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Peer Talk with Dan Crowley

Peer Executive Groups
Rental Industry
Artificial Intelligence
Entrepreneurial Operating System
Equipment Rental
Virtual Assistants
Equipment Rental Industry
Rate Of Change
EOS (entrepreneurial Operating System)
GTA Equipment Rentals
Accounting
Amplifi Marketing
Durante Rentals
Software and Dashboards
Cash Flow
Labor Costs
Fractional CFO
US Labor Cost
Wounded Warrior Project
Contender Equipment Rentals
Houston, United States

In this series, Dan Crowley, owner of Peer Executive Groups, holds conversations with business owners in industries ranging from Equipment Rental to Insurance from across the United States. With a focus on leadership, motivation, and efficiency, Peer Talk hopes to inspire fellow and aspiring business owners to reach for and achieve their goals through practical advice.

PublishesMonthlyEpisodes84Founded6 years ago
Number of ListenersCategories
ManagementBusinessMarketing

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Artwork for Peer Talk

Latest Episodes

A wonderful new episode of Peer Talk with Dan Crowley talking with another of our newest members, Brad Kniep, of American Rental in Illinois! A great understanding of how to use all the data that you end up having as anEquipment Rental company!

This... more

Great new episode of Peer Talk with Dan Crowley talking with one of our newest members, Achille Ettorre of GTA Equipment Rentals in Toronto, Canada! In this conversation Dan talks with Achille about entering the rental industry and how he is adapting... more

On this latest episode of Peer Talk with Dan Crowley, Dan talks with Rodney Coker, Owner and Founder of Coker Rental! Rodney has been hard at work understanding how AI can assist in the rental industry, so check out the conversation to learn more!

  more

On this latest episode of Peer Talk with Dan Crowley, Dan talks with Cody Schaffer of Schaffer Equipment, one of the members of our Eagle Group! Schaffer Equipment is in the Heart of Texas and will be attending our CFO Summit on September 11th in the... more

We have some more of our great conversation with EOS Master Jim Socci! They discuss difficulties in changing accountability as an owner with EOS, the idea of "good turnover and much more!

This Episode is Sponsored by Construction, Credit and Finance... more

Is EOS Right for Your Business? Jim Socci Breaks It Down

How do you know if your business is ready for EOS? In this episode of Peer Talk, Dan Crowley sits down with professional EOS Implementer Jim Socci to simplify what can often feel like a comple... more

We have a Special Crossover Episode with the Rental Journal and Michael Larsen! This episode was recorded live on the show floor at the American Rental Association's ARA Show in Orlando earlier this year. This gives us the opportunity to turn the mic... more

Another Great Peer Talk Conversation! This Time with Ami Kassar of Multifunding, an affiliate of PEG. He has helped businesses achieve their biggest growth goals through creative and personalized funding solutions, including SBA loans and other fundi... more

Key Facts

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Recent Guests

Brad Kniep
Owner, American Rental
American Rental
Episode: Learning How to Maximize your Data with Brad Kniep of American Rental!
Achille Ettorre
Owner, GTA Equipment Rentals (Ontario, Canada)
GTA Equipment Rentals
Episode: To Rental & Beyond with Achille Ettorre!
Rodney Coker
Owner
Coker Rental
Episode: Understanding Rental AI and Programming with Rodney Coker!
Cody Schaffer
Owner, Schaffer Equipment
Schaffer Equipment
Episode: Peer Talk with Dan Crowley: Why COA Matters, with Cody Schaffer of Schaffer Equipment
Jim Socci
EOS implementation guide and organizer of leadership sessions
Unspecified client/peer group context
Episode: Part 2 of EOS Learning with Jim Socci!
Ami Kassar
Founder of Multifunding
Multifunding
Episode: Ami Kassar and Multifunding: How Debt can be the Key to Growth
Grant Christopher
President of Christopher Equipment
Christopher Equipment (Tulahoma, Tennessee)
Episode: Second Generation, First-Class Execution: EOS Inside Christopher Equipment with Grant Christopher
Peggy Pegg
Guest on episode introducing ROC framework
Episode: From Gut Feel to ROC: Reading the Economy Before It Turns with PEG's Rate of Change!
Chet GBT
Guest on episode introducing ROC framework
Episode: From Gut Feel to ROC: Reading the Economy Before It Turns with PEG's Rate of Change!

Host

Dan Crowley
Host of the show focused on leadership, growth, and operational excellence.

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Talking Points

Recent interactions between the hosts and their guests.

To Rental & Beyond with Achille Ettorre!
Q: How do you balance rental operations with AI and data analytics in daily practice?
He explains using MicroStrategy and Texada as foundational tools, complemented by custom AI agents that surface the top five things to watch in the business each day, ensuring consistent outcomes regardless of input variations.
Peer Talk with Dan Crowley: Why COA Matters, with Cody Schaffer of Schaffer Equipment
Q: Where did the emphasis on a strong chart of accounts come from, and how did you develop the financial reporting you have now?
The host highlights Cody's disciplined accounting work, including detailed departmental breakdowns and tailored GL accounts that enable precise reporting and easier work with banks or buyers.
Peer Talk with Dan Crowley: Why COA Matters, with Cody Schaffer of Schaffer Equipment
Q: How did you approach the decision to sell the Kubota dealership and shift focus to rentals?
He describes how the second location and the financial pressures from the first location led to the sale, allowing retirement goals to be met while concentrating on a rental model with ongoing profitability and growth potential.
Peer Talk with Dan Crowley: Why COA Matters, with Cody Schaffer of Schaffer Equipment
Q: Talk to me a little bit about the parts and service and equipment side prior to breaking it off; what was your feeling on that?
Cody explains that the business was a hybrid with a dealership and rental sides, and over time the family weighed which path would be sustainable, ultimately choosing a rental-focused approach to align with market demand and provide ongoing opportunities for retirement.
Part 2 of EOS Learning with Jim Socci!
Q: What is the core value of EOS for a growth-focused organization?
EOS centers on having the right people in the right seats and operating with clear core values that guide hiring, firing, reviews, and recognition, creating accountability and safety nets through structured leadership processes.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About Peer Talk

What is Peer Talk about and what kind of topics does it cover?

This show centers on practical leadership, business growth, and operational discipline for small to mid-size owners across asset-heavy industries. Episodes frequently explore topics like peer networks and accountability, data-driven decision making, and building scalable operations through frameworks such as EOS, as well as strategic finance, marketing, and risk management. Guests tend to be owners or leaders from equipment rental, construction, manufacturing, and related services, who share real-world lessons, cadence, and tools they've used to drive profitability and resilience. A notable thread across episodes is the use of peer groups and external frameworks to accelerate growth, plus a willingness to discuss tough topics like staff ali... more

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Which podcasts are similar to Peer Talk?

These podcasts share a similar audience with Peer Talk:

1. The Rental Roundtable
2. The Rental Journal Podcast

How many episodes of Peer Talk are there?

Peer Talk launched 6 years ago and published 84 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Peer Talk?

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What guests have appeared on Peer Talk?

Recent guests on Peer Talk include:

1. Brad Kniep
2. Achille Ettorre
3. Rodney Coker
4. Cody Schaffer
5. Jim Socci
6. Ami Kassar
7. Grant Christopher
8. Peggy Pegg

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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