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Artwork for Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux

Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified

Crowdfunding and Kickstarter Expert Salvador Briggman
Crowdfunding
Kickstarter
Equity Crowdfunding
Product Development
Indiegogo
Entrepreneurship
Startengine
Wefunder
Marketing
Storytelling
Patreon
Nonprofit Crowdfunding
E-Ink Displays
Fathom
Terminal
Marketing Strategies
Social Media Marketing
Investment
Tap Systems, Inc.
Community Building

Kickstarter and crowdfunding advice from successful campaigns. Salvador Briggman is the founder of CrowdCrux, the most popular blog in the niche with over 20,000 subscribers. He has been cited as an expert by the New York Times, the Wallstreet Journal, and more.

PublishesTwice monthlyEpisodes300Founded12 years ago
Number of ListenersCategories
BusinessTechnology

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Artwork for Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux

Latest Episodes

Technical product.

Big vision.

Real investors.

How do you turn a complicated infrastructure startup into a crowdfunding story that everyday investors can understand?

In this episode of Crowdfunding Demystified, Miguel Jaramillo and Brandon Ri... more

YouTube

Funding a mission is hard.

Getting people to believe in it is harder.

In this episode of Crowdfunding Demystified, Salvador Briggman sits down with Matthew Paneitz of Long Way Home, a nonprofit that has transformed discarded materials into school... more

YouTube

Ideas are easy.

Execution is hard.

In this episode, Salvador Briggman talks with Dori Topaz of Livwell Brands about the crowdfunding strategy behind SmoqeX, an all-in-one indoor smoker, air fryer, and grill.

Dori shares how he spent two years d... more

YouTube

Launching on Kickstarter?

Wondering what separates successful creators from everyone else?

In this episode of Crowdfunding Demystified, Salvador Briggman talks with Johannes Faure-Brac, founder of Airmaan, about how his latest Kickstarter campaig... more

YouTube

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Recent Guests

Johannes Faure-Brac
French designer and Airmaan founder
Episode: EP #558 How to Easily Raise Over $315K on Kickstarter | Airmaan
Trevor Foster
Ceramics artist and creator of the Momentum Ori Skull Bowl
Trevor Foster Studio
Episode: EP #556 Unique Strategy to Raise $268,547 on Kickstarter | Memento Mori Skull Bowl
Richard White
CEO of Fathom, AI meeting assistant
Fathom
Episode: EP #550 How Fathom Turned AI Meetings Into a Startup Growth Engine
Landon McCoy
Founder of Chaos Audio, Nimbus campaign creator
Chaos Audio
Episode: EP #548 The Step-by-Step Strategy Behind a $311,000+ Kickstarter | Nimbus: The Smartest Amp Ever Made
Alex Mowery
President and co-founder of StarBatt, former Marine and police officer.
StarBatt
Episode: EP #533 The Kickstarter Secrets Behind a $101,869 Launch | Star-Batt Mini
Ryan Duitch
CEO and founder of Arro, aimed at helping underserved credit customers
Arro
Episode: EP #532 How This Founder Raised Over $900K with Crowdfunding | Arro Finance
Barber Smith
Creator of the Maslow 4.1 CNC router and electrical engineer
Maslow CNC
Episode: EP #518 The Secret Behind A Blockbuster 6-Figure Campaign | Maslow
John Davis
CEO of StorEn Technologies, specializing in energy storage systems
StorEn Technologies
Episode: EP #509 5x-Proven Formula to Raise $750k with Crowdfunding | StorEn Technologies
Daro Proyectos
Design studio based in northern Peru, focused on stone carving and artisanal techniques.
Episode: EP #507 These Gemstones Raised Over $40K on Kickstarter | Andean Gemstone

Host

Salvador Briggman
Host of crowdfunding-focused education and campaigns; founder of CrowdCrux/Crowdfunding Demystified.

Reviews

4.9 out of 5 stars from 572 ratings
  • Very Knowledgeable!

    This is the place to go to get the best info on how to run a successful campaign! Amazing personality and full of knowledge.

    Apple Podcasts
    5
    Portillo_Nutz
    United States2 years ago
  • Great resource for new creators and pros alike.

    Salvador provides great insight to the crowdfunding space with engaging discussion with a variety of creators, backers and industry professionals. His podcast is a fantastic resource for those entering the space or trying to keep up with the ever-changing landscape.

    Apple Podcasts
    5
    Fbreezyx
    United States2 years ago
  • Awesome

    We’ve been live on Kickstarter for a week now, but before the launch, we received a lot of tips and advice from Salvador, for which we are incredibly grateful.

    Apple Podcasts
    5
    Artizta.audio
    Netherlands2 years ago
  • Knows his stuff

    If you want to crowdfund, follow these strategies because like it or not they are effective 😀

    Apple Podcasts
    5
    Hero0fNothing
    United States2 years ago
  • Recommend

    Very helpful insights and clear.

    Apple Podcasts
    5
    CloSpectacles
    United Kingdom2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests are diverse and bring actionable insights across hardware and software projects.
The host is appreciated for clarity, structure, and helpful follow-ups during campaigns.
Fans praise practical, real-world strategies for crowdfunding.

Talking Points

Recent interactions between the hosts and their guests.

EP #560 This Crowdfunding Strategy Attracted 2,000+ Donors | Long Way Home
Q: What role did online platforms play in expanding your donor base and transparency?
Online platforms like GlobalGiving provided vetting, matching opportunities, and wider reach, enabling scalable fundraising beyond local communities and making impact more measurable for donors.
EP #560 This Crowdfunding Strategy Attracted 2,000+ Donors | Long Way Home
Q: How did you begin to fund and scale the nonprofit after Peace Corps service?
Matt explains starting from personal sacrifice and hands-on fundraising, like raffling his own car, leveraging volunteers, and gradually building a donor network through direct outreach and later online platforms.
EP #559 The Exact Strategy Behind a $340K Kickstarter Success | SmoqeX
Q: What has been the most rewarding part of this campaign?
The reward is seeing the product take shape from idea to backers' excitement to real-world reviews and eventually shelf presence in stores; it confirms the product's value and the team's hard work.
EP #559 The Exact Strategy Behind a $340K Kickstarter Success | SmoqeX
Q: Do you see any crossover between infomercial marketing and crowdfunding marketing?
Crowdfunding is more educational and fact-based; infomercials tend to be hard sell and demo-driven, whereas crowdfunding relies on technical detail, reliability, and the backer community to build trust.
EP #559 The Exact Strategy Behind a $340K Kickstarter Success | SmoqeX
Q: How long were you actually working on the product from idea to live campaign?
It was two years of development, testing samples, refining designs, filing patents, and aligning production so that the Kickstarter launch could be backed by actual proof of concept.

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

This show delivers practical, real-world guidance on crowdfunding campaigns, with a strong emphasis on Kickstarter strategies, pre-launch planning, community building, and campaign storytelling. Episodes consistently showcase builders and creators who turned concepts into six-figure launches, often highlighting pre-launch audience signals, transparent backer communication, and manufacturing realities. A standout theme is turning art and hardware into scalable businesses through careful messaging, authentic storytelling, and hands-on tactics, making it a practical resource for first-time crowdfunders and seasoned hardware founders alike.

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
2. The GaryVee Audio Experience
3. The Diary Of A CEO with Steven Bartlett
4. The Creative Penn Podcast For Writers

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this podcast launched 12 years ago and published 300 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Johannes Faure-Brac
2. Trevor Foster
3. Richard White
4. Landon McCoy
5. Alex Mowery
6. Ryan Duitch
7. Barber Smith
8. John Davis

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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