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Artwork for Profit by Design

Profit by Design

Dr. Sabrina Starling
Tap the Potential
Better Business, Better Life Program
Leadership
Profit By Design
Burnout
Better Business, Better Life
Better Business Better Life
Coach Approach
Better Business Better Life Program
Leadership Bootcamp
How To Hire the Best
Leadership Boot Camp
Profit First
A Players
Dr. Sabrina Starling
Mindset
One Thing
Hiring
Profit
Jumpstart

You work hard in your business. On the Profit by Design Podcast, we ask the BIG question: What has your business done FOR YOU lately? Join Dr. Sabrina Starling, The Business Psychologist™ and founder of Tap the Potential weekly, as she brings you tips, tools and strategies to support YOU in making intentionally profitable AND sustainable business decisions to live the lifestyle you desire. After a... more

PublishesWeeklyEpisodes429Founded8 years ago
Number of ListenersCategories
ManagementBusinessEntrepreneurship

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Artwork for Profit by Design

Latest Episodes

“This sounds exactly like my business. I’m exhausted. Everything still depends on me. I know something has to change.” If you’ve responded with any of these realizations while listening to this series, this conversation is for you. Awareness matters,... more

You started your business to create a better life and to have more freedom, flexibility, and time with your loved ones. But somewhere along the way, the business started consuming more of you than you ever expected. Even when you’re physically presen... more

Does your business slow down the moment you step away? If every decision, approval, or problem still funnels through you, you’re not alone, but YOU are the bottleneck. In this episode, Melissa Kay and Dr. Sabrina Starling break down how you can stop ... more

This episode is part of the Best of The Profit by Design Podcast series. It is one of our most requested and downloaded episodes, and we've heard that it's helped business owners with some of their biggest challenges.

Is your business completely d... more

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Recent Guests

Donna Lyons
Co-founder of Pumpkin Plan Your Biz
Pumpkin Plan Your Biz
Episode: 407: Is Your Business Killing Your Relationship?
Robin Berning
Life coach, executive coach, wellness expert
Living Your Bliss; robinberning.net
Episode: 391: Emotional Burnout in Entrepreneurs: How to Build a Successful Business Without Losing Yourself with Robin Berning
Dov Baron
Leadership consultant and author focused on emotional source code and organizational belonging
Dov Baron Show / dovbaron.com
Episode: 387: Loneliness, Leadership, and Retaining Your Best People for Small Business Owners with Dov Baron
Tammy Little
Owner of FTC Group and Summit Accounting Partners
FTC Group / Summit Accounting Partners
Episode: 384: What to Look for in an Accounting Firm with Tammy Little
Kaitlyn Beaver
How to Hire the Best Strategist
Tap the Potential
Episode: 372: How to Build a Team That Hits Your Goals Without Burning Out
David Jenyns
Founder of SYSTEMology and author advocating systems to scale
SYSTEMology
Episode: 371: Building a Systems-Driven Business with David Jenyns
Sara Nay
CEO of Duct Tape Marketing; author of Unchained
Duct Tape Marketing
Episode: 370: Unchained with Guest Sara Nay: Strategy, AI, and Trust in Modern Marketing

Hosts

Dr. Sabrina Starling
Host of Profit by Design; The Business Psychologist; founder of Tap the Potential.
Melissa Kay
Lead strategist and chief dream officer at Tap the Potential; host.
Kaitlyn Beaver
Host and marketing/operations lead at Tap the Potential; co-host in some episodes.

Reviews

4.9 out of 5 stars from 45 ratings
  • Ready for the 3-Month Vacation!!!

    This is an awesome concept and this is a great podcast. As a long-time entrepreneur and business owner, I have found it s struggle to maintain a work/life balance. I appreciate the authenticity of Dr. Starling as she shares her personal journey in walking out the principles and strategies that she is preaching. Her discussion of the impact her latest 4-week vacation had on the entire team, and the significantly increased productivity and resourcefulness of her team during her absence and more i... more

    Apple Podcasts
    5
    Michael @ InfiniteCEO
    United States3 years ago
  • Helpful, rational, inspiring, practical

    I just started listening to this podcast a couple days ago and I am writing this review because it has already provided me with several ideas of ways to address current concerns I have with my business in a way that has integrity and values a strong and welcoming team culture. I wish I had found this much sooner!

    Apple Podcasts
    5
    bugaboo1973
    Canada3 years ago
  • Love profit by design

    Christeen Era talking about letting go a certain part of the business in order to be profitable is something that I listened to a few times. Its scary and important conversationt to have.

    Apple Podcasts
    5
    Eddie J. Soto
    United States4 years ago
  • I love this podcast!

    The tips and strategies that Dr.Sabrina Starling shares are life changing! This is a MUST LISTEN!

    Apple Podcasts
    5
    REIexpert101
    Canada4 years ago
  • Phenomenal

    Every episode is a big help in making business decisions.

    Apple Podcasts
    5
    JSchinwald
    Philippines4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise practical, actionable tools for profit and life balance.
Audience finds coaching-focused episodes and guest expertise especially compelling.
Fans note candid, real-world insights from guests and hosts.

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Talking Points

Recent interactions between the hosts and their guests.

413: The Hiring Mistakes We See Every Single Week
Q: How can onboarding be structured to keep A players engaged and reduce turnover?
Create a 30-60-90 day plan, designate trainers, provide a clear advancement path, and implement regular check-ins and a development tracker.
413: The Hiring Mistakes We See Every Single Week
Q: What is the first step business owners should take to prevent hiring mistakes while feeling pressured to hire fast?
Focus first on culture, immutable laws, and current team needs; ensure the role aligns with the company's future and values before posting a job or describing duties.
407: Is Your Business Killing Your Relationship?
Q: What is the real reason entrepreneurs feel disconnected at home, beyond not having enough time?
The core issue is the startup-era habit of saying yes to everything for cash flow, which shifts into burnout in growth; adopting a disciplined focus on high-value activities and aligning time with personal priorities helps reverse this disconnect.
407: Is Your Business Killing Your Relationship?
Q: What are the early warning signs that a business might be starting to damage your relationship, even if it looks successful?
Preoccupation with the business, inability to shut off thoughts about work, and being physically present but mentally checked out at home signal the onset of relationship strain, followed by a realization that time and attention are being drained by the business.
373: The One Leadership Habit That Retains A-Players
Q: What is the one leadership habit most effective at retaining A-players?
Consistent check-ins that genuinely connect with wins, challenges, and goals are the most overlooked and impactful habit for keeping A-players engaged.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Gender Skew
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Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Profit by Design

What is Profit by Design about and what kind of topics does it cover?

This show centers on turning business ownership into a sustainable, profit-focused lifestyle. Episodes routinely explore turning payroll into a high-leverage driver, hiring for culture and long-term fit, and building systems that free owners to work on the business rather than in it. A recurring through-line is balancing growth with personal well-being, using practical frameworks, coaching, and real client stories to illustrate how leaders can achieve profitability without sacrificing life outside the office. Notable strengths include a coach-style approach from experienced hosts, actionable playbooks (like A-Player development and leadership bootcamps), and a clear emphasis on autonomy, delegation, and scalable systems that empower teams.

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How many listeners does Profit by Design get?

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What are the audience demographics for Profit by Design?

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How many subscribers and views does Profit by Design have?

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Which podcasts are similar to Profit by Design?

These podcasts share a similar audience with Profit by Design:

1. Accounting Today Podcast
2. REAL AF with Andy Frisella
3. The Diary Of A CEO with Steven Bartlett
4. The Shawn Ryan Show

How many episodes of Profit by Design are there?

Profit by Design launched 8 years ago and published 429 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Profit by Design?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Profit by Design?

Rephonic pulls ratings and reviews for Profit by Design from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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What guests have appeared on Profit by Design?

Recent guests on Profit by Design include:

1. Donna Lyons
2. Robin Berning
3. Dov Baron
4. Tammy Little
5. Kaitlyn Beaver
6. David Jenyns
7. Sara Nay

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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