Born to License
David BornUnlock the secrets of the $350 billion licensing industry with David Born, CEO of Born Licensing & Born to License. Whether you’re a business owner, brand enthusiast, or curious about how your favorite characters and brands make their way onto products, this podcast is your ultimate guide to the world of licensing.
Join David as he shares insider stories, practical tips, and real-world examples, ... more
| Publishes | Twice weekly | Episodes | 46 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessEntrepreneurship | |||
Listen to this Podcast
Latest Episodes
Every year, studios release dozens of blockbuster films — but only a handful actually become licensing powerhouses.
In this episode of Born to License, David Born shares his hot take on the 2026 theatrical slate and answers the question every licens... more
Sony’s $450M acquisition of Peanuts shocked a lot of people — but for those who understand licensing, the $1.1B valuation makes perfect sense.
In this episode of Born to License, David Born breaks down why Peanuts is worth over a billion dollars, wh... more
2026 could be the most transformative year in licensing history. From the potential Netflix-Warner Bros. mega-merger to one of the most stacked theatrical lineups we've seen in years, the licensing landscape is about to change dramatically.
In this ... more
We're wrapping up 2025 with our best bits from the year.
The moments that made us think differently about licensing, the stories we're still talking about, and the insights you need heading into 2026.
This year, we sat down with some of the indust... more
Reviews
- Fascinating podcast!!
What a fascinating podcast and area of intellectual property. Great to see how organisations can leverage branding to create such sought after products. Look forward to hearing the whole series!
Apple Podcasts5Dizzymeerkat
Australiaa year ago
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #105 |  United Arab Emirates/Business/Entrepreneurship |
Apple Podcasts | #234 |  Brazil/Business/Entrepreneurship |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
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| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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Which podcasts are similar to Born to License?
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1. The Daily
How many episodes of Born to License are there?
Born to License launched a year ago and published 46 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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