Making an IMPACT
The Impact AgencyWelcome to Making an IMPACT: Communications insights, hosted by IMPACT CEO, Nicole Webb – your PR and communications podcast. In this series, The IMPACT Agency team explores the emerging, evolving and eclectic in the world of PR, communications and marketing. Each episode will consciously-disrupt current thinking, unpacking and debriefing on current issues, trends and opportunities to challenge th... more
| Publishes | Infrequently | Episodes | 32 | Founded | 8 years ago |
|---|---|---|---|---|---|
| Categories | BusinessMarketing | ||||
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Latest Episodes
We all thought life would go return to normal post-pandemic, but it would appear ‘constant change’ is the new normal.
With just weeks until we close the door on 2024, IMPACT CEO, Nicole Webb, sits down with Chief Operations Officer Victoria O’Neil... more
The team dives into current PR trends and watchouts; influencers to crisis management, to AI, to earned media.
In the final episode of the e-commerce mini-series, our CEO Nicole Webb speaks to IMPACT's Group Account Director Katie Eastment to explore brand building from a communications agency perspective.
When working with a new client, the first questio... more
Modibodi’s Global Chief Marketing Officer shares the brand’s online success story.
Liana Lorenzato has worked with Modibodi for almost eight years as the Global Chief Marketing Officer. Overseeing brand, marketing, commercial and communication stra... more
Is your brand struggling with customer ‘cart abandonment’?
In the first episode of this new three-part series, CEO Nicole Webb speaks to IMPACT’s behavioural insights consultant Kris White about the five phenomena dominating consumer shopping beha... more
Discover what it takes to influence the influencer.
Taking a leap is never easy, least of all with four children (now five) in tow.
Leaving a life in London behind, author and educator, Courtney Adamo, decided to sell everything and take her youn... more
Influencer manager, Lee Sutherland, shares her views on sponsored content, gifting, the power of ‘no’, and what makes a great influencer/brand collaboration.
Cutting her teeth in the entertainment industry, Lee Sutherland says she stepped into the... more
From post saturation, gifting and channel selection, our CEO and Group Account Director unpack what influencers, and their managers, really want when working with brands.
In this first episode of the Influencer Pulse Check podcast miniseries, CEO,... more
Key Facts
Reviews
- Insightful and thought-provoking
Absolutely love these candid conversations that offer great insight into current issues through the lense of senior communications professionals.
Apple Podcasts5emilynowland
Australia5 years ago
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
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Making an IMPACT launched 8 years ago and published 32 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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