Product: Knowledge
Graphos Inc.Want to launch your product with confidence and avoid costly mistakes? Product: Knowledge brings you behind-the-scenes conversations with successful entrepreneurs, bestselling authors, and product marketing experts who share their hard-won insights and practical strategies. Each episode dives deep into the real challenges of bringing products to market — from pricing and positioning to building cu... more
| Publishes | Monthly | Episodes | 38 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Categories | BusinessEntrepreneurshipMarketing | ||||
Listen to this Podcast
Latest Episodes
Why do some buyers eagerly drop thousands on a luxury item, then balk at paying a fraction of that for something useful and well-made?
In this solo episode of Product: Knowledge, Laurier Mandin unpacks the Premium Buyer Paradox and explores the psyc... more
Building great products is only half the battle—the other half is building them with marketing success baked in from Day One. Too many product teams operate in isolation, creating features customers don't understand or positioning that marketing can'... more
The path from direct-to-consumer to retail success is something many product makers dream about, but it's also where countless promising products have gone to die. Bad logistics choices, bloated inventory, and unnecessary costs can sink even great pr... more
In this special episode, host Laurier Mandin introduces his new book, "I Need That: Creating and Marketing Products People Are Compelled to Buy." Drawing from over 30 years of marketing experience, Laurier shares key insights on how to create product... more
Key Facts
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Reviews
- Great content
Laurier gives you insight into product marketing in ways other podcasts don't. Love the format and the content. You’re guaranteed to walk away with value bombs.
Apple Podcasts5Dan Balcauski
United States4 years ago - Director
This podcast is such a great resource for product marketing information and discussion.
Apple Podcasts5FirelightstudioUnited States6 years ago - Branding Experts
It's refreshing to hear about all the the aspects that make up a brand and how this podcast brings in experts to share great information. It's not just about the logo, it's everything about that product from customer service to the unboxing to even the product voice. Lots of good stuff here.
Apple Podcasts5Chunky Legs
Canada6 years ago - Quality content, well thought out episodes
You can tell a lot of time is put into the creation of the content and I appreciate the selection of great guest stars with impressive expertise in the industry. Really informative and well thought out!
Apple Podcasts5Cassie12255Canada6 years ago - Great production quality / smart crew
These guys know their stuff and have a very high quality production podcast. The sound is great. I have really enjoyed the topics that they have touched on so far. Keep it up crew!
Apple Podcasts5Breaking Ground PodcastCanada6 years ago
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #75 |  United Arab Emirates/Business/Marketing |
Apple Podcasts | #197 |  China/Business/Marketing |
Apple Podcasts | #242 |  Hong Kong/Business/Marketing |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Gender Skew | Location | Interests | |||
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| Professions | Age Range | Household Income | |||
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How many episodes of Product: Knowledge are there?
Product: Knowledge launched 7 years ago and published 38 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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