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Employer Branding Podcast

Jorgen Sundberg
Employer Branding
Talent Acquisition
Recruitment Marketing
Moon Communications Network
Talent Attraction
Diversity and Inclusion
Employer Brand Index
Augmented Reality
Adyen
Employer Brand
Hewlett Packard Enterprise
Nokia
B2B Communications
Remote Work
Zapier
Employee Experience
Career Development
Work Culture
Passive Candidates
Cultural Nuances

Learn practical talent attraction & employer branding strategies from the best. The Employer Branding Podcast is hosted out of London by Jörgen Sundberg, CEO Link Humans. In this weekly show, international employer brand leaders, rebels, and innovators share their favorite tactics and strategies. From challenger brands with momentum – to leading companies such as Google, Microsoft, Netflix, Salesf... more

PublishesInfrequentlyEpisodes318Founded13 years ago
Category
Business

Listen to this Podcast

Artwork for Employer Branding Podcast

Latest Episodes

AI is changing the way that we approach employer branding content. In this episode, we talk to Bryan Chaney about what matters most, and why it’s OK to say that you’re not for everyone. Bryan Chaney is the Founder of People Brand Collective. Bryan Ch... more

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EVP activation is one of the more elusive goals for employer brand professionals. You can nail the positioning statements and brand pillars, but unless people feel them in their day-to-day, you haven't really activated anything. Authenticity is what ... more

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At Pfizer, the employer brand is an experiment in progress where hypotheses are constantly tested to improve activation. We learn how they measure their progress as they go and weave employer brand concepts into the recruitment process. Anne Kennedy ... more

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When Anne Adam and Maria Viola joined Sanofi, they were tasked with activating a long-dormant EVP that was disconnected from corporate brand. We hear how employee advocacy and the signature Sanofi scent made people excited to return to the office. An... more

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Key Facts

Accepts Guests
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Contact Information
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Recent Guests

Bryan Chaney
Leader at People Brand Collective; expert in Recruiter Marketing, Employer Brand, and Internal Communications
People Brand Collective
Episode: How to Approach Employer Branding Content in the Age of AI, with Bryan Chaney of People Brand Collective
Haley de la Grana
Employer brand leader at McKesson
McKesson
Episode: Why Collaboration Is the Key to Employer Brand Activation, with Haley de la Grana of McKesson
Anne Dotson
Leads Global Employer Brand and Recruitment Marketing at Pfizer.
Pfizer
Episode: How to Run Employer Brand Experiments, with Anne Kennedy Dotson of Pfizer
Rachel Duran
Leads Global Employer Brands and Recruitment Marketing at Hewlett Packard Enterprise
Hewlett Packard Enterprise
Episode: How to Amplify the Reach of Your Employer Brand Messaging, with Rachel Duran of HPE
Stuart Hazell
Global Director for Talent Brand and Marketing
Workday
Episode: What Are Tailored Talent Brands and How Do They Replace the Persona With Stuart Hazell, of Workday
Laura Masters
Director of Global Employer and Talent Brand
Expedia Group
Episode: How to Create a Virtuous Cycle for Brand Ambassadors, with Laura Masters of Expedia Group
Eunice Clements-Tweedie
Global Vice President of Talent Acquisition at IHG
IHG (Intercontinental Hotel Group)
Episode: Developing a TVP to Target Niche Talent, with Eunice Z. Clements-Tweedie of IHG
Tara Orlando
Senior Director of Talent Attraction and Emerging Talent Programs at Verizon
Verizon
Episode: Building a New Employer Brand at a Well Known Consumer-Facing Business, with Tara Orlando of Verizon
Mercedez Lockett-Hart
Employer Brand Strategy Lead for North America and Latin America at Adyen
Adyen
Episode: An Employer Branding Strategy to Reach Passive Candidates, with Mercedez Lockett-Hart of Adyen

Host

Jörgen Sundberg
Host of The Employer Branding Podcast, Link Humans

Reviews

4.7 out of 5 stars from 88 ratings
  • Great podcast, amazing host

    I’ve just recently discovered this podcast and I’m loving it so far! :) Jorgen is an outstanding interviewer. Highly recommended to anyone interested in growing their business.

    Apple Podcasts
    5
    EddieHar
    United Kingdom6 years ago
  • Fruktansvärt ljud

    Ljudet är så dåligt att man inte orkar lyssna

    Apple Podcasts
    2
    HannaLa77
    Sweden7 years ago
  • Awesome Podcast!!!

    Jorgen, host of the Employer Branding Podcast, highlights all aspects of talent attraction, employer branding and more in this can’t miss podcast! The host and expert guests offer insightful advice and information that is helpful to anyone that listens!

    Apple Podcasts
    5
    Clarisse Gomez
    United States7 years ago
  • Every employer or hiring manager should be listening to this!

    Jorgen and his incredibly knowledgeable guests bring their A-Game to help you create employer branding that you and your team can be proud of! Informative, encouraging, and engaging are just a few of the words I'd use to describe the time you'll spend with them. Thanks so much for putting out such a superb show Jorgen - keep up the great work!

    Apple Podcasts
    5
    Katie Joy B.
    United States7 years ago
  • Diverse speakers, lots to learn

    I’m enjoying hearing from employer brand professionals from all over the world. There are so many practical ideas, which can sometimes be lacking when it comes to information sharing.

    Apple Podcasts
    5
    Hong Kong Comms
    Australia8 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Audience appreciates concise episodes with tangible takeaways for talent attraction and EVP activation.
Many comments highlight the diversity and quality of guests delivering valuable industry insights.
Listeners praise the host's interviewing style and practical, actionable advice for building employer brands.

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Talking Points

Recent interactions between the hosts and their guests.

How to Run Employer Brand Experiments, with Anne Kennedy Dotson of Pfizer
Q: What metrics do you look at regarding employer branding success?
They look at time and cost to hire, quality of applicants, engagement on social media, and how many candidates convert into applicants based on marketing efforts.
How to Run Employer Brand Experiments, with Anne Kennedy Dotson of Pfizer
Q: What are the expected channels for activating the Employer Brand?
The expected channels include the career site, social media, and launching campaigns through initiatives like the colleague ambassador network.
How to Run Employer Brand Experiments, with Anne Kennedy Dotson of Pfizer
Q: How did employer brand as a function come about at Pfizer?
They realized the need for a dedicated focus on employer branding three years ago, leading to the establishment of a dedicated team.
How to Run Employer Brand Experiments, with Anne Kennedy Dotson of Pfizer
Q: What might the talent challenge be for Pfizer?
The challenges include finding top talent, retaining them, and addressing specific talent needs such as tech roles and early talent.
Activating a Dormant EVP with Employee Advocacy, with Anne Adam and Maria Viola of Sanofi
Q: What are some of your top tips to those breaking into Employer Brand?
1. Employee advocacy should be a baseline. 2. Do the groundwork before creating content. 3. Ensure synchronicity with overall brand strategy.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Employer Branding Podcast

What is Employer Branding Podcast about and what kind of topics does it cover?

The show focuses on practical talent attraction and employer branding, featuring global leaders from large, complex organizations who share concrete EVP pillars, activation tactics, and measurement approaches. Episodes highlight collaboration across functions, the role of employee storytelling, and DEI integration in employer branding, with a steady emphasis on scalable programs, ambassador networks, and multi-channel storytelling that works for enterprise-grade brands across healthcare, tech, travel, and pharmaceuticals. A standout trait is the emphasis on actionable templates, governance models, and top-of-funnel metrics that tie branding efforts to tangible hiring outcomes, making it valuable for practitioners, recruiters, and marketers ... more

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How many listeners does Employer Branding Podcast get?

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What are the audience demographics for Employer Branding Podcast?

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How many subscribers and views does Employer Branding Podcast have?

To see how many followers or subscribers Employer Branding Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Employer Branding Podcast?

These podcasts share a similar audience with Employer Branding Podcast:

1. The Diary Of A CEO with Steven Bartlett
2. Pivot
3. The Interview
4. The Ezra Klein Show

How many episodes of Employer Branding Podcast are there?

Employer Branding Podcast launched 13 years ago and published 318 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Employer Branding Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Employer Branding Podcast?

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How do I access podcast episode transcripts for Employer Branding Podcast?

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What guests have appeared on Employer Branding Podcast?

Recent guests on Employer Branding Podcast include:

1. Bryan Chaney
2. Haley de la Grana
3. Anne Dotson
4. Rachel Duran
5. Stuart Hazell
6. Laura Masters
7. Eunice Clements-Tweedie
8. Tara Orlando

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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