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Artwork for The MarTech & Optimisation Podcast

The MarTech & Optimisation Podcast

Ratio Partners

A podcast that explores how brands use martech and data to create exceptional customer experiences

PublishesDailyEpisodes11Founded5 years ago
Categories
MarketingBusiness

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Artwork for The MarTech & Optimisation Podcast

Latest Episodes

To get in touch with future questions or to be interviewed for a future episode, email hello@ratiopartners.co.uk or visit us at www.ratiopartners.co.uk

  In today's episode, we will explore 

• The future role of the bank's branch network

• The impo... more

With Doug Morris, digital strategy director at Ratio we explore the role that digital personalisation will play in the future of banking and insurance. We delved into the role personalisation plays in delivering an improved customer experience and ho... more

We explore why banks are in danger of commoditising their services by being drawn into competing on digital features and whether this is the route to building strong customer relationships. 

We look at the importance which brand, brand values and ta... more

During today's episode, we explore with Tariq Maonah, Digital product lead at Legal & General - how to build a customer-first digital business at scale by collecting direct customer feedback and building products and experiences focused on solving cu... more

During this episode, we are joined by Sol Enenmoh, as we discuss a common theme from across the financial world. The constant desire to implement digital transformation and the challenges involved in defining, pushing through and driving successful a... more

During today's episode, we explore with Doug Morris, strategy director at Ratio:FS the role which optimisation plays in continually improving your customer's digital experience. 

We'll explore

• What is optimisation 

• The importance of continual i... more

During this episode, we explore what agile means within the context of financial services and the role that agile methodology has to play in the design and delivery of digital experiences and why agile is more than just a buzzword used in software de... more

Today we're joined by Florian Redeker, VP of Product at Solarisbank. During this conversation, we discussed the role that Banking as a Service will play with changing the way customers will potentially consume financial products in the years to come.... more

Key Facts

Accepts Guests
Contact Information
Podcast Host

Reviews

5.0 out of 5 stars from 4 ratings
  • Great insight into digital for the FS sector

    A great podcast on digital in financial services. I’ve listened to a few episodes already and noted/stolen :) down a bunch of takeaways for the bank I’m working at.

    Apple Podcasts
    5
    mdk712
    United Kingdom5 years ago
  • Informative & educational

    Great listen for FS marketers

    Apple Podcasts
    5
    jm199055
    United Kingdom5 years ago

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#60
India/Business/Marketing

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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The MarTech & Optimisation Podcast launched 5 years ago and published 11 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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