The 13% Podcast
Lance BillingsleyWhy do 87% of real estate agents fail? After decades in the business, we think we've found the answer: Real estate gives us the freedom and flexibility to build the life we want… Yet if we don't have boldness, patience, integrity and the discipline to follow the right priorities, we're guaranteed to be in the 87% that fail. Our character must show up in our EFFORT. So we're sharing how to take on ... more
| Publishes | Twice monthly | Episodes | 49 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessEntrepreneurship | |||
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When we hear that 87% of agents don't make it, it's easy to blame a bad market, a lack of leads, or the agents not being skilled or hardworking enough.
The truth is: even talented, motivated, and well-connected agents can find themselves exiting th... more
In real estate, we're taught that people need to know, like, and trust us, so we invest in our image and brand.
While there's nothing wrong with this, that focus can drift a little too far away from what the consumer really needs.
Because here's... more
For the last few years, this industry has been hoping for things to "go back to normal."
We've been waiting for rates to drop, inventory to come back, and transactions to pick up.
Agents want this business to feel the way it used to.
And now ... more
Most of us spent 2025 focused on what got harder in real estate. But while everyone was focused on survival, a massive new opportunity was coming into focus.
Technology has evolved and stacked to remove the limits that agents, teams, and brokerages... more
Do you believe that winning in real estate is about working the hardest or being in the business the longest? Well, today's market is proving otherwise. An okay agent who's great at marketing will beat a great agent who's bad at marketing.
Their me... more
Social media is one of the most powerful tools in our business… and also one of the most confusing. We're constantly told to post more, stay consistent, and put ourselves out there,
But most of us are still trying to figure out what actually works... more
Conversations are the heartbeat of our business… and also the biggest blind spot we have. We live and die by the quality of what our people say on the phone, in a consult, or across a kitchen table, yet it's the one part of the job we almost never se... more
In this current market, every real estate agent's deepest fear isn't losing their next commission; it's extinction, being replaced, or getting forced out of the industry. Whether it's because of lawsuits, AI, or market shifts, can our businesses surv... more
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Which podcasts are similar to The 13% Podcast?
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1. The Mindset Mentor
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4. The Tom Ferry Podcast Experience
5. Ninja Selling Podcast
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The 13% Podcast launched 2 years ago and published 49 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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