The Curiosity Current: A Market Research Podcast
AYTMDo you find yourself pondering what today’s trends and insights tell us about tomorrow’s consumers? Ever wonder how technology is changing the market research landscape? Are you curious about what keeps insights professionals up at night? Get swept away by the Curiosity Current: A Market Research Podcast about two world-leading market research experts who follow their natural curiosity to bring co... more
| Publishes | Weekly | Episodes | 82 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessManagement | |||
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Latest Episodes
In this episode of The Curiosity Current, Stephanie Vance sits down with Aksel Bedikyan, Founder and CEO of OhGee Insights, to explore how research can become more useful when teams start with the business question rather than a preferred methodology... more
In this episode of The Curiosity Current, Stephanie Vance and Molly Strawn-Carreño sit down with David Yin to explore what it takes to build a market research and consumer insights function from the ground up.
David has repeatedly stepped into organ... more
In this episode of The Curiosity Current, Stephanie and Molly sit down with Will Leach, founder and CEO of Mindstate Group, to explore how market researchers can move from producing insights to influencing behavioral change.
With more than 25 years ... more
In this episode of The Curiosity Current, Stephanie Vance and Jonathan sit down with Karine Pepin to unpack what’s actually broken in data quality and why the problem is bigger than any individual survey.
Karine explains why researchers need to look... more
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- Informative Conversations
Really enjoy listening and learning from the host’s questions and guests perspective. Always glad to tune in and hear what is being discussed.
Apple Podcasts5_AdAstra_
United Statesa month ago - Favorite MR podcast
The Curiosity Current is one of my favorite market research podcasts, because of the range of guests and topics they cover In an age of technology, they keep the human front and center exploring how a little grit, curiosity, and a well defined problem can go a long way
Apple Podcasts5Market Research Spider-manUnited States2 months ago - Great industry insights
The Curiosity Current is like going to grad school for market research, and you only have awesome professors. Real industry pros sharing their wisdom and experience. Should be required listening for anyone new to the field and provides new learnings for experienced researchers, too. Highly recommended.
Apple Podcasts5InsightsGuruUnited States2 months ago - Perfect for commuting!
Curiosity Current hits that sweet spot between intellectual and lighthearted.
Apple Podcasts5DebMendezUnited States4 months ago - Finally found the right podcast for our profession
Really enjoyed this podcast. It gets to a level of depth and thought I’d been looking for in a business podcast particularly tailored toward insights professionals and leaders.
Apple Podcasts5amonduuliiUnited States7 months ago
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Apple Podcasts | #220 |  United Kingdom/Business/Marketing |
Apple Podcasts | #154 |  Japan/Business/Marketing |
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Frequently Asked Questions About This Podcast
What is This Podcast about and what kind of topics does it cover?
Two leading market research experts explore how curiosity and practical frameworks drive insightful decisions in a fast-changing tech-enabled research landscape. Episodes frequently cover AI adoption in enterprise research, data quality, governance, and the evolving collaboration between humans and tools, with real-world anecdotes from large brands and research platforms. Listeners are likely researchers, insights leaders, and marketers who want actionable methods, vendor perspectives, and a thoughtful take on ethics, regulation, and talent development. A notable strength is a balanced mix of strategic guidance and pragmatic case studies, often featuring prominent industry guests and sponsorships that underline the show's industry connectio... more
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How many episodes of this podcast are there?
this podcast launched 2 years ago and published 82 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on this podcast?
Recent guests on this podcast include:
1. David Yin
2. Will Leach
3. Karine Pepin
4. Jonathan Goodbred
5. Mina McBride
6. Preeti Talwai
7. Sasha Mitts
8. David Glaza
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