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Lay of The Land

Jeffrey Stern
Cleveland
Entrepreneurship
Artificial Intelligence
AI Literacy
Marketing
Ohio
Proximal Energy
Projector
Hubspot
Solar Energy
NASA
Shark Tank
Eating Disorders
Energy Storage
Edtech
Video Streaming Services
Zero-Emissions Travel
Electric Aircraft
Space Exploration
Cleveland Community

Telling the stories of entrepreneurship and builders in Cleveland and throughout Northeast Ohio. Every Thursday, Jeffrey Stern helps map the Cleveland/NEO business ecosystem by talking to founders, investors, and community builders to learn what makes Cleveland/NEO special.

PublishesWeeklyEpisodes255Founded5 years ago
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EntrepreneurshipBusiness

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Artwork for Lay of The Land

Latest Episodes

Dave Stack. Dave is an internet entrepreneur and the founder of MusicStack, one of the early online marketplaces for rare and out-of-print music, which he began building out of his dorm room at Ohio State 30 years ago in the early days of the commerc... more

YouTube

Carson Morell and Daniel Scott Mitchell, Co-Founders of Takton — a manufacturing technology company building fast, affordable tools for small and mid-sized manufacturers.

Carson and Daniel came into manufacturing from different paths — Carson as a f... more

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Anna Dey is a multi-unit and multi-brand franchise entrepreneur who has spent the past decade building businesses across Northeast Ohio. Since getting her start in franchising with an Anytime Fitness location in 2012, she has gone on to own and opera... more

YouTube

Anne Hartnett is a neighborhood developer and entrepreneur focused on creating spaces where community, well-being, and small business can thrive. She is the founder of Harness Cycle and CEO of HCO Partners, a Cleveland-based real estate and placemaki... more

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Recent Guests

Anna Dey
Franchise entrepreneur and consultant who leads multiple franchise brands and runs 24 in 24
goGLOW, Clean Eatz, franSPOT, Smoothie King, The 24 in 24
Episode: #246 Anna Dey (goGLOW, Clean Eatz, franSPOT, Smoothie King, The 24 in 24) — Franchises
Anne Hartnett
Founder of Harness Cycle; CEO of HCO Partners
Harness Cycle; HCO Partners
Episode: #245 Anne Hartnett (HCO Partners, Harness Cycle, The Vitrolite) — Brick and Mortar Entrepreneurship and Neighborhood Revitalization
Will Zell
Founder and managing partner of Vessel; founding CEO and executive chair of AssetWatch
Vessel / AssetWatch
Episode: #244 Will Zell (Vessel) — Empowering Founders and Democratizing VC in Ohio
Noah Jackson
Co-founder and owner of Premier Home Pros
Premier Home Pros
Episode: #243 Noah Jackson & AJ Wadian (Premier Home Pros) — $0 to $250M in 3 Years — Bootstrapping America’s Fastest Growing Remodeling Company
Aj Wadian
Co-founder and CEO of Premier Home Pros
Premier Home Pros
Episode: #243 Noah Jackson & AJ Wadian (Premier Home Pros) — $0 to $250M in 3 Years — Bootstrapping America’s Fastest Growing Remodeling Company
Scott Lowry
Managing partner and co-founder of PromiseONE Companies
PromiseONE
Episode: #242 Scot Lowry (PromiseONE) — The Right to Win in Entrepreneurship Through Acquisition
Chad Delligatti
CEO of InnoSource
InnoSource
Episode: #241 Chad Delligatti (InnoSource) — Staffing, AI, and the Future of Talent
Matt Kalina
Founder and CEO of TandemStride
TandemStride
Episode: #240 Matt Kalina (TandemStride) — The Business of Trauma Recovery
Akram Boutrous
Co-founder and CEO of Nexus Bedside
Nexus Bedside
Episode: #239: Akram Boutros (Nexus Bedside) — The Future of Healthcare and Nursing

Host

Jeffrey Stern
Host of Lay of The Land

Reviews

5.0 out of 5 stars from 63 ratings
  • love this pod

    Jeffrey is a great host, and has interviewed so many great people. If you want to know the who’s who of Cleveland, look no further

    Apple Podcasts
    5
    Brian, with an i
    United States2 years ago
  • Flowers

    I love how you highlight all that’s good in Northeast Ohio!

    Apple Podcasts
    5
    #KANGFAN
    United States2 years ago
  • What you need to know on The Land

    Incredible podcast, amazingly diverse interviews. Its amazing to see what is going on in the entrepreneurs minds in Cleveland.

    Apple Podcasts
    5
    ChronaOfficial
    United States2 years ago
  • Jeffrey is a skilled interviewer :)

    Always enjoy listening each week and learning about interesting folks doing interesting things in The Land. Thanks Jeffrey!

    Apple Podcasts
    5
    MJ Hyr
    United States4 years ago
  • Great podcast that’s filling a void

    I’ve really enjoyed the interviews and conversations that have been had on the podcast so far! It’s great to hear the perspective and experiences of different individuals in the Cleveland entrepreneurial and start up scene. The podcast provides helpful information for current entrepreneurs in The Land or those considering an entrepreneurial venture. There have been so many great take always in just the few episodes I’ve listened to.

    Apple Podcasts
    5
    Emmy_shmemmy
    United States5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The show highlights Northeast Ohio's entrepreneurial scene and ecosystem.
Episodes are useful for understanding local startups and regional business dynamics.
Listeners praise Jeffrey's interviewing and the breadth of Cleveland guests.
Guests are described as insightful and practical in sharing startup journeys.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

#245 Anne Hartnett (HCO Partners, Harness Cycle, The Vitrolite) — Brick and Mortar Entrepreneurship and Neighborhood Revitalization
Q: How did your experience with SoulCycle influence Harness Cycle, and how did you adapt that model to Cleveland's context?
SoulCycle provided the blueprint for a music-driven, emotion-led cycling experience, but I realized Cleveland required a different growth trajectory and neighborhood focus; I adapted the model to anchor revitalization in a walkable, neighborhood-centered way rather than mid-city expansion, creating a brand that tied the class experience to local community.
#245 Anne Hartnett (HCO Partners, Harness Cycle, The Vitrolite) — Brick and Mortar Entrepreneurship and Neighborhood Revitalization
Q: What drew you to the fabric of Ohio City as the place to build Harness Cycle, and what did you see as the opportunity there?
I grew up nearby, returned to Cleveland, and found a neighborhood that was revitalizing post-crash; Ohio City offered an opportunity to be part of the fabric of neighborhood revitalization, delivering not just a fitness class but a community anchor that could catalyze other small businesses to thrive in proximity.
#243 Noah Jackson & AJ Wadian (Premier Home Pros) — $0 to $250M in 3 Years — Bootstrapping America’s Fastest Growing Remodeling Company
Q: How did you bootstrap such rapid growth without outside capital, and what role did people play in that?
They started with $65,000, focused on hiring top talent, built a playbook, and relied on a high-velocity, debt-free model where ROI from key players quickly snowballed through the organization.
#243 Noah Jackson & AJ Wadian (Premier Home Pros) — $0 to $250M in 3 Years — Bootstrapping America’s Fastest Growing Remodeling Company
Q: Is all the leverage, all the innovation in the business process itself, or do you guys think about innovation in the bathroom?
The core is process-driven, with ongoing evolution in product choices and installation practices; they emphasize unique selling propositions and market differentiation beyond price, while continuously refining systems, data, and service delivery to sustain growth.
#241 Chad Delligatti (InnoSource) — Staffing, AI, and the Future of Talent
Q: What has changed in the staffing and AI space, and how has InnoSource evolved with it?
The industry has transitioned from traditional classifieds and resumes to AI-driven recruiting and data-powered service delivery. InnoSource has remained true to its core principles while embracing AI to speed up candidate matching, improve the quality of hires, and reduce time-to-fill, all without sacrificing the human touch that clients value.

Audience Metrics

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Frequently Asked Questions About Lay of The Land

What is Lay of The Land about and what kind of topics does it cover?

The show curates in-depth conversations with founders, operators, investors, and community builders in Cleveland and Northeast Ohio, focusing on entrepreneurship, regional growth, and the evolving local business ecosystem. Across episodes, guests span healthcare, technology, real estate, manufacturing, and consumer brands, with recurring emphasis on building credible buyer networks, scaling operations, and navigating regional challenges and opportunities. Noteworthy is the emphasis on Cleveland's startup fabric, mentorship, and the way guests frame local impact through company milestones, fundraising, and partnerships. Listeners are likely drawn to practical founder stories, regional context, and actionable insights for building in the Midw... more

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Which podcasts are similar to Lay of The Land?

These podcasts share a similar audience with Lay of The Land:

1. Pod Save America
2. How I Built This with Guy Raz
3. The Daily
4. Freakonomics Radio
5. Planet Money

How many episodes of Lay of The Land are there?

Lay of The Land launched 5 years ago and published 255 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Lay of The Land?

Recent guests on Lay of The Land include:

1. Anna Dey
2. Anne Hartnett
3. Will Zell
4. Noah Jackson
5. Aj Wadian
6. Scott Lowry
7. Chad Delligatti
8. Matt Kalina

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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