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Creative Business Real Talk

Shinah Chang
Calligraphy
Entrepreneurship
Creative Business
Creativity
Creative Entrepreneurship
Perfectionism
Business Coaching
Business Growth
Crooked Calligraphy
Mindset
Mental Health
Personal Growth
Online Courses
Marketing
Success
Small Business
Corporate Law
Marketing Strategies
Teaching
Personal Development

A weekly kick-in-the-pants to go after your creative dreams. From a former Harvard corporate lawyer who built a million-dollar calligraphy education business… and then scaled it down intentionally to create a life full of creativity and freedom. Every week, I share a tactical business lesson + powerful brain reframe that will help you get unstuck. The perfect mix of strategy and warmth that never ... more

PublishesWeeklyEpisodes186Founded5 years ago
Number of ListenersCategories
EntrepreneurshipBusiness

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Artwork for Creative Business Real Talk

Latest Episodes

I took 2 allergy pills, passed out for most of the day... and it was still good for my business.

This episode is my honest, unfiltered check-in on where I'm at after a hectic year and a wildly successful Summit - and why I'm choosing rest over hustl... more

I've never told my whole story in one episode. Until now.

This is the one where I go all the way back - the Korean American kid who peed her seat in third grade rather than raise her hand, the Harvard grad who didn't know what to do once she got the... more

YouTube

How I went from WORST YEAR EVER…. to a bulging business bank account. It’s time for our 2026 Mid-Year Recap: an honest behind-the-scenes of a true rollercoaster of a year.

And I'm doing after getting back from vacation literally last night. I’m jet-... more

Belle thought in 2019 she had her dream job as a nurse helping take care of terminally ill patients on a daily basis… until the real burnout hit her. Between COVID taking over in her job, and needing a creative outlet, Belle started dreaming about ca... more

YouTube

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Recent Guests

Jessica Wofford
Calligrapher who works with luxury brands; built a full-time business after taking a course
Wofford Calligraphy
Episode: 167: Burnt-out Teacher to Luxury Calligrapher... after just one course!
Mian Barrios
Student of Shinah with a non-linear reinvention story in calligraphy
Independent calligrapher
Episode: 163: From quitting…to booking Louis Vuitton (with Mian Barrios)
Sophilia LeBlanc
A calligraphy student who turned her passion into a profitable venture
Sophilia Marcel Studios
Episode: 158: From Uncertain to Booked. $1500 from calligraphy in just 2 months
Laura Hess
Former accountant turned successful calligrapher and owner of Getrie's Calligraphy
Getrie's Calligraphy
Episode: 156: She quit accounting for calligraphy (with Student Laura Hess)
Lisa Doty
Calligrapher and business student focused on applying her skills in the calligraphy industry
Episode: 144: Ask for Trash to Get Hired (with Biz Student Lisa Doty)
LaTache Tindale
Former corporate tech employee turned calligrapher
Episode: 134: Lucrative Calligraphy Events (With LaTache Tindale)
Lisa McIntyre
A calligraphy business owner and English teacher in South Korea
Self-employed
Episode: 132: Calligraphy Biz In Korea (With Lisa MacIntyre)
Priscilla Basileo
Owner of Priscilla Basileo Design Studio
Episode: 126: BONUS: Student Updates You'll Love
Sher Pierre
Former teacher turned full-time calligrapher
Episode: 125: What it Really Takes to go Full-Time with Calligraphy

Hosts

Shinah
Host of the show and founder of Crooked Calligraphy; shares tactical business lessons and mindset shifts for creators.
Sheena
Co-host and guest-centered host for episodes about building a seven-figure calligraphy business and scaling creative ventures.

Reviews

4.9 out of 5 stars from 259 ratings
  • Attn recovering perfectionists :)

    Shinah’s podcast has been such a gift for me while trying to figure out what my calligraphy journey/career will look like. Her podcasts are the perfect length - with bite sized things you can easily take action on. The perfect podcast to help any recovering perfectionist (like myself!) She is so generous with everything she offers so freely! Thanks Shinah!!

    Apple Podcasts
    5
    Sam :) :)
    Australia3 months ago
  • Optimistic

    I’ve been following Shinah since the beginning and she is so inspiring. As an art teacher, this episode of Creative Business Real Talk really stayed with me.

    It reminded me how often we (and our students) wait to feel “ready” before creating, when in reality, growth happens through the doing. That message of not needing to wait felt just as important for my classroom as it did for my own creative journey.

    Such a good reminder to keep showing up, imperfectly and honestly.

    Apple Podcasts
    5
    SunflowersCalligraphy
    United States3 months ago
  • So grateful for this show!

    Love Shinah’s awesome blend of “I know where you’ve been” empathy and her savvy business growth acumen! Thank you for showing us what is possible!

    Apple Podcasts
    5
    Smitty Smittz
    United States6 months ago
  • Right episode at the right time

    I just played the moving goal post episode by chance and it was so timely for me hear that content. What Shinah shares is so honest and relatable and they always boost my mood.

    Apple Podcasts
    5
    Rzoo.sh12
    United States9 months ago
  • So good

    Thanks Shinah for helping us focus on the big picture. It’s so key for us with a corporate job and kids.

    Apple Podcasts
    5
    Pauline Emilie
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise concise, actionable guidance and real-world storytelling that blends strategy with warmth.
Many comments highlight motivation, honesty, and practical steps for turning craft into income.
The show is praised for empowering listeners to start or grow a creative business without chasing perfection.

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Talking Points

Recent interactions between the hosts and their guests.

167: Burnt-out Teacher to Luxury Calligrapher... after just one course!
Q: What would you tell your past self who was still a teacher and considering spending money on yourself and your craft?
She would tell herself to test the worth of the investment, be willing to risk losing the money if it fails, but be hopeful that if it works, it would create a whole new life and prove that what once seemed impossible is achievable.
166: $10K In 2 Years - An Update With Crooked Calligraphy Alum Danielle Williams
Q: What tactics helped you land high-profile brand engagements?
I started by putting myself out there, reaching out to agencies and planners, showing my work in person and online, and strategically targeting brands; this built credibility and opened doors to engagements with Nordstrom, Macy's, Coty Fragrances, and Dior.
166: $10K In 2 Years - An Update With Crooked Calligraphy Alum Danielle Williams
Q: What prompted you to invest in Modern Calligraphy 201 and how did it affect your business?
Investing in Modern Calligraphy 201 helped me develop my own distinct style, build confidence, and figure out what works for me, leading to a substantial increase in client work and revenue.
161 - How To Build a Creative Portfolio That Actually Gets You Clients
Q: How many photos do I include?
Start with three to five services and include a few examples under each to avoid choice overload.
161 - How To Build a Creative Portfolio That Actually Gets You Clients
Q: What do I include in my portfolio?
Include only projects you want to continue doing, rather than everything you have done.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About Creative Business Real Talk

What is Creative Business Real Talk about and what kind of topics does it cover?

A pragmatic show for creative entrepreneurs, focusing on turning craft into scalable business. Episodes blend actionable tactics (pricing, client outreach, workshops, marketing) with mindset shifts to reduce perfectionism and boost momentum. Guests and hosts share real-world journeys—from corporate paths to seven-figure (and beyond) calligraphy businesses—highlighting how small, repeatable steps, smart marketing, and prioritizing value over flawless output can accelerate growth. Noteworthy is the creator-led emphasis on mindset, risk-taking, and community-building, along with regular live trainings and affordable programs that turn lessons into tangible revenue opportunities for makers and designers.

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Which podcasts are similar to Creative Business Real Talk?

These podcasts share a similar audience with Creative Business Real Talk:

1. The Mel Robbins Podcast
2. The Oprah Podcast
3. The Koerner Office - Business Ideas and Deep Dives with Chris Koerner
4. Creative Pep Talk
5. How to Sell Your Stuff on Etsy

How many episodes of Creative Business Real Talk are there?

Creative Business Real Talk launched 5 years ago and published 186 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Creative Business Real Talk?

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Where can I see ratings and reviews for Creative Business Real Talk?

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What guests have appeared on Creative Business Real Talk?

Recent guests on Creative Business Real Talk include:

1. Jessica Wofford
2. Mian Barrios
3. Sophilia LeBlanc
4. Laura Hess
5. Lisa Doty
6. LaTache Tindale
7. Lisa McIntyre
8. Priscilla Basileo

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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