
Are you working harder than ever but still watching deals slip away—stuck competing on price instead of winning by showing the real value you deliver? You’re not alone. The Craft of LBM Sales Podcast is here to help LBM sales pros like you make your differentiation obvious, prove your value in a way builders can’t ignore, and finally break free from competing on price as you close higher-margin de... more
| Publishes | Twice weekly | Episodes | 62 | Founded | 7 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EducationSelf-ImprovementBusiness | |||

When was the last time you truly went above and beyond for a customer. Not just fast service, but something they’d actually tell someone else about?
In today’s LBM industry, the conversation is dominated by efficiency, automation, and scale. But as ... more
Are you losing deals because your “differentiation” sounds exactly like everyone else’s?
In today’s competitive LBM market, builders don’t have time to figure out what makes you different—and if you can’t clearly prove it, you’ll get stuck competing... more
Are your price increases quietly destroying the trust you’ve built with your best customers?
In today’s tight market, builders are under pressure to cut costs, so how you communicate price increases matters more than ever. Yet many sales professiona... more
What happens when a future Hall-of-Famer like Chris Paul reaches the end of his career, but refuses to evolve?
In sales, just like in the NBA, even the greatest performers eventually enter the final chapter. For LBM leaders, managing end-of-career s... more
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As an alumni of Bradley Hartman’s OSR Academy, I can honestly say The Craft of LBM Sales delivers top-notch value every single episode. Bradley has a way of breaking down real-world sales strategies into clear, actionable insights that actually make a difference in the field.
Whether you’re new to the industry or a seasoned pro, this podcast will sharpen your skills, challenge your thinking, and give you tools you can use right away. An absolute must-listen for anyone serious about excelling in... more
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This show targets sales pros in the lumber and building materials (LBM) industry, focusing on winning deals by demonstrating real value rather than competing on price. Episodes repeatedly emphasize practical, actionable tactics such as building builder relationships, managing a healthy sales pipeline, delivering value upfront, and using disciplined prospecting and time management. A standout aspect is the host's hands-on background and emphasis on real-world, rug-tested strategies tailored to LBM contexts, including handling objections, leveraging gift-giving thoughtfully, and using AI and technology to support fundamentals. Regular calls to action around workshops and practical tools differentiate the program from generic sales advice and ... more
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These podcasts share a similar audience with this podcast:
1. The Construction Leadership Podcast: Executive Strategies to Build Elite Teams & Consistently Deliver On-Time, Under Budget
2. LBM Talks
3. Smarter Building Materials Marketing
4. Component Connection
5. Hire Smarter™ with Tony Misura
this podcast launched 7 months ago and published 62 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on this podcast include:
1. Chad Raymond
2. Chris Orlob
3. Todd Sattersten
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