
The building materials marketing landscape is changing faster than ever. Creating an engaging online presence is crucial to the success of any building materials manufacturer. But can your Instagram profile actually grow sales? Will you earn more market share if you change your website? How can you outperform your competition online? Zach and Beth tackle your most burning questions about digital m... more
| Publishes | Weekly | Episodes | 292 | Founded | 8 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingManagement | |||

We're pulling this one out of the archive for the sales folks in our audience. Bradley Hartmann's conversation on value-based selling has only gotten more relevant since it first aired — so we wanted to make sure it got in front of anyone who missed ... more
We're bringing this one back. Karli Slocum's conversation with Beth on digital strategy, self-serve experiences, and brand consistency in the building materials space was packed with insights that hold up ... and then some. If you missed it the first... more
In a product category where white is white and red is red, how does a manufacturer stand out?
On this episode of Smarter Building Materials Marketing, Zach and Beth talk with Brandon Guthrie, Marketing Director at Durasein Solid Surface, about how t... more
Trade shows are one of the biggest line items in a building products marketing budget, but too many manufacturers treat their booths like product showrooms instead of experiences.
On this episode of Smarter Building Materials Marketing, Beth talks w... more
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I’ve listened to Zach & Beth over the past year and enjoyed their Smarter Building Materials podcast so much I became a Venveo client. The value and clear guidance their entire team brings is valuable for anyone in the building materials or distribution business space. Keep up the great work!
This podcast is a MUST listen resource!
I’ve been listening to Zack and Beth for a while now and love their content. They have definitely helped me understand some best practices and tactics I can employ. Like a lot of others in this industry, my company does not have a dedicated marketing department. We all end up wearing a lot of hats, so having a resource like this is great to have.
The podcast covers a wide variety of topics, but has leaned a little Residential heavy recently. That being said, anyone in the industry (sales or ... more
Started listening to this recently and its been great. Zach & Beth’s show is a must listen for anyone in the building materials space.
Both Zach and Beth do a phenomenal job of keeping the industry informed and connected! They’re entertaining and engaging. Love it.
TJ Shaheen
Key themes from listener reviews, highlighting what works and what could be improved about the show.
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Apple Podcasts | #90 | |
Apple Podcasts | #224 |
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Focusing on the rapidly evolving building materials marketing industry, this series provides crucial insights into creating a robust online presence for manufacturers. Topics frequently discussed include digital marketing strategies, the impact of technology on sales processes, and how to leverage social media effectively to enhance customer engagement and sales. The hosts also explore real-world case studies and expert insights, making the content not only informative but also practical for listeners aiming to improve their marketing techniques. Unique to this series is its focus on actionable advice tailored specifically for the construction sector, allowing both seasoned professionals and new entrants to benefit from shared experiences a... more
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These podcasts share a similar audience with Smarter Building Materials Marketing:
1. The Craft of LBM Sales Podcast: Sell Value, Drive Builder Profit, and Win More Deals—Without Competing on Price
2. Pivot
3. The Construction Leadership Podcast: Executive Strategies to Build Elite Teams & Consistently Deliver On-Time, Under Budget
4. On with Kara Swisher
5. Specified: Building Materials & Construction Growth Podcast
Smarter Building Materials Marketing launched 8 years ago and published 292 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Smarter Building Materials Marketing include:
1. Kurtis Perdelwitz
2. Kurt Stauffacher
3. Audree Grubesic
4. Karli Slocum
5. Jake Calhoun
6. Dean McIntyre
7. Erik Bornstein
8. Brad Cumiskey
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.