
How do the smartest marketers and business entrepreneurs cut through the noise? And how do they manage to do it again and again? It's a combination of math—the strategy and analytics—and magic, the creative spark. Join iHeartMedia Chairman and CEO Bob Pittman as he analyzes the Math and Magic of marketing—sitting down with today's most gifted disruptors and compelling storytellers.
| Publishes | Weekly | Episodes | 118 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Category | Business | |||

As a Radio Hall of Fame inductee, best-selling author, TV personality, and producer, Charlamagne Tha God is a singular shaper of culture. He’s the co-host of iHeartRadio's The Breakfast Club morning show, driving millions of listeners daily, and he’s... more
Working across 190 countries to deliver research-driven early learning, Sesame Workshop is the non-profit behind the longest running children’s television show and so much more. SherrieWestin is at its helm as President and CEO. Sherrie sits down wit... more
From the free market to medical research to philanthropy, Mike Milken has had an outsized impact on it all. In the 1970s he ushered in an explosive era of innovation that changed the world of business and even the world itself. By the ‘90s, when faci... more
Chief Business Officer at iHeartMedia, Lisa Coffey has run the gamut in media sales. She started out as part of traditional media, at newspapers like USA Today and The Wall Street Journal and at the magazines of Time Inc. Then she made the jump to di... more
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You’d think someone whose job it is to get people to be interested in stuff would be able to make something that isn’t next level boring.
If you want to understand how industry leaders think about their products and services this is the place to be. Because of the many relationships Bob has acquired over the years, he seems to be able to skip the preamble and get them to open up immediately. MTV story is a personal favorite!
Bob knows how to talk to people and equally important are the people he brings in to interview. I have one solid takeaway from 90% of the Math and Magic episodes.
Marketing at it’s best.
Update: If you only listen to one episode, try the one with Bobbi Brown. Her career is a testament to magic!
Having worked at MTV Networks along with Pittman and several of his guests, I can attest to the importance and focus on math (data), but the real stars always involve more than a little magic.✨ So a podcast that includes and informs on both? Makes sense to me! There can be a lot to learn from pioneers, even if nobody has said “I want my MTV” for a couple decades. These folks are pioneers... more
Absolutely love it, specially the episode on Tequila Dragones! Felicidades Bob and Bertha!
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A thought-provoking mix of data-driven marketing strategy and creative storytelling, this show brings together top business leaders, marketers, and entrepreneurs to reveal how they consistently cut through the noise. Episodes center on unpacking authentic influence, brand building, and the balance between bold creativity and disciplined execution, often featuring perspective from media, technology, and entertainment. Noteworthy is the emphasis on practical takeaways, live case studies, and leadership lessons from high-profile guests, making it valuable for listeners aiming to apply real-world tactics in marketing, branding, and corporate strategy.
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this podcast launched 7 years ago and published 118 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on this podcast include:
1. Charlamagne Tha God
2. Sherrie Westin
3. Mike Milken
4. Mike Cessario
5. Mike Cesario
6. Strauss Zelnick
7. Sherry Weston
8. Charlene DeGaude
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