
See behind the scenes of our private sector sports performance gym Varsity House. We've helped hundreds of coaches from around the world build successful businesses. We help training businesses improve their coaching development, leadership, operational systems, sales, and marketing.
| Publishes | Twice weekly | Episodes | 233 | Founded | 9 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Category | Sports | |||

In this episode of the Business of Strength Podcast, Adam sits down with BOS member Mike Rossetti. Mike is an accomplished skill trainer and basketball skill training business owner.
The private sector sports training business is very similar to pr... more
In this episode Adam teaches a framework for running a gym business through disciplined measurement, repeatable systems, and active leadership.
Quick Announcement: Weight Room Wealth seminar on June 4–5. Register Here: wealth.businessofstre... more
Most gym owners avoid complaints. That’s a mistake. In this episode Dan Goodman breaks down a recent complaint at Varsity House and they went about handling the customer feedback the right way, and how it paid massive dividends! What You’ll Learn:Why... more
A blunt, no‑nonsense rant from a veteran strength coach calling out shortcuts in the industry—why young coaches skip fundamentals, the value of real training and mentorship, hard truths about exercise‑science degrees, and a practical roadmap (train, ... more
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The business of strength consortium has really opened my eyes to a lot of things that I was not aware of when it came to running a successful business in the strength and conditioning space. Their in person conferences have been enriching and well worth the cost. The podcast does a great job of representing that which they seek to give to those willing to invest their time. Highly recommend for anyone that seeks solid advice from a group of people that want everyone to have the tools to win.
The BOS crew gives the best real-world tactical advice. I’ve listened to every episode since the 50s and it’s so helpful!
These guys are the best. I’m a little bias as I am part of the SYP. But can’t thank them enough for helping me on my business.
For the past five years, I’ve followed the BOS podcasts and attended their live events. Eventually, I joined the BOS SYP coaching group—and since then, my business has grown by nearly 40%.
I can’t recommend this team enough. They’re passionate, authentic people who genuinely love helping others. They lead from the front, running high-performing gyms themselves, and then share those real-world lessons with our group, through the podcast, and across social channels.
If you’re ready to turn your ... more
Update: Best thing I ever did was start listening to this podcast. I have been working with Joe, Dan, and Adam since May 2018. Since then, we’ve done multiple 6-figures per year, hired 2 full-time coaches, and grown to over 100+ monthly members
I had Joe as a professor in college and interviewed him about being a gym owner; only to find out how successful Varsity House was a couple years prior.
I started listening to the BOS Podcast when Joe & Dan launched it, several months prior to opening u... more
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This show targets fitness professionals who run or aim to run high-performing training businesses. Episodes emphasize practical systems for leadership, sales, marketing, pricing, and client retention within private-sector gyms and strength facilities. Guests range from coaches and gym owners to clinicians and policymakers, all sharing real-world strategies for scalable growth, mentorship, and operational excellence. The tone is hands-on and battle-tested, with frequent emphasis on measurable outcomes, accountability, and community-building through events and programs. A notable through-line is turning coaching expertise into repeatable business processes, not just workouts, including how to price, position, and promote services to attract t... more
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These podcasts share a similar audience with The Business Of Strength Podcast:
1. Little Gym, Big Heart with Devin Gage
2. Fitness Business University Podcast
3. Joe DeFranco's Industrial Strength Show
4. Gym Business - Business for Unicorns Podcast
5. Built to Last Gym Podcast
The Business Of Strength Podcast launched 9 years ago and published 233 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on The Business Of Strength Podcast include:
1. Bo Sandoval
2. Mike Lawler
3. David Kwon
4. Dr. Sean Pastuch
5. Matt Wiedemer
6. Dr. Hunter Waldman
7. Eric Pullman
8. Mike Lisi
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