
Franchising specialist Erik Van Horn reveals the secrets he uses as a franchisee, consultant, investor and entrepreneur. Join us every Tuesday to learn tactical and practical tools that will help you buy, grow, and sell franchises like an expert.
| Publishes | Weekly | Episodes | 335 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipBusinessInvesting | |||

The Savannah Bananas didn't become a phenomenon by following baseball's traditional rules. Jesse Cole and his wife went from sleeping on an air mattress and running out of money to building an unforgettable brand with millions of followers and a mass... more
AI has completely changed how people research franchise opportunities—but more information doesn't always mean better decisions.
In this episode, Erik Van Horn and Amy discuss how franchise buyers are using AI during the research and due diligence ... more
Most business owners are using AI—but very few are using it to actually think better.
In this episode of Franchise Secrets, Erik Van Horn sits down with Geoff Woods, author of The AI-Driven Leader, to explain why leaders need to stop treating AI li... more
AI is changing franchising fast—but most people are still barely scratching the surface of what it can actually do.
In this episode of Franchise Secrets, Erik Van Horn breaks down how he's using AI across his franchise businesses right now—from ana... more
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I’ve listened to about 100 plus of Erik’s podcast, such valuable insight to get stronger in all areas as a zee and get long term strategy to build a empire and help your team win. Highly recommend
Listening to the podcast featuring Joe Attia gave me a comprehensive understanding of the franchising landscape. It shed light on both its potential rewards and obstacles for aspiring entrepreneurs, enriching my perspective on the strategic advantages of franchising.
Highly recommend. So much value in this. Well done to all involved.
Erik’s podcast is the most helpful podcast for anyone in franchising or wants to get into franchising. Best guests with phenomenal teachings. High, highly recommend!
This podcast is one that I look forward to each week. As a Mathnasium franchisee, it’s given me motivation to continue growing and reminded me to look for new ways to be even better.
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Apple Podcasts | #185 |
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This show centers on franchising strategy, growth, valuation, and capital-structures, with practical how-tos for franchisors, franchisees, and investors. Episodes frequently explore scaling with AI, building repeatable systems, optimizing brand operations, and leveraging partnerships, broker networks, and capital vehicles to accelerate growth and maximize enterprise value. Notable angles include the intersection of technology and franchise operations, the role of private equity in franchising, and hands-on tactics for improving SOPs, lead handling, and go-to-market efficiency. A distinctive trait is the host's emphasis on actionable frameworks, real-world case studies, and a pragmatic, owner-centric lens that helps listeners implement scala... more
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These podcasts share a similar audience with Franchise Secrets Podcast:
1. Franchising 101
2. My First Million
3. The Game with Alex Hormozi
4. Think Big, Buy Small
5. BigDeal
Franchise Secrets Podcast launched 7 years ago and published 335 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Franchise Secrets Podcast include:
1. Jesse Cole
2. Amy Layne
3. Erik Van Horn
4. Adam Ross
5. Brian Holmes
6. Bob Fraser
7. Kevin Sill
8. Ray Dunn
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