
Unlock the secrets of the $350 billion licensing industry with David Born, CEO of Born Licensing & Born to License. Whether you’re a business owner, brand enthusiast, or curious about how your favorite characters and brands make their way onto products, this podcast is your ultimate guide to the world of licensing.
Join David as he shares insider stories, practical tips, and real-world examples, ... more
| Publishes | Weekly | Episodes | 71 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipMarketingBusiness | |||

I’m moving to Los Angeles - and this isn’t a lifestyle decision. It’s a strategic one.
In this episode of Born to License, I break down why LA is the global center of the licensing industry, and why being physically close to the biggest IP owners in... more
In this episode of Born to License, we break down one of the biggest conversations in Hollywood right now — and why the licensing perspective tells a completely different story.
Two low-budget films created by YouTube-native directors have shocked t... more
What really happens at Licensing Expo?
After 13 years attending - and exhibiting for the first time - this is the honest breakdown of Licensing Expo 2026 in Las Vegas.
No highlight reel. Just real insights, real numbers, real costs - and what actua... more
What really happens at Licensing Expo?
In this episode of Born to License, David Born shares a behind-the-scenes look at Licensing Expo 2026 in Las Vegas - from speaking about AI in licensing, to insights from his team on the ground, to conversation... more
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What a fascinating podcast and area of intellectual property. Great to see how organisations can leverage branding to create such sought after products. Look forward to hearing the whole series!
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #77 |
Listeners, social reach, demographics and more for this podcast.
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Born to License launched a year ago and published 71 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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