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Artwork for The Affiliate Marketing Podcast

The Affiliate Marketing Podcast

Lee-Ann Johnstone - Founder of Affiverse
Affiliate Marketing
SEO
Igaming
Affter
Performance Marketing
AI In Marketing
Digital Marketing
Influencer Marketing
Lead Generation
Burnout
Kazakhstan
Canada
Elevate Summit
Dark Patterns
Data Aggregation
Affiliate Programs
Tiktok
Stress Management
Email Marketing
Amplify Summit

We're on a quest to help the world do affiliate marketing, better. Join your host Lee-Ann Johnstone, CEO of Affiverse an award winning Agency and Top 50 UK Affiliate Agency Owner as voted in The Drum Agency Census 2021 and listen to her podcast series all about Affiliate and Performance Marketing. Learn from an array of digital marketing veterans, business entrepreneurs, SaaS product providers and... more

PublishesWeeklyEpisodes278Founded7 years ago
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BusinessMarketingEntrepreneurship

Listen to this Podcast

Artwork for The Affiliate Marketing Podcast

Latest Episodes

Why tracking everything your affiliates do matters more now than ever before (and what conversion protection tells us about lost revenue)

If your affiliate program isn't tracking properly, you could be losing millions without realising it. Adam Ross... more

YouTube

If you're running an affiliate program based purely on last-click attribution, you're missing the complete picture of how customers actually buy. Phil Thompson, Partnerships Manager at fintech publisher Zilch, shares insights from their platform's 5 ... more

YouTube

When Tricia Meyer's name was called as this year's Pinnacle Award winner at Affiliate Summit West, there was a moment of silence. Not because the room disagreed, but because Tricia herself didn't believe it. After two decades of watching her heroes r... more

YouTube

The OG Publisher's Blueprint for Building Partnerships That Actually Last

Your affiliate program has hundreds of approved publishers, but only a handful are actively promoting you. Sound familiar? Stuart Miles, founder of Squirrel and former owner o... more

YouTube

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Recent Guests

Stuart Miles
Founder of Squirrel and experienced publisher in consumer technology
Squirrel
Episode: Why Human Approaches to Building Affiliate Partnerships Still Work
Jon Ostler
CEO of finder.com, a leading financial services comparison publisher
finder.com
Episode: The Great Affiliate Bypass: Understanding the Impact of AEO in 2026
Ishtvan Torpoi
A prominent figure in the affiliate marketing community with over 10 years of experience.
Episode: Honey, We Have a Problem? Navigating the Affiliate Channel in 2026
Ewen Finser
CEO of ReddVisible
Episode: Pathways to Performance: Mastering the Modern User Journey
Katie King
Author of AI Strategy for Sales and Marketing, marketing professional with over 35 years of experience
Independent Author and Speaker
Episode: The Future is Agentic: How to Prepare for AI in Affiliate Marketing
Alex Hitt
Affiliate marketer with extensive experience in building partnerships and community engagement
Episode: Beyond Google: Navigating the Multi-Channel Search Revolution
Saurabh Singh
Co-founder of Flickstree and Zanopy AI
Episode: The Secret Formula to High-Impact Content
John Wright
CEO and co-founder of StatsDrone
StatsDrone
Episode: The Partnership Playbook: What This Season Taught Us
Richard Dennis
CEO of GameLounge
GameLounge
Episode: The Partnership Playbook: What This Season Taught Us

Host

Lee-Ann Johnstone
Host and CEO of Affiverse, an award-winning affiliate marketing agency, with insights into the changing trends in digital marketing and affiliate success.

Reviews

4.9 out of 5 stars from 74 ratings
  • Fantastic host and show!

    I love this show so much, I never miss it! Always interesting and hugely entertaining, I'm a great fan and recommend you far and wide. My favorite podcast 😘 Every week there is so much information every episode is fabulous

    Apple Podcasts
    5
    Rhysrichards
    United Kingdom2 years ago
  • Thanks for your hard work

    I listen to it every week it’s so good

    Apple Podcasts
    5
    Mason Harrison10
    United Kingdom2 years ago
  • nice

    nice show

    Apple Podcasts
    5
    harry 002
    United States3 years ago
  • Best podcast

    Glad I have found you again, you cheer up my day 😀

    Apple Podcasts
    5
    James Wade..
    United Kingdom3 years ago
  • 💕

    I am so intrigued

    Apple Podcasts
    5
    Fromdeathtorecovery
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the insightful and actionable content provided in each episode, noting that it's both informative and engaging.
Many reviews highlight the host's knowledgeable and friendly style, with mentions of the high quality and relevance of guest contributions.
Some listeners express excitement about the content, stating that it has positively impacted their understanding of affiliate marketing strategies.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

The Future is Agentic: How to Prepare for AI in Affiliate Marketing
Q: What advice would you give to those new to AI in affiliate marketing?
Act now, but ensure you have a strategic approach in place to guide your adoption of AI tools and frameworks.
The Future is Agentic: How to Prepare for AI in Affiliate Marketing
Q: How should marketers, particularly affiliate marketers, think about AI strategy differently from other marketing channels?
Affiliate marketers need to view AI as both a tool for efficiency and as a trust enabler, using it to enhance relevance and reduce friction throughout the customer journey.
Affiliate Story: From Side Hustle to Global Publisher Platform
Q: What can affiliate managers do better?
Affiliate managers should treat their best partners as extensions of their marketing teams, share data, listen to feedback, and create win-win situations for all parties involved.
Why Human-Centred Marketing Beats Every Algorithm
Q: What is one piece of advice that you will give to anybody listening to this podcast?
Always look on mentors and experts in the space, and don't be afraid to fail, and fail fast.
Why Human-Centred Marketing Beats Every Algorithm
Q: What are the things that affiliate managers need to be looking for now?
They need to diversify and think beyond traditional SEO affiliates, incorporating influencers and adapting to new search channels.

Audience Metrics

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Frequently Asked Questions About The Affiliate Marketing Podcast

What is The Affiliate Marketing Podcast about and what kind of topics does it cover?

Aimed at individuals and businesses looking to enhance their affiliate marketing strategies, the series offers a deep dive into the evolving landscape of affiliate and performance marketing. It showcases a variety of expert guests who share practical insights on building, scaling, and managing affiliate programs effectively in a fast-paced digital environment. Key discussions often revolve around emerging technologies like AI, community building, and best practices for maintaining successful partnerships. With a strong emphasis on actionable strategies, the episodes are structured to inspire listeners to adapt and innovate within their affiliate marketing efforts, making it an essential resource for anyone in the marketing domain.

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How many listeners does The Affiliate Marketing Podcast get?

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How many subscribers and views does The Affiliate Marketing Podcast have?

To see how many followers or subscribers The Affiliate Marketing Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Affiliate Marketing Podcast?

These podcasts share a similar audience with The Affiliate Marketing Podcast:

1. The Diary Of A CEO with Steven Bartlett

How many episodes of The Affiliate Marketing Podcast are there?

The Affiliate Marketing Podcast launched 7 years ago and published 278 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The Affiliate Marketing Podcast?

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How do I access podcast episode transcripts for The Affiliate Marketing Podcast?

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What guests have appeared on The Affiliate Marketing Podcast?

Recent guests on The Affiliate Marketing Podcast include:

1. Stuart Miles
2. Jon Ostler
3. Ishtvan Torpoi
4. Ewen Finser
5. Katie King
6. Alex Hitt
7. Saurabh Singh
8. John Wright

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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