
Immerse yourself in the evolving world of market research, insights and analytics, as hosts Lenny Murphy and Karen Lynch explore factors impacting our industry with some of its most innovative, influential practitioners. Spend less than an hour weekly exploring the latest technologies, methodologies, strategies, and emerging ideas with Greenbook, your guide to the future of insights.
| Publishes | Twice monthly | Episodes | 172 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingCareersBusiness | |||

What if convenience isn’t just about saving time—but about reducing stress, mental load, and friction? In this episode of The Greenbook Podcast, Karen Lynch sits down with Maxalan Vickers, Senior Insights Manager at Overtime, to explore how empathy, ... more
In this episode of the Greenbook Podcast, Karen Lynch sits down with Adam Bai, Chief Strategy Officer and Chief Client Officer at Panoplai, winner of Greenbook’s inaugural Industry Impact Award at IIEX North America. Adam shares how his background in... more
In this episode of the Greenbook Podcast, Karen Lynch sits down with Future List Honoree Dan Parker-Smith to explore how documentary filmmaking techniques can transform the way insights are communicated. As the co-founder of EXPLNERS, Dan shares how ... more
In this episode of the Greenbook Podcast, Leonard Murphy sits down with Samuel Cohen, co-founder and CEO of Fairgen, to explore the rapidly evolving world of synthetic data and AI-powered digital twins. Samuel shares how Fairgen has evolved from synt... more
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I enjoy the variety of conversations and guests and always learn something new.
Lenny is a beacon for the market research industry. His podcast is always insightful and actionable.
I love these conversations! Each episode delivers something I hadn't thought about before, or hadn't heard before ... let's face it, any new way of thinking about data, insights and analytics makes us better researchers and stronger industry professionals.
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
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Apple Podcasts | #206 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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The show features practitioners and researchers who translate insights into practical outcomes for brands and organizations, with a strong emphasis on AI, data quality, storytelling, and cross-functional collaboration. Episodes frequently center on how to scale insights, the ethics and governance of AI in research, and the application of innovative methodologies to real-world business challenges. A standout trait is the blend of hands-on industry experience with forward-looking topics like AI-enabled research, digital twins, and AI-driven hiring, making it useful for listeners who want actionable guidance alongside strategic perspective.
Rephonic provides a wide range of podcast stats for Greenbook Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Greenbook Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
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Rephonic provides comprehensive predictive audience data for Greenbook Podcast, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
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These podcasts share a similar audience with Greenbook Podcast:
1. The Exchange
2. Talking Insights
3. Hard Fork
4. The Knowledge Project
5. Happy Market Research Podcast
Greenbook Podcast launched 4 years ago and published 172 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Rephonic pulls ratings and reviews for Greenbook Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
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Recent guests on Greenbook Podcast include:
1. Dan Parker-Smith
2. Samuel Cohen
3. Tucker Mitchell
4. Haley Kiernan
5. Nikki Quast
6. Feranmi Muraina
7. Bridget Dalton
8. Karen McFarlane
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