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INSIDE THE FIRM is a raw look inside of a young and ambitious architecture firm. Showtimes air every Monday Morning and Friday afternoon with the co-founders and hosts, Alex Gore and Lance Cayko. We dive into the nitty-gritty details of how to start, run, and grow a small business. We also share our personal stories, zoning and building code issues, Revit tips and tricks, and more! Want to be a gu... more

PublishesTwice weeklyEpisodes512Founded10 years ago
Number of ListenersCategory
Business

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Artwork for Inside The Firm

Latest Episodes

Samir Mokashi is an architect, entrepreneur, and exit strategist who went from working 14 years at a large AEC firm to co-founding Code Unlimited with his wife in the basement of their Portland home. Together, they grew it into a multimillion-dollar ... more

On this episode of Inside the Firm, Revit may be the greatest practical joke ever, U.S. architecture firms are understaffed and shrinking, and finally how your AIA dues support advocacy. Join us as we go back Inside the Firm!

YouTube

Stephanie Peirolo is an executive coach, speaker, and author of The Saint and the Drunk: A Guide to Making the Big Decisions in Your Life. For more than a decade, she has helped leaders navigate career, business, and life decisions by combining pract... more

Lenka Ilic is a New York-licensed architect and Principal of Apartment Renovation NYC, specializing in apartment renovations throughout Manhattan and Brooklyn. She guides homeowners through the entire process, from evaluating floor plans and developi... more

Key Facts

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Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Stephanie Peirolo
Executive coach, speaker and author
The Saint and the Drunk
Episode: Monday Morning Coffee with Stephanie Peirolo
Lenka Ilic
New York licensed architect and principal of Apartment Renovation NYC
Apartment Renovation NYC / Lenka Ilic Architecture, DPC
Episode: Monday Morning Coffee with Lenka Ilic
Sandy Gerber
TEDx speaker, communication coach, author
Emotional Magnetism / Magnetic Communication
Episode: Monday Morning Coffee with Sandy Gerber
Bill Derrick
Second generation construction leader, president of Derrick Companies
Derrick Companies
Episode: Monday Morning Coffee with Bill Derrick
Alex Gore
Co-founder and host
Episode: Monday Morning Coffee with Jay Setchell
Jay Setchell
Marine veteran, entrepreneur and lifelong business leader
Episode: Monday Morning Coffee with Jay Setchell
Glenn Bostock
Founder of SnapCab, author of A Human Business
SnapCab
Episode: Monday Morning Coffee with Glenn Bostock
John Patrick Winberry
AIA member and founding partner and architect at The Up Studio, NYC
The Up Studio
Episode: Monday Morning Coffee with John Patrick Winberry
Andrea Waltz
co-creator of Go for No, author and sales strategist
Go for No
Episode: Monday Morning Coffee with Andrea Waltz

Hosts

Lance Cayko
Co-founder of Inside The Firm, host focusing on architecture practice growth and operations
Alex Gore
Co-founder and host, architecture practice leadership, business strategy, and growth

Reviews

4.9 out of 5 stars from 150 ratings
  • To the point, short and sweet !

    Short and sweet podcast with Lance. To the point with insightful questions and responses. Lance knew what he wanted to ask from having red info about me so it was prepared and surprisingly it seemed that most of my answers aligned with what his thoughts were. Some of our background had a touch of similarities to them, so it was an enjoyable quick podcast. Thank you!

    Apple Podcasts
    5
    Jay’s words
    United States2 months ago
  • No-Nonsense and Filled with Nuggets

    This podcast pulls back the curtain on what it actually takes to build and grow a business - especially in the world of architecture. Hosted by Alex Gore and Lance Cayko, the podcast doesn’t shy away from the details, diving into everything from technical challenges to real entrepreneurial lessons. The mix of guest conversations and behind-the-scenes deep dives keeps things dynamic, offering both perspective and practicality. It’s a grounded, no-nonsense listen for professionals who want to unde... more

    Apple Podcasts
    5
    Speaking247
    United States5 months ago
  • Short but powerful!!

    These episodes are incredible! I learn from the hosts and the guests. I appreciate the effectiveness of the show to deliver a high amount of value in a short amount of time

    Apple Podcasts
    5
    Jason.v.4
    United Statesa year ago
  • Enjoyed the time with Lance

    Enjoyed hopping on the show with Lance! Love the thoughtfulness and depth of digging in on subjects regarding real estate. A pleasure to spend time with this great show and great host!

    Apple Podcasts
    5
    Frank5th
    United States2 years ago
  • Fantastic and on point interviews.

    Fantastic and on point interviews. It was an absolute pleasure to be a guest on Inside the Firm. Lance is a great host who can direct the conversation perfectly to keep it engaging and moving along. I'd certainly come back on again and I highly recommend listening to this podcast!

    Apple Podcasts
    5
    Sharpen the spear
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests consistently highlight thoughtful, probing questions and actionable advice.
Fans value transparency about the business realities of running a design firm.
Listeners praise the concise, high-value format that delivers practical takeaways fast.

Talking Points

Recent interactions between the hosts and their guests.

Monday Morning Coffee with Stephanie Peirolo
Q: What is one piece of advice you would give your former self about starting a business?
Don't give up; stay open to pivoting and adapting while maintaining core values and the discernment framework.
Monday Morning Coffee with Stephanie Peirolo
Q: How do you start digging into the 'why' behind family or cultural narratives that influence decisions?
Identify the stories, reframe them as narratives rather than facts, and use discernment questions to assess whether they help or limit you, then decide how to navigate them intentionally.
Monday Morning Coffee with Lenka Ilic
Q: What advice would Lenka give her former self?
She would have started the specialized department and online presence earlier, and listened to her partner William about the importance of branding the renovation niche from day one.
Monday Morning Coffee with Lenka Ilic
Q: What practical measures has Lenka implemented to improve project delivery?
Her firm has created Apartment Renovation NYC as a specialized platform, in-house expediting (DOP/LPC), and a registered special inspection agency to ensure proper compliance and efficiency across projects in NYC.
Monday Morning Coffee with Lenka Ilic
Q: Where does Lenka see the biggest gap in the NYC renovation market?
The biggest gap is the lack of independent architect input in apartment renovations, with many homeowners first approaching contractors who pose as design-build; Lenka emphasizes educating clients on why an architect should be involved early and how it saves money and stress in the long run.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
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Professions
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Frequently Asked Questions About Inside The Firm

What is Inside The Firm about and what kind of topics does it cover?

The show offers a practical, no-nonsense look at building and growing small architecture firms, with a focus on the business side as much as the design. Episodes mix founder stories, firm leadership, project delivery, and strategy—covering topics from design-build delivery and mergers to tax planning, digital marketing for firms, and Leveraging AI tooling. Guests range from architecture practitioners to marketing experts and business advisors, delivering actionable tips for firm owners who want to scale while keeping culture and operations intact. A standout angle is the hosts' willingness to share behind-the-scenes challenges and real-world tactics, making it valuable for listeners who want concrete guidance on running a lean, client-focus... more

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Which podcasts are similar to Inside The Firm?

These podcasts share a similar audience with Inside The Firm:

1. EntreArchitect Podcast with Mark R. LePage
2. Business of Architecture Podcast
3. Life of an Architect
4. Practice Disrupted by Practice of Architecture
5. Archispeak

How many episodes of Inside The Firm are there?

Inside The Firm launched 10 years ago and published 512 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Inside The Firm?

Recent guests on Inside The Firm include:

1. Stephanie Peirolo
2. Lenka Ilic
3. Sandy Gerber
4. Bill Derrick
5. Alex Gore
6. Jay Setchell
7. Glenn Bostock
8. John Patrick Winberry

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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