Rephonic
Artwork for Marketing Your Business

Marketing Your Business - Marketing Strategies for Business Owners

Stu McLaren
Artificial Intelligence
Marketing
Instagram
Webinars
Charisma Hacking
Email Marketing
Russell Brunson
Emotional Connection
Content Creation
Storytelling
Video Marketing
Authenticity In Sales
Content Marketing
Clickfunnels
Youtube
Member Retention
Marketing Strategies
Lead Magnets
Marketing Strategy
Audience To Income Summit

Marketing Your Business is a podcast dedicated to all things marketing. It's a behind-the-scenes look at the marketing tactics and strategies that lead to a loyal following, growing sales, and a business that gives you more freedom in your everyday life. Each episode is packed with takeaways to help you get what you have in front of a lot more people. It's about leveraging your marketing to build ... more

PublishesDailyEpisodes278Founded9 years ago
Number of ListenersCategories
BusinessMarketing

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Artwork for Marketing Your Business

Latest Episodes

Will Hamilton has built a tennis business since 2007, and the way he markets it is a playbook any creator can steal. In this episode he breaks down the $10,000 offer he sold out off one email, the order bump that converts a third of buyers, how comed... more

YouTube

You know that moment. You share your price, and right away you can feel it: the resistance. The pushback. The pause before someone says they need to think about it. Now you're defending the number. You're explaining it. You're justifying it. All of i... more

Lisa K spent eight years stuck at about 2,000 followers. Then she changed her messaging and her content, and in twelve months went from 2,000 to over 100,000, and now past 400,000 across Instagram and Facebook. In this episode she breaks down the nic... more

YouTube

A friend of Stu's, Ryan Levesque (New York Times bestselling author), was publicly accused of using AI to write his newsletter. The evidence? He used an em-dash. He's been writing with em-dashes for years. The world around him just changed how it rea... more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Lisa Kintuition
Published author who teaches using intuition to improve daily decision making
lisakintuition.com
Episode: 275: The Messaging Change That Took Her From 2K to 400K Followers - Lisa K
Lou Clarke
Third-generation bookkeeper and money mentor, Profit First Certified Professional
Lou Clarke (Founder of piggy bank method)
Episode: 272: From Bankruptcy to $1 Million With Her Piggy Bank Method - Lou Clarke
Victor Damásio
Marketing educator and entrepreneur who built a top Brazilian marketing community
Self-employed / various Brazilian ventures
Episode: 269: Why He Sells His Most Expensive Program First (Not Last) - Victor Damasio
Michelle Falzon
Course creator and expert on outcomes-based delivery
Episode: 267: Courses As We Know Them Are Over (Here's What Replaces Them) - Michelle Falzon
Ricardo Teixeira
Founder/leader of KiAi/KiAi Academy, expert in memberships and scalable marketing funnels
KiAi (KiAi Start, Ki Academy)
Episode: 266: He Saw 15,000 Leads a Week. So He Tore Everything Down - Ricardo Teixeira
Emelie Bernborg
Founder of Fearless Focus (Sweden); expert in webinar marketing and digital offers
Fearless Focus
Episode: 263: She Closes 44% of Her Webinars Here's the System - Emelie Bernborg
Ashley Alderson
Founder of the Boutique Hub, a 14-year-old membership and education company for independent boutique retailers
Boutique Hub
Episode: 262: She Built a 7,000-Member Empire by Throwing Rocks at Her Enemies - Ashley Alderson
Jeff Walker
Marketing veteran and creator of Product Launch Formula
Product Launch Formula
Episode: 260: The Audience You Don't Actually Own
Sarah Williams
Founder of Launcher Box and Framed by Sara, subscription-box entrepreneur and educator
Launcher Box / Framed by Sara
Episode: 259: She Got 1,400 Members in 5 Days (43% Conversion Playbook) - Sarah Williams

Host

Stu McLaren
Host of Marketing Your Business, co-founder of Membership.io; author of Predictable Profits; expert in recurring revenue and membership sites.

Reviews

4.9 out of 5 stars from 1k ratings
  • Practical, upbeat & awesome!

    I saw Stu speak years ago and thought he was awesome. I had no idea. He had a podcast. The bad news is I’ve been missing out, the good news is I can binge! I am a small business owner with a LOVE for marketing. This podcast is the perfect addition to my morning runs & my creative marketing itch! Thanks everyone! It’s so good!!

    Apple Podcasts
    5
    Shana | budgetbesties.com
    United Statesa month ago
  • A must listen if you’re an entrepreneur!

    Stu thank you for bringing this show back! Your guidance has been priceless for me as I work on building my creative business and membership. Can’t recommend your show enough!

    Apple Podcasts
    5
    Tablet Lover
    United States3 months ago
  • Very good insights!

    Thank you for all the great information, guests and insights. Always taking something out of it.

    Apple Podcasts
    5
    SabrinaB1982
    Germany4 months ago
  • Fabulous

    I’ve been a Stu fan since I did his membership course in 2020. It changed my life and now have a fabulous online business thanks to him. I’m loving the bite sized marketing tips and the conversations with amazing guests. Keep up the Amazing work team Stu!

    Apple Podcasts
    5
    Rachael EEE
    United Kingdom4 months ago
  • Great tips for all businesses

    I love listening to Stu‘s advice. I first came across him through a fellow art educator, Patty Palmer. Today’s episode really inspired me about creating my own summit. His advice is practical, and his resources are affordable and helpful. I just signed up for the summit and I’m very excited!

    Apple Podcasts
    5
    fosterartforall
    United States4 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The show is praised for its energy, transparency, and lack of fluff.
Fans note the emphasis on community-building and sustainable growth delivers tangible results.
Listeners value the show's concise, actionable guidance and practical takeaways.
Audiences appreciate guests who share real-world frameworks they can apply quickly.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

275: The Messaging Change That Took Her From 2K to 400K Followers - Lisa K
Q: How did you structure your daily reel content to keep it lightweight and effective?
Create short, under-60-second reels with a hook, three teaching points, and a call to action, then batch or reuse based on data and AI-assisted variations to maintain consistency.
275: The Messaging Change That Took Her From 2K to 400K Followers - Lisa K
Q: What was the first major change you made to break out of the growth plateau?
Niche down and reframe messaging around a spiritual interpretation of intuition to match the beliefs of the core audience, which removed the need to convince people and allowed content to resonate more deeply.
272: From Bankruptcy to $1 Million With Her Piggy Bank Method - Lou Clarke
Q: Why did you shift away from the one-on-one model?
Because one-on-one coaching can change individual families, but I wanted to reach the world; moving to a one-to-many model enables broader impact and sustainable growth through memberships.
266: He Saw 15,000 Leads a Week. So He Tore Everything Down - Ricardo Teixeira
Q: What role does the sales team play in this ecosystem?
The sales team handles follow-up with all leads, including those who did not buy initially. They work with segmented audiences, conduct one-on-one selling when appropriate, and help convert deeper into higher-ticket programs, making the launch a source for ongoing sales rather than a one-off event.
266: He Saw 15,000 Leads a Week. So He Tore Everything Down - Ricardo Teixeira
Q: What does the evergreen model look like now compared to the previous launch-based approach?
Now we have a monthly rhythm with weekly evergreen activities, which allows testing one thing at a time, faster iteration, and better analytics. The process reduces pressure and creates ongoing opportunities to optimize and upsell, rather than waiting for a single launch to drive revenue.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
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Frequently Asked Questions About Marketing Your Business

What is Marketing Your Business about and what kind of topics does it cover?

Marketing Your Business focuses on practical tactics to grow repeatable revenue through memberships, launches, and community-driven models. Episodes emphasize actionable steps for building sustainable online programs, from launching closed memberships to leveraging live events, referrals, and storytelling to drive sign-ups and retention. Notable through-lines include the emphasis on low-stress, high-profit strategies, the shift toward community as a growth engine, and real-world examples from creators who scaled with memberships, coaching, and education ecosystems. The show often features guests who translate marketing theory into repeatable frameworks, offering listeners concrete playbooks they can implement quickly.

A standout aspect is ... more

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How many listeners does Marketing Your Business get?

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What are the audience demographics for Marketing Your Business?

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How many subscribers and views does Marketing Your Business have?

To see how many followers or subscribers Marketing Your Business has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Marketing Your Business?

These podcasts share a similar audience with Marketing Your Business:

1. The Amy Porterfield Show
2. The Mind Your Business Podcast
3. The Jasmine Star Show
4. The Smart Passive Income Online Business and Blogging Podcast
5. Build Your Tribe | Grow Your Business with Social Media

How many episodes of Marketing Your Business are there?

Marketing Your Business launched 9 years ago and published 278 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Marketing Your Business?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Marketing Your Business?

Rephonic pulls ratings and reviews for Marketing Your Business from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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What guests have appeared on Marketing Your Business?

Recent guests on Marketing Your Business include:

1. Lisa Kintuition
2. Lou Clarke
3. Victor Damásio
4. Michelle Falzon
5. Ricardo Teixeira
6. Emelie Bernborg
7. Ashley Alderson
8. Jeff Walker

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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