFAN
    United States2 years ago
  • What you need to know on The Land

    Incredible podcast, amazingly diverse interviews. Its amazing to see what is going on in the entrepreneurs minds in Cleveland.

    Apple Podcasts
    5
    ChronaOfficial
    United States2 years ago
  • Jeffrey is a skilled interviewer :)

    Always enjoy listening each week and learning about interesting folks doing interesting things in The Land. Thanks Jeffrey!

    Apple Podcasts
    5
    MJ Hyr
    United States4 years ago
  • Great podcast that’s filling a void

    I’ve really enjoyed the interviews and conversations that have been had on the podcast so far! It’s great to hear the perspective and experiences of different individuals in the Cleveland entrepreneurial and start up scene. The podcast provides helpful information for current entrepreneurs in The Land or those considering an entrepreneurial venture. There have been so many great take always in just the few episodes I’ve listened to.

    Apple Podcasts
    5
    Emmy_shmemmy
    United States5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The show highlights Northeast Ohio's entrepreneurial scene and ecosystem.
Episodes are useful for understanding local startups and regional business dynamics.
Listeners praise Jeffrey's interviewing and the breadth of Cleveland guests.
Guests are described as insightful and practical in sharing startup journeys.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

#247 Carson Morell & Daniel Scott Mitchell (Takton) — Manufacturing Technology
Q: What is Takton's core product philosophy for serving small manufacturers?
Takton aims to offer a catalog of affordable, core features—software, hardware, and potential robotics—that deliver immediate ROI and can be adopted gradually, with an emphasis on evergreen, feedback-driven development rather than one-off, large-scale deployments.
#247 Carson Morell & Daniel Scott Mitchell (Takton) — Manufacturing Technology
Q: How did proximity to Cleveland influence Takton's decision to base operations there?
The guests explain that Cleveland's dense manufacturing ecosystem, welcoming culture, and proximity to many small to mid-sized shops make it easier to learn, iterate, and build long-term relationships, which are central to Takton's product development and go-to-market strategy.
#248 Dave Stack — Riches in Niches and Marketplace Development
Q: How do you manage multiple marketplaces without burning out or losing control?
He emphasizes lean operations, automation, and building systems that allow him to run the businesses with minimal daily involvement, plus a focus on authentic, long-term relationships with buyers and sellers.
#248 Dave Stack — Riches in Niches and Marketplace Development
Q: What do you feel draws you to these opportunities that others might overlook?
Dave explains he's intrinsically motivated, loves coding and selling, and follows ideas that turn a profit, often turning small projects into ongoing ventures through persistence and customer feedback.
#245 Anne Hartnett (HCO Partners, Harness Cycle, The Vitrolite) — Brick and Mortar Entrepreneurship and Neighborhood Revitalization
Q: How did your experience with SoulCycle influence Harness Cycle, and how did you adapt that model to Cleveland's context?
SoulCycle provided the blueprint for a music-driven, emotion-led cycling experience, but I realized Cleveland required a different growth trajectory and neighborhood focus; I adapted the model to anchor revitalization in a walkable, neighborhood-centered way rather than mid-city expansion, creating a brand that tied the class experience to local community.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About Lay of The Land

What is Lay of The Land about and what kind of topics does it cover?

The show curates in-depth conversations with founders, operators, investors, and community builders in Cleveland and Northeast Ohio, focusing on entrepreneurship, regional growth, and the evolving local business ecosystem. Across episodes, guests span healthcare, technology, real estate, manufacturing, and consumer brands, with recurring emphasis on building credible buyer networks, scaling operations, and navigating regional challenges and opportunities. Noteworthy is the emphasis on Cleveland's startup fabric, mentorship, and the way guests frame local impact through company milestones, fundraising, and partnerships. Listeners are likely drawn to practical founder stories, regional context, and actionable insights for building in the Midw... more

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Which podcasts are similar to Lay of The Land?

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1. The Tim Ferriss Show
2. Good Hang with Amy Poehler
3. Founders
4. The Artificial Intelligence Show
5. 10% Happier with Dan Harris

How many episodes of Lay of The Land are there?

Lay of The Land launched 6 years ago and published 257 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Lay of The Land?

Recent guests on Lay of The Land include:

1. Dave Stack
2. Carson Morell
3. Daniel Scott Mitchell
4. Anna Dey
5. Anne Hartnett
6. Will Zell
7. Noah Jackson
8. Aj Wadian

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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