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Artwork for Sequence Over Strategy

Sequence Over Strategy

Michelle Warner
Relationship Marketing
Entrepreneurship
Business Strategy
Marketing Strategies
Traffic Marketing
Sequence Over Strategy
Availability Heuristic
Networking
Social Media
Marketing Strategy
Journaling Technique
Small Business
Business Gratitude Journal
Brand Voice
Gratitude Journaling
Decision-Making Biases
Copy Machine Study
Sales Process
Marketing
Branding

Welcome to Sequence Over Strategy, a show about small business entrepreneurship. Michelle Warner's goal is to help you find and trust your own sequence of actions rather than follow someone else's theoretical strategy. In every episode she takes a real challenge or question shared by real entrepreneurs like you, and figures out the right next action to take. Together, you'll wrestle with the probl... more

PublishesTwice monthlyEpisodes49Founded2 years ago
Number of ListenersCategories
BusinessEntrepreneurshipMarketing

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Artwork for Sequence Over Strategy

Latest Episodes

Is building your business right now brave, tone-deaf, or actually one of the smartest things you can do in uncertain times?

In this episode, Michelle gets real about the guilt so many business owners feel when the world is heavy and life feels bigge... more

Why does pricing feel so hard when the real problem usually starts way before the number? In this episode, Michelle breaks down why pricing isn’t a standalone decision at all. It’s the result of how well your offer, your messaging, and your audience ... more

Most marketing KPIs will tell you you’re “winning” while your best relationships quietly slip right past you. So are you measuring the stuff that actually moves people to action?

In this episode, Michelle breaks down why relationship marketing needs... more

You can have a clear niche on paper and still feel like something is off, and that’s usually the clue that you’re missing a layer. In this episode, Michelle breaks down why defining your ideal customer often leads to hesitation and second-guessing, e... more

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Recent Guests

Justin Blackman
A professional known for helping entrepreneurs find their brand voice
Episode: Clarity Through Brand Voice

Host

Michelle Warner
Host and business designer and strategist focused on helping small businesses sequence actions for growth.

Reviews

5.0 out of 5 stars from 34 ratings
  • The best business advice I’ve heard in a long time

    Business and entrepreneurship can be filled with way too many bells and whistles — and too many smarmy coaches that want to sell you products to “solve” the wrong problem.

    Michelle Warner is the real deal. She’s a business strategist, a former startup CEO, a top business school grad, and she’s got solutions for REAL business owners.

    She breaks down the complicated marketing / growth / scaling ideas into really practical, focused messages that meet you where you are. If you’re a small business... more

    Apple Podcasts
    5
    It’s me, SKP
    United States5 months ago
  • Practical & Strategic

    I get so much out of every episode. Michelle’s steady, calm, savvy, and smart advice always gives me something new to apply to my own business.

    Apple Podcasts
    5
    PNW listener hs
    United States9 months ago
  • The best guide for a small business

    I heard of Michelle on another great podcast, Off the Grid. Wow!! Immediately signed up for her free intro to networking that pays. And then to the course itself where I’m learning basics I’ve never encountered in nearly 15 years of a struggling business. Michelle’s podcast is instructional, clear, focused, often logically sequential - building on concepts and ideas. I listen to them all and am grounding in understanding business marketing that defies the swatting-at-flies methodology I’ve reli... more

    Apple Podcasts
    5
    Ellen Webster
    United Statesa year ago
  • Consistently Insightful

    Relevant, smart, accessible insights made easy to digest. In Sequence Over Strategy, Michelle offers insightful, useful information in easy-to-understand language. Looking forward to continued listening!

    Apple Podcasts
    5
    SylvieAstrid
    United Statesa year ago
  • Smart, strategic, and practical

    Michelle Warner and her podcast Sequence Over Strategy is essential listening for every small business. Every episode provides useful insightes for how we should be thinking about our businesses. The world is a noisy place and it’s easy to get distracted by the latest trends and how to’s. Rather Michelle offers her listeners solid thinking and steps that are practical and sustainable in the real world.

    Apple Podcasts
    5
    Northwesternalum
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise the depth and usefulness of the frameworks and tools shared.
Host delivers clear, calm, strategic guidance without fluff.
Shows consistently offers practical, actionable advice for real business problems.

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Audience Metrics

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Frequently Asked Questions About Sequence Over Strategy

What is Sequence Over Strategy about and what kind of topics does it cover?

Sequence Over Strategy centers on helping small business owners identify the exact next action to take rather than chasing generic playbooks. Episodes explore real-world challenges—ranging from networking and relationship-building to pricing, product-market fit, and marketing sequencing—and offer practical frameworks and single-action tools listeners can apply immediately. The show consistently emphasizes the importance of relationship marketing, trust, and choosing the right sequence of steps to move a business forward, with a clear bias toward actionable, non-fluffy guidance. A standout theme across episodes is reframing work from tactics to the job each opportunity serves, often prioritizing depth of connection over sheer reach and stres... more

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Which podcasts are similar to Sequence Over Strategy?

These podcasts share a similar audience with Sequence Over Strategy:

1. Freakonomics Radio
2. We Can Do Hard Things
3. The Daily
4. Up First from NPR
5. Wiser Than Me with Julia Louis-Dreyfus

How many episodes of Sequence Over Strategy are there?

Sequence Over Strategy launched 2 years ago and published 49 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Sequence Over Strategy?

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What guests have appeared on Sequence Over Strategy?

Recent guests on Sequence Over Strategy include:

1. Justin Blackman

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