
Intellicast is a market research industry podcast presented by EMI Research. In this podcast, join host Brian Peterson as he discusses the research industry from a vendor perspective, as well as current trends and happenings in the industry, upcoming events, and interviews with other industry professionals. Intellicast is brought to you by EMI Research Solutions.
| Publishes | Twice monthly | Episodes | 311 | Founded | 9 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Category | Business | |||

Welcome back to Intellicast! On today's episode, Brian sits down with Matt Valle, host of the Rock ‘n Roll Research Podcast, for a wide-ranging conversation about the forces shaping today’s market research industry. From data quality and artificial i... more
Welcome back to Intellicast! On today’s episode, Brian is joined by Gabby Blados to discuss the latest news from around the insights industry, including people on the move, synthetic data evaluation frameworks, and the release of the latest Global Da... more
Welcome back to Intellicast! We have another MR news-centric episode today, with Matthew Alexander joining Brian Peterson to discuss the latest happenings.
Starting off, Brian and Matthew discuss Rep Data’s third acquisition in the last two months. ... more
Welcome back to Intellicast! On today’s episode, Brian and Gabby dive into the latest news from around the insights industry. They also spend some time examining an issue impacting all of research, but it is not as prevalent as AI or data quality: fe... more
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Part market research and sampling news and part morning radio show this is the best market research podcast out there and a must listen for those in sampling. Adam and Brian do an outstanding job covering recent news and conferences and tackle other issues in the industry.
The podcast is a great look into the market research industry while keeping it light and fun.
Outer goal is to make the podcast educational and personal!
Key themes from listener reviews, highlighting what works and what could be improved about the show.









Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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A market-research focused show that centers on data quality, AI in research, vendor dynamics, and industry events. Episodes frequently dissect industry moves (mergers, new tools, regulatory developments), debate respondent experience and data integrity, and feature practitioners and researchers from leading firms sharing actionable insights, case studies, and conference takeaways. Notable strengths include practical governance discussions, in-depth interviews with product and data-quality leaders, and a consistent emphasis on balancing automation with human expertise. The format tends to mix news-style analysis with deep dives and guest perspectives, making it a solid resource for listeners who shape or sponsor market research programs and ... more
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These podcasts share a similar audience with Intellicast:
1. Signal and Noise
2. Greenbook Podcast
3. Insights & Innovators Podcast from MRII
4. The Curiosity Current: A Market Research Podcast
Intellicast launched 9 years ago and published 311 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Intellicast include:
1. Matt Valle
2. Mary Draper
3. Eric Corliss
4. Jennifer Coleman
5. Tal Rosenberg
6. Wes Michael
7. Kathleen Hock
8. Vignesh Krishnan
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