
Every week, advertising gurus Russel Howcroft and Freddie Young offer a glimpse behind the curtain of the world’s most talked about marketing campaigns, brands, ideas, advertising news and industry screw ups.
| Publishes | Weekly | Episodes | 100 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||

Russel & Freddie are joined by Sam Koslowski, co-founder of The Daily Aus and one of the most instrumental figures in Australia's modern media landscape. Sam takes us through the early days of The Daily Aus and just how exactly they managed to pull o... more
Brand Beckham wins at the World Cup, Yeti’s 'Four Letters' platform tries to grow beyond outdoors without losing its core, Hawkstone beer's first TV ad uses its founder, Jeremy Clarkson, in a unique way & Hasbro’s Blooms by Play-Doh asks whether adul... more
Anthropic’s Claude airs 52,000 peoples AI questions in a new campaign, Castle Milk Stout and Schweppes both want us to slow down - which brand does it better? And Aperol’s bottle has had a redesign.
We watch:
• Claude & Anthropic
• Schweppes
•... more
Polymarket’s Rick Rubin World Cup ad tries to reframe prediction markets from gambling to shared knowledge, & KFC Australia launches new “Go Full Chicken” platform.
We watch:
• Polymarket ad
• KFC
See omnystudio.com/listener for privacy infor... more
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I don’t know guys I feel like it could have been useful to have done some more research for the fossil fuel ep. Some of the facts were incorrect and the assertion that the Netherlands wants to undermine the fourth estate is weird… I was so excited to listen to the ep to see what you had to offer on this issue but the convo lacked evidence and nuance.
To hear that two people I respect seem quite comfortable with the future of media being based on predictive digital provider services and not the value of creative humans gave me great pause.
This is consistently my favourite podcast. I always laugh and always learn something. These two know their stuff and their experience is so insightful.
Except it’s Simple Minds not Tears for Fears - come on lads…
Fabulous podcast for anyone interested in media, marketing and advertising. Super entertaining and engaging.
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
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Apple Podcasts | #197 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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Ad industry veterans share blunt, informed takes on campaigns, platforms, and the evolving advertising landscape. Episodes oscillate between critique of recent campaigns, exploration of AI's role in creative work, and high-level industry shifts like agency structures, media strategy, and brand storytelling. The show blends practical takeaways with a confident, personality-driven banter that appeals to marketing professionals who want both entertainment and actionable insights. Noteworthy traits include a long-running, dual-host dynamic, willingness to critique established brands, and a knack for tying global examples to local market realities, making it useful for agencies, brands, and media partners exploring creative and strategic opportu... more
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AdMission launched 2 years ago and published 100 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on AdMission include:
1. Charlie Gearside
2. Martin Sorrell
3. Shania Twain
4. Brent Smart
5. Joe Aston
6. Robert Irwin
7. Dr. Zac Seidler
8. Leandro Perez
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