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Indoor Air Quality
HVAC
Sales Leads
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Home Services Industry
Energy Efficiency
Business Scalability
HVAC Issues
Leadership
Recruiting
Sales Training
Home Services
Health Effects
Respiratory Issues
Chemicals In Household Products
Air Pollution
Financing
Hiring
Building Science
Operational Procedures

Want EGIA’s critically acclaimed “Cracking the Code” show on the go? Every Monday, the home services industry’s must-watch weekly show brings you the guests you want to hear from, covering contracting strategies, industry news, roadmaps to success and more!

PublishesWeeklyEpisodes300Founded8 years ago
Number of ListenersCategories
BusinessEntrepreneurship

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Artwork for Cracking the Code

Latest Episodes

What actually makes one HVAC company unforgettable while another blends into the background? It’s the experience you deliver at every touchpoint, from the first phone call to the final walkthrough.

On this week’s episode, Jason Walker, President of ... more

If your manufacturer or distributor relationship only starts when you need equipment and ends when the invoice is paid — you’re missing some real growth opportunities. The trades are being reshaped by new technology, evolving rebate and incentive pro... more

Still stuck in a cycle of posting jobs, waiting, and disappointing results? For many contractors, hiring feels unpredictable with changing labor markets, employee expectations, and stale job postings.

On this week’s episode, Kelly Presgrave, Preside... more

Are you incentivizing performance effectively? Most pay plans look good on paper but fail in the real world because they’re too slow, too complicated, or reward the wrong things.

On this episode of Cracking the Code, Paul Kelly, Former Owner of Park... more

Key Facts

Accepts Guests
Contact Information
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Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Paul Kelly
Retired president of Parker & Sons and former Southwest Region CEO for The Wrench Group
Parker & Sons
Episode: Compensation Plans That Actually Drive Performance
Justin Judd
Vice President of Sales and Partnerships at CHIRP
CHIRP
Episode: The 60-Second Rule: 2X Lead Conversions
Jack Nagy
President and Founder of MTA 360
MTA 360
Episode: AI and the New HVAC Leads Game
Chad Peterman
President and CEO of Peterman Brothers
Peterman Brothers
Episode: Double Growth with Better Booking
Austin Ratke
Head of Mergers and Acquisitions at the Sear Group
Sear Group
Episode: Building a Buyer-Ready HVAC Business From a M&A Expert
Mary Jean Anderson
Recently retired president of Anderson Plumbing, Heating & Air
Anderson Plumbing, Heating & Air
Episode: How Wowing Customers Led to $60 Million in Annual Revenue
Brigham Dickinson
President and founder of Power Selling Pros, a leading accountability coaching company
Power Selling Pros
Episode: AI That Builds Better Customer Journeys
Kelly Holt
Wife of David Holt and partner in their entrepreneurial journey
Episode: The Entrepreneur’s Journey
Ben Cox
Owner of Expert Air, Cooling and Heating; third generation contractor
Expert Air, Cooling and Heating
Episode: 1-on-1 Coaching: The Shortcut to Contractor Growth

Host

David Holt
Host and General Manager for Contractor University, a former contractor with nearly 40 years of experience in the industry, offering insights into customer service, business strategies, and operational maximization.

Reviews

4.7 out of 5 stars from 46 ratings
  • Well thought out program

    Weldon long in my experience of guru , is a rare one he has been working his way up the ladder , “He talks the talk and he walks the walk “ hands down the best HVAC podcast I have found out there !

    Apple Podcasts
    5
    PPSMONTY
    United Statesa year ago
  • Plumber Surfside Beach

    I found this to be one of the best home service podcasts and definitely worth a listen. I have a plumbing business that services the Myrtle Beach, Surfside, Murrells Inlet, Garden City, Carolina Forest, and Pawleys Island South Carolina area called Avery

    Apple Podcasts
    5
    Christian Devlin
    United States2 years ago
  • Most Value

    There isn’t a industry specific podcast bringing more value than this one.

    Apple Podcasts
    5
    Spudd316
    United States3 years ago
  • Love this!

    Love this podcast! It's gives insights that are relevant and helpful! They cover helpful tips and trainings for business growth and strategies. It's a must-to listen. Highly recommended!

    Apple Podcasts
    5
    YourMarketingPartner
    Philippines4 years ago
  • Perfect

    I love this podcast. There is so much information to help with my contracting business it amazes me. I take their online classes and virtual training. I also have attended many in person seminars and it has changed my life. The coaches are very helpful with real world understanding of we face in business. I hope they are here forever! Thank you all so much❤️

    Apple Podcasts
    5
    strawberryloveboat
    United States5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise the practical and actionable insights provided for improving their contracting businesses.
A few criticisms exist regarding specific episode content not meeting expectations, but the overall feedback remains largely positive.
Many find the expert guests to be highly relevant and knowledgeable, which adds significant value to their learning experience.
The engaging style of the hosts is noted, making complex topics more accessible and interesting.

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Talking Points

Recent interactions between the hosts and their guests.

Compensation Plans That Actually Drive Performance
Q: How can owners use the pay to play mentality to attract and keep the best people?
By being willing to pay more than others and providing benefits that enhance job satisfaction, such as training and flexible work conditions, owners can attract and retain top talent.
Compensation Plans That Actually Drive Performance
Q: What are the biggest mistakes that you think contractors make when they move to a pay for performance type model, and how can they avoid those mistakes?
Contractors often complicate their pay programs, leading to confusion about earnings. They can avoid this by maintaining simplicity and ensuring that rewards are timely and meaningful.
Winning $60K Jobs Overnight with Light Commercial
Q: What's the process for financing?
Matthew details that contractors must be prepared to offer financing, explaining it involves a simple application process similar to residential financing, creating a win-win for contractors and small businesses.
Winning $60K Jobs Overnight with Light Commercial
Q: What are you going to do to talk about that, get consumer financing for small businesses actually just as easy as getting it for residential consumers, homeowners?
Matthew explains that many contractors associate the term 'commercial' with lengthy bidding processes, but emphasizes that light commercial work is similar to residential work and can be financially advantageous for small businesses.
The 60-Second Rule: 2X Lead Conversions
Q: What's one simple change they could make this week to start improving conversions right away?
They should be more aggressive with following up on open estimates by creating a process that includes five touch points within the first eight days.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Cracking the Code

What is Cracking the Code about and what kind of topics does it cover?

Content focuses on delivering insights and strategies tailored for the home services industry, particularly relating to contracting. Topics often discussed include sales performance, customer service, and operational efficiency within HVAC and plumbing sectors. Listeners can expect expert discussions featuring industry leaders who share their experiences and offer actionable advice for business improvement and growth. The unique angle offered is a community-driven approach that aims to equip contractors with the knowledge and tools necessary to thrive in a competitive landscape.

Where can I find podcast stats for Cracking the Code?

Rephonic provides a wide range of podcast stats for Cracking the Code. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Cracking the Code and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Cracking the Code get?

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What are the audience demographics for Cracking the Code?

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How many subscribers and views does Cracking the Code have?

To see how many followers or subscribers Cracking the Code has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Cracking the Code?

These podcasts share a similar audience with Cracking the Code:

1. The Home Service Expert Podcast
2. HVAC School - For Techs, By Techs
3. To The Point - Home Services Podcast
4. The Joe Rogan Experience
5. Waste No Day: A Home Services Motivational Podcast

How many episodes of Cracking the Code are there?

Cracking the Code launched 8 years ago and published 300 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Cracking the Code?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Cracking the Code?

Rephonic pulls ratings and reviews for Cracking the Code from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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How do I access podcast episode transcripts for Cracking the Code?

Rephonic provides full transcripts for episodes of Cracking the Code. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Cracking the Code?

Recent guests on Cracking the Code include:

1. Paul Kelly
2. Justin Judd
3. Jack Nagy
4. Chad Peterman
5. Austin Ratke
6. Mary Jean Anderson
7. Brigham Dickinson
8. Kelly Holt

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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