Creativity is a path to problem solving, a way to captivate, build meaningful connections and inspire action. In this weekly podcast from CORNETT, a creative agency in Lexington, Kentucky, host Jason Falls interviews creatives, executives and thought leaders to see how they harness the not-so-secret weapon of creativity to create business advantages.
Publishes | Weekly | Episodes | 91 | Founded | 4 years ago |
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Categories | BusinessMarketingManagement |
If you want consumer insights for your brand, you have traditionally relied on focus groups, surveys and other research studies. Those are typically time-consuming, difficult to gather and analyze, and expensive. Rand Fishkin sat out to solve for tha... more
We’ve talked a lot about the blockchain, NFTs and Web 3.0 on Digging Deeper recently, but there’s a big concern out there over blockchain technology and its carbon footprint. It’s estimated that one Bitcoin transaction uses around 2,100 kilowatt hour... more
Jarron Vosburg from JumpCrew says we can do away with the pitch deck. He is disrupting B2B sales and will share his perspective on what we're all doing wrong but may not know it on this episode of #DiggingDeeper. Vosburg is the vice-president of Sale... more
Web 3.0 is an exciting new territory to play. But with new territory comes new risk. more
The entrepreneurial spirit can make you a better marketer. That’s the underlying gist of Tim Hines’s new book The Marketing Starter - How an Entrepreneurial Spirit Will Make You a More Savvy Marketer. more
Less than one percent of all advertising agencies are owned by women. Read that again. It's kind of astonishing when you think about it. more
The best coach one can buy is one's self. That is the premise of the new book from David Novak, the former chairman and CEO of Yum! Brands. Yes … that Yum! Brands. Kentucky Fried Chicken, Taco Bell, Long John Silver’s, Pizza Hut. Novak lead the growt... more
Cornett creative director Jason Majewski joins #DiggingDeeper to discuss a case study in brand storytelling with corporate filmmaker Gary Miller of Eye Level Films and film composer A.J. Hochhalter. The trio are part of the team behind several years ... more
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Jason is an amazing host and I watch the podcast live for several years. It is good stuff!
We should all tap into our creativity to dig deeper into our own businesses and lives. This podcast will get you moving in the right direction!
Jason has great guest and has a fantastic voice and presence
Jason is a great host! He's professional and efficient with how he runs his show. Check out the video stream to fully appreciate the impact of his ear-bud covering beard!
Jason and the team at Cornett always provide the most valuable and relevant content. Additionally, their strategy shifts during the pandemic have been impressive. I never miss this show!
Always enjoy Jason‘s approach to very practical information that can be helpful almost immediately. Great information relayed in a very common-man format.
I'm biased. But I get a vote, right? ;-)
Listeners, engagement and demographics and more for this podcast.
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Digging Deeper launched 4 years ago and published 91 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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