Rephonic
Artwork for EmpowerU
Livestock Industry
Cattle Breeding
Show Cattle
Livestock Judging
Red Angus
Angus Cattle
Fort Worth
Steerbidder
Cattle Industry
Fuzion
Cattle Genetics
Agriculture
Houston
Texas
San Antonio
Angus
Genetics
Cattle Sale
Cattle Judging
San Antonio Steer Show

This podcast seeks to EmpowerU as a person, leader, operator, and customer to gain knowledge and confidence while consuming it from the livestock industry leaders!

PublishesDailyEpisodes222Founded3 years ago
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MarketingBusiness

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Artwork for EmpowerU

Latest Episodes

We are back from a busy week at American Royal and we bring on Clearwater Farm from Missouri! Jace Pipkin and Weston dive through each lot individually and break them down in multiple ways. Given that the Pipkins are heavily involved within the Angus... more

We love these live previews and to do them with people like Zane Ward make it that much more fun. The Major League Female sale is by far one of the most elite female sales in the country. Zane and Weston walked through every pen, looked at every calf... more

To have the Martsching crew on the platform is fun for us. A operation that is continuing to evolve more and more. Kalen and Weston break down the sale lot by lot. Hitting on phenotype, endpoints and lineage history. The Martsching crew take a lot of... more

Now we wish this could’ve been live with our great friend PD Miller, but we were simply to busy at Kansas City this last weekend. Luckily, PD and Weston found some time to breakdown the sale for y’all. The source has been a sale that has been evolvin... more

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Recent Guests

Levi Zwirn
Show cattle breeder offering steers and a heifer prospect for sale
Zwirn Show Cattle
Episode: Zwirn Show Cattle Reloaded & Recharged Steer & Heifer Sale Preview
Dominic Fouts
Livestock breeder specializing in multi-breed heifers and show cattle
Fouts Show Cattle
Episode: Fouts Show Cattle Heart Of A Champion Sale Preview
Cash Miller
Works with O'Kelley Cattle Co. and helps prepare and promote its cattle
O'Kelley Cattle Co.
Episode: O’Kelley Cattle Co. Heifer Sale Preview
Mark Zucksworth
Red Angus and Angus cattle breeder operating a family herd in Indiana
Diamond Z Bar
Episode: Diamond Z Bar Cattle Sale Preview
Brock May
May Cattle Company operator focused on show cattle, donors and bulls
May Cattle Company
Episode: May Cattle Company Female Sale Preview
Bret Pembrook
Cattle producer at Pembrook Cattle Company
Pembrook Cattle Company
Episode: Pembrook Cattle Company Fall Production Sale Preview
Nolan Lee
In charge of show and sale cattle at 7451 Cattle Company
7451 Cattle Company
Episode: Pembrook Cattle Company Fall Production Sale Preview
Tanner Curtin
Owner/operator of Curtin Show Cattle, discussing the sale”“
Curtin Show Cattle
Episode: Curtain Show Cattle Female Sale Preview
Shane Bedwell
Cattle judge
State Fair of Texas (judge)
Episode: State Fair Of Texas Post Game Sort... Featuring Shane Bedwell

Host

Weston Hendricks
Host of EmpowerU; appears to guide show segments and previews across multiple episodes

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Barton Cattle Stamped For Success Bid-Off Sale Preview
Q: Talk to me about the bidding process and how that works.
Chris says each heifer opens at $3,000, with bids increasing by $250 until $10,000 and then by $500. Bids close at 7 p.m. on October 18, and buyers can shift to another heifer if their preferred animal exceeds their budget.
Barton Cattle Stamped For Success Bid-Off Sale Preview
Q: What are you and your family all about, what is Barton Cattle all about, and what success have you had this past year?
Chris describes Barton Cattle as a family-run operation built around raising its own cattle, developing its cow base, and working with good people. He cites the family's dedication and recent show success, including three National Champion Heifers in three breeds over three years.
Pembrook Cattle Company Fall Production Sale Preview
Q: What recent show successes did Pembrook Cattle Company have?
Bret lists championship and high-placing results at Congress, Fort Worth, OYE, junior nationals and state fairs, including a third overall Supreme Heifer at Congress and an Iowa State Fair overall placing.
Pembrook Cattle Company Fall Production Sale Preview
Q: What is the schedule for the October 17 sale?
Cattle viewing begins at 8 a.m., continues until about 11:30 a.m., and the sale starts at 12:30 p.m.
Red Dirt Reds Sale Preview
Q: Talk to me about those two bulls.
Lee describes Lot 31, an L-Ray son out of Sway, as a fall-born, dense and powerful herd sire prospect that will be semen-tested. Lot 32, a Red Eagle son out of Sway, is attractive, long-bodied, sound in motion, and related in blood to a national champion bull.

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Frequently Asked Questions About EmpowerU

What is EmpowerU about and what kind of topics does it cover?

A practical, industry-focused program that serves cattle breeders, show circuit participants, and farm families with market insights, sale previews, and genetics discussions. Episodes center on online sales previews, lot-by-lot evaluations, and end-point projections for show cattle, often featuring guest experts from breeding operations and animal genetics. Listeners likely value actionable podcast content that blends market analysis with behind-the-scenes herd management, sale logistics, and family-operated business storytelling. A notable strength is the consistent emphasis on transparency, accessibility for buyers, and a community ethos around shared industry knowledge, making it helpful for producers seeking sale strategies, genetics in... more

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Which podcasts are similar to EmpowerU?

These podcasts share a similar audience with EmpowerU:

1. Beyond The Ring
2. Chute Side
3. The Cattle Coach Show
4. Registered Ranching with Tucker Brown
5. Charly Crawford Podcast

How many episodes of EmpowerU are there?

EmpowerU launched 3 years ago and published 222 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on EmpowerU?

Recent guests on EmpowerU include:

1. Levi Zwirn
2. Dominic Fouts
3. Cash Miller
4. Mark Zucksworth
5. Brock May
6. Bret Pembrook
7. Nolan Lee
8. Tanner Curtin

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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