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Promoter101

Daniel Steinberg
Senbla
Terrapin Station Entertainment
Zamora Live
Live Nation
Latin Music
Desert Diamond Arena
Sony Masterworks
Gabby's Dollhouse
State Farm Stadium

Music Industry podcast by Dan Steinberg.

PublishesMonthlyEpisodes259Founded7 years ago
Number of ListenersCategory
Business

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Artwork for Promoter101

Latest Episodes

The Promoter 101 Podcast featuring State Farm Stadium + Desert Diamond Arena's Ralph Marchetta talks about working his way up from the parking lot to running the building in Phoenix Hosted By: Works Entertainments' Luke Pierce + Emporium Presents' Da... more

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The Promoter 101 Podcast featuring Independent Promoter Session including: Nitelite's Don Kronberg, Gate 52's Aaron Zimmerman, Psyko Steve's Stephen Chilton, Drusky Entertainment's Brian Drusky and First Avenue's Nathan Kranz Hosted By: Works Enterta... more

YouTube

The Promoter 101 Podcast featuring Iconic Booking Agent Jonny Podell who has working with a with a legendary talent line up that includes: Allman Brothers Band, Cyndi Lauper, Erasure, Peter Gabriel, Rosie O'Donnell, Yaz, Teddy Pendergrass, George Har... more

YouTube

The Promoter 101 Podcast featuring Killian + Company Founder Joe Killian taking us down a path of sponsorship and industry history that is simply next level A Special Chat with University of Chicago Student Anna Lilly, who is seeking a summer music i... more

YouTube

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Recent Guests

Ralph Marchetta
Venue Executive Extraordinaire
State Farm Stadium / Desert Diamond Arena
Episode: Promoter 101 # 244 - Desert Diamond Arena's Ralph Marchetta
Don Kronberg
Nitelite Promotions promoter (Chicago market)
Nitelite Promotions
Episode: Promoter 101 # 243 - Independent Promoter Session
Aaron Zimmerman
Gate 52 promoter
Gate 52
Episode: Promoter 101 # 243 - Independent Promoter Session
Stephen Chilton
Psyko Steve
Psyko Steve / Phoenix market
Episode: Promoter 101 # 243 - Independent Promoter Session
Brian Drusky
Drusky Entertainment promoter
Drusky Entertainment
Episode: Promoter 101 # 243 - Independent Promoter Session
Nathan Kranz
First Avenue promoter
First Avenue
Episode: Promoter 101 # 243 - Independent Promoter Session
Jonny Podell
Iconic booking agent, BMF Enterprises founder
BMF Enterprises / Dynamic Talent (historical client roster)
Episode: Promoter 101 #242 - Iconic Booking Agent Jonny Podell
Trevor Swenson
Dynamic Talent head, merger with Madison House
Dynamic Talent Agency
Episode: Promoter 101 #242 - Iconic Booking Agent Jonny Podell
Adam Bauer
Madison House executive, now part of Dynamic Talent
Madison House / Dynamic Talent
Episode: Promoter 101 #242 - Iconic Booking Agent Jonny Podell

Hosts

Luke Pierce
Co-host and interviewer; Promoter101 host, with emphasis on live promotion and industry storytelling.
Dan Steinberg
Host of Promoter101; central figure driving interviews, industry analysis, and show direction.

Reviews

4.2 out of 5 stars from 5 ratings
  • Bad show

    Dear Randy... the boys deserve so much better than you! Don’t use the boys to get money! To bad that stupid app didn’t take off as you hope it did! You just made a whole fandom very upset! 😡

    Apple Podcasts
    1
    ❤️heyy!!!!
    South Africa6 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

One listener wants sharper insights and higher production quality.
Fans appreciate candid industry anecdotes and deep dives into promotions.
The show's guests and topics are relevant for anyone in live music promotions and agency work.
The discussions around mergers and market consolidation are seen as timely and informative.
Some feel the host-centric format can be hit-or-miss depending on guests.

Talking Points

Recent interactions between the hosts and their guests.

Promoter 101 # 232 - Senbla's Ollie Rosenblatt
Q: How has the Sony Masterworks deal changed Senbla's strategy for live IP projects?
The deal enabled a more global footprint, deeper cross-teaming across Sony divisions, and access to additional partners and markets, allowing Senbla to both co-produce and promote more expansive IP-based projects while maintaining a producer-led, value-driven approach.
Promoter 101 # 238 - Terrapin Station Entertainment founder Jonathan Shank
Q: How did Gabby's Dollhouse become a touring property?
By aligning content, consumer products, and social reach, and partnering with a studio to license the property for live events, ensuring a connection from TV to theater with a pathway for families to attend.
Promoter 101 # 238 - Terrapin Station Entertainment founder Jonathan Shank
Q: What drew you to Aspen Live and this conference specifically?
The community and the energy; it's a place where attendees can have focused conversations, catch up, and build mentorship-like relationships that influence their careers.
Promoter 101 # 235 - IAG’s Head of Global Music Jarred Arfa
Q: Jarred, how did the APA merger shape your ability to offer full-service capabilities to artists and promoters?
The merger allowed us to expand beyond touring into branding, content, and cross-department collaboration, creating a more integrated, global platform without creating onerous bureaucracy. It also gave us scale while preserving a lean, boutique culture.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Promoter101

What is Promoter101 about and what kind of topics does it cover?

A ongoing look at the live-music ecosystem, with emphasis on independent promotion, venue strategy, and the shifting economics of touring. Recent episodes spotlight how indie promoters navigate smaller markets, the balance between venue ownership and promotion, and the evolving role of agencies in a consolidating industry. Guests frequently share hands-on experiences about touring costs, sponsorships, and IP-driven live events, plus reflections on mergers and market dynamics in the U.S. Latin markets and beyond. The show often blends practical forecasting, brand partnerships, and real-world case studies from promoters, agents, and venue operators, offering actionable insights for professionals plotting tours, venue strategies, or agency par... more

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How many listeners does Promoter101 get?

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How many subscribers and views does Promoter101 have?

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Which podcasts are similar to Promoter101?

These podcasts share a similar audience with Promoter101:

1. Promoter101
2. The Bob Lefsetz Podcast
3. SBJ Morning Buzzcast
4. Rockonteurs with Gary Kemp and Guy Pratt
5. The Daily

How many episodes of Promoter101 are there?

Promoter101 launched 7 years ago and published 259 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Promoter101?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Promoter101?

Rephonic pulls ratings and reviews for Promoter101 from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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What guests have appeared on Promoter101?

Recent guests on Promoter101 include:

1. Ralph Marchetta
2. Don Kronberg
3. Aaron Zimmerman
4. Stephen Chilton
5. Brian Drusky
6. Nathan Kranz
7. Jonny Podell
8. Trevor Swenson

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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