
Welcome to Sequence Over Strategy, a show about small business entrepreneurship. Michelle Warner's goal is to help you find and trust your own sequence of actions rather than follow someone else's theoretical strategy. In every episode she takes a real challenge or question shared by real entrepreneurs like you, and figures out the right next action to take. Together, you'll wrestle with the probl... more
| Publishes | Twice monthly | Episodes | 61 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipBusinessMarketing | |||

Fast growth can look like success right up until you realize you’ve built a business you don’t actually want.
In this episode, Michelle breaks down why small business growth shouldn’t look like a hockey stick and why a slower, more intentional “swit... more
You can have a clear niche on paper and still feel like something is off, and that’s usually the clue that you’re missing a layer. In this episode replay, Michelle breaks down why defining your ideal customer often leads to hesitation and second-gues... more
Sick of agonizing over whether to say yes to something that doesn’t pay? Michelle cuts through the noise and shows you the real question to ask: what job is this opportunity actually doing for your business? She breaks down the difference between gen... more
Is your business missing the mark by not speaking to customers at the right level of understanding? Are you losing customers because your messaging is either too advanced or too basic for where they are? In this replay episode of Sequence Over Strate... more
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I appreciate the practical advice Michelle Warner provides because it helps me as a business owner and client-service professional rethink how I approach things! She gives specific tips with practical examples to illustrate. Thx Michelle!
Business and entrepreneurship can be filled with way too many bells and whistles — and too many smarmy coaches that want to sell you products to “solve” the wrong problem.
Michelle Warner is the real deal. She’s a business strategist, a former startup CEO, a top business school grad, and she’s got solutions for REAL business owners.
She breaks down the complicated marketing / growth / scaling ideas into really practical, focused messages that meet you where you are. If you’re a small business... more
I get so much out of every episode. Michelle’s steady, calm, savvy, and smart advice always gives me something new to apply to my own business.
I heard of Michelle on another great podcast, Off the Grid. Wow!! Immediately signed up for her free intro to networking that pays. And then to the course itself where I’m learning basics I’ve never encountered in nearly 15 years of a struggling business. Michelle’s podcast is instructional, clear, focused, often logically sequential - building on concepts and ideas. I listen to them all and am grounding in understanding business marketing that defies the swatting-at-flies methodology I’ve reli... more
Relevant, smart, accessible insights made easy to digest. In Sequence Over Strategy, Michelle offers insightful, useful information in easy-to-understand language. Looking forward to continued listening!
Key themes from listener reviews, highlighting what works and what could be improved about the show.










Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
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| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
This show centers on practical entrepreneurship for small business owners, favoring actionable frameworks over rigid playbooks. Across episodes, the host dissects real challenges—ranging from pricing and product-market fit to relationship marketing and audience-building—and delivers clear, repeatable actions listeners can apply to grow their business. A standout thread is the emphasis on sequencing actions, leveraging relationships, and creating “borrowing audiences” to reduce marketing costs. Episodes tend to be structured around concrete examples, templates, and step-by-step approaches, making it popular with listeners who want tangible takeaways and steady progress rather than abstract theory.
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Sequence Over Strategy launched 2 years ago and published 61 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Sequence Over Strategy include:
1. Justin Blackman
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