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The PIO Podcast

Robert Tornabene
Crisis Communications
Artificial Intelligence
Social Media
Harris County Emergency Management
Fentanyl
Public Safety Communications
AAA
Public Information Officer Training
Emergency Alerts
Cal Fire
Civicplus
Multilingual Messaging
Public Information Officer
Internal Communications
United States
Public Safety Messaging
Wildfire
Homewood, Illinois
Disinformation
Social Listening

The PIO Podcast is a leading resource for Public Information Officers (PIOs) and Public Affairs Officers (PAOs) working in law enforcement, fire service, EMS, emergency management, and government agencies at the local, state, and federal levels. Focused on crisis communications, media relations, and public trust, this podcast delivers expert insights, real-world strategies, and interviews with exp... more

PublishesWeeklyEpisodes244Founded5 years ago
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Episode Summary: In this episode, cybersecurity expert Robert Siciliano discusses the evolving threats of AI-driven scams, deep fakes, and human behavior. Learn how organizations and individuals can protect themselves in a rapidly c... more

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Episode Summary: In this insightful interview, PR expert Joe Buccino shares invaluable lessons from his extensive experience in media relations, crisis communication, and the evolving landscape of journalism. Discover how to build t... more

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Episode Summary: In this episode, we explore Paul's journey in communications and emergency management, which ultimately led to the creation of the PIO Calendar.  The PIO Calendar is a centralized platform that connects public infor... more

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Episode Summary: Erika Mantallana shares insights on organizational intelligence, trust, and the strategic role of communication in organizations. Discover how internal trust impacts external reputation and how leaders can better co... more

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Recent Guests

Paul Raymond
Creator of The PIO Calendar
The PIO Calendar
Episode: I had a dream! How to get PIO Training! Now I turned that into the PIO Calendar with Paul Raymond
Tallie Proud
Social media strategist and consultant
Episode: Untitled EpisodeThe Truth About Sentiment Dashboards and How to Use Social Listening Effectively w/Tallie Proud S6 - E17
Molly Hart
Spokesperson for AAA, leads strategy and messaging during high impact moments
AAA
Episode: How AAA Uses Data and Storytelling to Promote Road Safety with Molly Hart S6 - E16
Nina Jankowicz
Author and expert on disinformation and AI governance
American Sunlight Project / Author
Episode: AI and Disinformation: Protecting Public Trust in the Digital Age, with Nina Jankowicz, S6 - E15
Antonia Steinmiller
Communications manager for the Village of Homewood
Village of Homewood
Episode: Authenticity Is The Key To Trust with Antonia Steinmiller S6-E14
Moose Mutlow
Crisis communication and family liaison trainer
Independent consultant / trainer
Episode: Empathy in Action: Family Liaison Strategies with Moose Mutlow
Braden Frame
CEO, Cartographers Group; former firefighter/paramedic and public safety advocate
Cartographers Group
Episode: Mastering Public Safety Communication: Insights from Braden Frame S6 - E11
Nick Schuler
Deputy Director of Communications and Incident Awareness, Cal Fire
California Department of Forestry and Fire Protection (Cal Fire)
Episode: Navigating Wildfire Communication: Insights from Cal Fire S6-E10 Nick Schuler, Cal Fire
Brian Townsend
Retired DEA agent; founder of Only2mg and nonprofit work on illicit fentanyl crisis
Only2mg (non-profit)
Episode: The Alarming Rise of Fentanyl: A Conversation with Brian Townsend, S6 - E9

Host

Robert Tornabeni
Host of The PIO Podcast; Public Information Officer / Law enforcement communication

Reviews

4.9 out of 5 stars from 22 ratings
  • Wow a podcast for PIOs!

    Just discovered your Podcast after Mark Brady shared on social media. I look forward to new episodes and catching up on all of the past episodes as well! Thank you for doing this.

    Beth Malasky- Public Information Manager, Queen Anne’s County Government

    Apple Podcasts
    4
    Beth Malasky
    United States3 years ago
  • Kevin Barry retired PIO

    This podcast is more interesting and informative every week. It’s good to hear from PIO‘s whom I know and to hear the stories from other PIO’s with different backgrounds but with some of the same challenges. This podcast is a definite must listen to for the newly appointed PIO who hasn’t started networking but faces the same challenges and issues as every other PIO’s across the country. Most PIO‘s are a staff of one, so make PIO podcast your extended staff with many years of experience.

    Kevin B... more

    Apple Podcasts
    5
    KB PIO
    United States5 years ago
  • Great info sharing

    The spotlight is on PIO’s from around the country who get to talk about the challenges they’ve faced taking on their positions, and some of their approaches to those challenges. I enjoy listening to this valuable info.

    Apple Podcasts
    5
    So 10-8
    United States5 years ago
  • Great service for PIOs!

    Roberts work here is a very great service for PIOs to learn best practices and get to know each other!

    Apple Podcasts
    5
    KatieHC
    United States5 years ago
  • Great Podcast

    Very interesting information. Chief Hsiung has some great things to say. This was a great mix of informative information and relaxed content. Great job!

    Apple Podcasts
    5
    The PIO Bob
    United States5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Insightful PIO-focused guidance from real-world practitioners
Guests share diverse public-safety perspectives and private-sector best practices
Hosts bring thoughtful, actionable frameworks for government communications
Episodes mix data-driven storytelling with humane, ethical considerations
Content showcases practical crisis comms and public trust building

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Talking Points

Recent interactions between the hosts and their guests.

Empathy in Action: Family Liaison Strategies with Moose Mutlow
Q: What practical steps can PIOs take early in an incident to safeguard families while meeting legal and operational requirements?
Establish a clear communication strategy with set touchpoints, provide a written script for families, and let families dictate the frequency and pace of updates to preserve trust and emotional well-being.
Authenticity Is The Key To Trust with Antonia Steinmiller S6-E14
Q: What's your approach to educating elected officials about proactive communication?
She relies on annual reports and board presentations that quantify social media metrics, subscriptions, and other indicators to demonstrate value and impact, ensuring officials understand the data behind the messaging.
Authenticity Is The Key To Trust with Antonia Steinmiller S6-E14
Q: What communication channels have proven most effective for your residents?
Facebook remains key, but they also launched a GoGov-branded village app to reach residents who may not be on social media, plus a quarterly printed magazine for older residents, complemented by a website with a comprehensive information hub.
Authenticity Is The Key To Trust with Antonia Steinmiller S6-E14
Q: Antonia, what drew you into public sector communications?
She pivoted from a background in PR and cheerleading, discovering government work through a friend in PR who sparked interest, and eventually found a niche in civic engagement and local government communications where she could combine design, writing, and public relations.
How AAA Uses Data and Storytelling to Promote Road Safety with Molly Hart S6 - E16
Q: What role does data play in shaping the message versus emotion?
Data provides the factual backbone for topics like teen driving and crash risk, while personal context (parents, aunts/uncles) helps the stories resonate with specific audiences; both are used to tailor pitches and media frames.

Audience Metrics

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Frequently Asked Questions About The PIO Podcast

What is The PIO Podcast about and what kind of topics does it cover?

This show concentrates on crisis communications, public trust, and media relations for public information officers and PAOs across local, state, and federal agencies. Episodes frequently cover training and professional development for PIOs, ethical crisis messaging, social media management, misinformation challenges, and collaboration with public safety agencies and private partners. Notable angles include practical, field-tested tactics for incident response, audience-specific storytelling, and leveraging data and technology (AI, dashboards, digital tools) to improve transparency and community engagement. The format often blends practitioner stories with actionable frameworks for day-to-day operations and long-term strategy, making it espe... more

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Which podcasts are similar to The PIO Podcast?

These podcasts share a similar audience with The PIO Podcast:

1. The Mel Robbins Podcast
2. The Oprah Podcast
3. The Sooners On SI Podcast
4. Aspire with Emma Grede

How many episodes of The PIO Podcast are there?

The PIO Podcast launched 5 years ago and published 244 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The PIO Podcast?

Recent guests on The PIO Podcast include:

1. Paul Raymond
2. Tallie Proud
3. Molly Hart
4. Nina Jankowicz
5. Antonia Steinmiller
6. Moose Mutlow
7. Braden Frame
8. Nick Schuler

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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