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Artwork for More Than Just Mowing Podcast by Jim's Mowing

More Than Just Mowing Podcast by Jim's Mowing

Jim's Mowing
Jim's Mowing
Franchising
Franchise
Jim's Group
New Zealand
Artificial Intelligence
Lead Generation
Melbourne
Australia
Chatgpt
Dubbo, Australia
Google Business Profiles
Landscaping
Lawn and Land Equip Expo
Training
Small Business / Franchising
Show Us Your Best Competition
Real Estate
Franchise Model
Franchise System

The 'More Than Just Mowing' Podcast is hosted by Joel Kleber, CMO for the Jim's Group. We share interviews with our franchisees and franchisors about all things Jim's Mowing. It's a great place to start your research about buying a Jim's Mowing franchise or just to hear from others in the industry.

PublishesTwice weeklyEpisodes129Founded3 years ago
Number of ListenersCategory
Business

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Artwork for More Than Just Mowing Podcast by Jim's Mowing

Latest Episodes

Jim's Mowing founder, Jim Penman, hosts a Q & A each training week with our new franchise owners. He answers any questions thrown at him, and it's open to anyone in person and online.

Jim's Mowing franchisee Dushant set a goal of $180,000 in his first year. He beat it by around $100,000.

This is a 12 month update and Dushant's second appearance on the Jim's Mowing Podcast.

He went from 30 regular clients to 104, brought his bro... more

Jack Fredericks shares how BNI and networking have helped his Jim's Mowing franchise.

He also shares a 2-year review of his Jim's Mowing franchise and the challenges of running a small business.

Enoh predicted his first year in Jim's Mowing would bring in $180,000. He did $450,000. In this episode he breaks down how, with a 48% profit margin and around $220,000 in take-home profit.

Enoch runs Jim's Mowing Reservoir Central and Jim's Cleanin... more

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Recent Guests

Grant Osborne
Franchisee with Jim's Mowing since 1999, operating in Hunter region with focus on commercial/industrial clients
Jim's Mowing
Episode: 27 years with Jim's Mowing, why does he stay? Interview with Grant Osborne
Jim Penman
Founder of Jim's Group
Jim's Group
Episode: #ASKJIM July 2026 replay with Jim's Mowing founder, Jim Penman.
Dr. Penman
Alias/title used during host introduction
Jim's Group
Episode: #ASKJIM July 2026 replay with Jim's Mowing founder, Jim Penman.
Simon Farmer
Franchisee guest, early training participant
Jim's Mowing
Episode: 3 month Jim's Mowing Review with Actual Earnings! Interview with Simon and Dee Farmer
Dee Farmer
Franchisee guest, partner of Simon
Jim's Mowing
Episode: 3 month Jim's Mowing Review with Actual Earnings! Interview with Simon and Dee Farmer
Chris Hansen
Long-term franchisor and former franchisee from Sydney; second generation in Jim's story
Jim's Mowing / Jim's Group
Episode: Jim's Mowing Sydney Franchisor, Chris Hansen shares his journey and also everything he knows about the Jim's system.
Fred Given
Franchisee, youngest in the region
Jim's Mowing Franchise (Bathurst region)
Episode: He failed twice alone then landed a 18k job with Jim's Mowing
Mitch Blakes
Franchisee-turned-regional leader and regular podcast guest
Jim's Mowing
Episode: From Franchisee to Franchisor, Mitch Blakes Story and Update
Mark Vaughn
Franchisee, Jim's Mowing
Jim's Group
Episode: The first 6 weeks as a Jim's Mowing franchisee? Interview with Mark Vaughn

Host

Joel Kleber
Host of the Jim's Mowing podcast network, leading franchise-focused conversations and industry insights

Reviews

5.0 out of 5 stars from 27 ratings
  • Jim’s 01

    Really great podcast. This podcast has been invaluable in my decision to max my mortgage out and join Jim’s.

    Some really great guests, and Joel does a fantastic job hosting.

    Apple Podcasts
    5
    Damo’s health & fitness
    Australia23 days ago
  • 😊

    I really enjoy listening to the podcast. Joel creates great content and very knowledgeable.

    Apple Podcasts
    5
    Aussie Dobbo
    Australia5 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests frequently share real-world experiences, making episodes feel actionable rather than theoretical.
Listeners appreciate practical franchise-focused insights they can apply directly to growth and marketing.
The host provides clear guidance and a collaborative, supportive tone that resonates with franchise networks.

Talking Points

Recent interactions between the hosts and their guests.

He left real estate and tripled his income with a Jim's Mowing franchise
Q: What was the most surprising part of your growth and how did you achieve it?
The combination of a strong real estate leaning, proactive local marketing, and leveraging the Jim's brand to win high-margin property-prep work created a compounding effect that pushed revenue well beyond early projections.
Jim's Mowing Sydney Franchisor, Chris Hansen shares his journey and also everything he knows about the Jim's system.
Q: Why is the Jim's brand important for leads and customer trust?
Brand recognition drives higher quality leads and trust; customers often request the same Jim's workers and leads are allocated to the next available franchisee, leveraging existing goodwill built over decades.
Jim's Mowing Sydney Franchisor, Chris Hansen shares his journey and also everything he knows about the Jim's system.
Q: How does the Jim's system support franchisees after they start?
There is ongoing coaching from regional franchisors, a dedicated support team (e.g., Gary), training wheels when new, and weekly briefs to keep long-time franchisees engaged and aligned with updates.
From Triathlons to Jim's Mowing! Interview with ACT Franchisor, Jason Chalker
Q: What is the pay for work guarantee and how does it work?
It provides a safety net during slow periods but requires active promotion and engagement from the franchisee; typical payout is around 1,100 AUD, with occasional increases during promotions, and it's not paid out if the franchisee isn't proactive.
From Triathlons to Jim's Mowing! Interview with ACT Franchisor, Jason Chalker
Q: How much money will I make?
earnings depend on how driven and capable a franchisee is; some choose to work seven days with multiple trailers, while others aim for a four-day week; success largely comes from winning clients, good communication, and fair pricing.

Audience Metrics

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

The show centers on practical, real-world insights from Jim's Mowing franchisees and leaders, with a strong emphasis on growth tactics, local marketing, and leveraging the brand's network. Episodes frequently cover client acquisition, service diversification, and operational efficiency, alongside how-to guidance on branding, online presence, and lead generation. Health, work-life balance, and community involvement also surface as differentiators, giving listeners actionable strategies—from AI-assisted marketing to field-tested franchise operations—that help potential franchisees assess viability and scale responsibly. A notable throughline is the emphasis on franchisee support, training, and a collaborative culture that extends beyond mowin... more

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These podcasts share a similar audience with this podcast:

1. Into The Green Podcast
2. Aussie LawnStars
3. The Australian Lawn & Garden Podcast
4. Jim's Podcast
5. The Karl Stefanovic Show

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this podcast launched 3 years ago and published 129 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Grant Osborne
2. Jim Penman
3. Dr. Penman
4. Simon Farmer
5. Dee Farmer
6. Chris Hansen
7. Fred Given
8. Mitch Blakes

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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