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Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset

Maggie Perotin
Leadership
Entrepreneurship
Business Growth
Mindset
Time Management
Work-Life Balance
Client Acquisition
Business Mindset
Social Media
Business Strategy
Marketing
Productivity
Marketing Strategies
Sales
Leadership Development
Coaching
Business Coaching
Delegation
High Performance
Self-Improvement

This podcast helps service-based entrepreneurs and business owners scale their businesses in any economy without overworking or overwhelm. The goal is to create an asset you can sell while enjoying life as you build it. Here, you turn your business into a client-attracting gem and become a high-performing CEO. About the Host:Maggie Perotin is the founder of Stairway to Leadership. As an internatio... more

PublishesTwice weeklyEpisodes515Founded5 years ago
Number of ListenersCategories
EducationSelf-ImprovementBusinessEntrepreneurship

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Artwork for Diamond Effect

Latest Episodes

You're showing up. You're networking. You're posting. But the leads aren't converting the way they should.

Here's what's missing — and it's simpler than you think.

Only 9% of people are ready to buy at any given moment. The other 81%? They need nur... more

YouTube

What happens when the plan you thought you were building your life around suddenly changes?

In this episode of the Diamond Effect Podcast, Maggie sits down with Teresa Fox, a former corporate leader who reinvented herself in midlife and is now a lux... more

YouTube

If you keep collecting strategies but you’re not executing, it might not be a strategy problem. But an identity problem.

You can’t build a CEO-level business with an employee or hobbyist identity.

YouTube

If you’ve ever struggled to explain what you do and how you help your clients without rambling, downplaying it, or listing a bunch of tasks, this episode is for you.

In EP 256, Maggie breaks down why so many smart, capable professionals (service-bas... more

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Recent Guests

Sanne Kiilerich
CEO and founder of ANF Academy
ANF Academy / ANF Therapy
Episode: Burnout, Fibromyalgia, and Reinvention. The Health Wake-Up Call That Built a Global Company with Sanne Kiilerich, CEO of ANF
Jennifer Estall
Managing Partner at WSC Financial Solutions
WSC Financial Solutions
Episode: Scaling a Business Isn't Always Adding. Sometimes It's Substracting, Interview with Jennifer Estall - EP # 251
Kate Selbie
Owner and strategic director of Stybek Roofing Company
Stybek Roofing Company
Episode: Be Scared and Do It Anyway: Courage, Leadership, and Sales in Construction with Kate Selbie - EP # 248
Jocelyn Flanagan
Visionary founder and executive producer of E equals MC score events and production
EMC Two Events and Productions
Episode: From Elevator Pitch to Global Events - How Jocelyn Flanagan Built a World-Class Events Company - EP # 245
Mike Guthrie
General Manager of the Disclinic Maintenance
Disclinic Maintenance
Episode: The Power of Showing Up: Everyday Leadership & Finding Your Voice Online with Mike G. Guthrie - EP # 238
Lina Waled
Hair cutting specialist and content creator.
Self-employed hair stylist
Episode: EP # 193 - The Art of Hair Sculpting: Building an International Brand Through Social Media with Lina Waled
Stefanie Carroll
Entrepreneur providing customized spreadsheet solutions
Excelerates.ca
Episode: EP # 191 - From Excel Expert to Entrepreneur: How a Side Hustle Became a Freedom Business
Craig Colby
Television executive producer, writer, director, showrunner, and author.
Colby Vision
Episode: EP # 179 - From TV Production to Entrepreneurship. Navigating the Business Journey with Craig Colby
Jennifer Illsley-Hall
Owner of Deliberate Decisions, a professional organizer helping clients find clarity and organization in their spaces.
Deliberate Decisions
Episode: EP # 177 - From Accidental Discovery to Thriving Business: A Client Success Story with Jennifer Illsley-Hall, owner of Deliberate Decisions

Host

Maggie Perotin
Host of Diamond Effect Podcast and founder of Stairway to Leadership; international business and leadership coach.

Reviews

5.0 out of 5 stars from 38 ratings
  • Great podcast?

    I have the pleasure of listening to Maggie every Tuesday morning through our networking group! I now also have the pleasure of doing so though this podcast! Thanks for sharing your wisdom and knowledge with the world!

    Apple Podcasts
    5
    HansF007
    Canada2 years ago
  • Quick to the point

    i love Maggie’s short episodes that are quick to the point and give you actionable steps and like how she’s using stats to present her finding on women in business

    Apple Podcasts
    5
    rmshhoaa
    United States2 years ago
  • So thoughtful and thorough

    Maggie is so thoughtful and thorough in her teachings and I always feel so inspired after listening to her podcast!

    Apple Podcasts
    5
    ksks,d,d,s,
    United States2 years ago
  • Such a great listen!

    I love the way Maggie approaches business scaling, her tips and strategies are easy and simple, yet so incredibly effective. Highly recommen to anyone looking to grow their business!

    Apple Podcasts
    5
    Santija L.
    Denmark3 years ago
  • Bright and Brilliant!

    Maggie has a bright soul and a brilliant mind! I love that she shares micro-episodes that can be listened to in 5 minutes or less for when I can’t start one of her longer podcasts. All around, you should definitely give this a listen 🌟

    Apple Podcasts
    5
    Gymnast Goddess
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise concise, actionable episodes with clear takeaways.
Praise for host's real-world coaching and motivating delivery.
Audience notes the value of short, micro-episodes for quick learning.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

From Elevator Pitch to Global Events - How Jocelyn Flanagan Built a World-Class Events Company - EP # 245
Q: Covid hit. How did you navigate the shutdown and pivot to online/broadcast formats?
We pivoted quickly, producing online content within two months of the pandemic onset, explored broadcast and hybrid messaging, and focused on storytelling that elicits emotion rather than just converting the event to a virtual format; this reinforced our value beyond physical presence.
From Elevator Pitch to Global Events - How Jocelyn Flanagan Built a World-Class Events Company - EP # 245
Q: How did you secure your first major client and what was your elevator pitch?
The first big win came after we met with an oil-and-gas company following a chance elevator ride; even though no one knew us, a quick, compelling introduction led to a next-week meeting and the client entrusted us with their Christmas event, which then opened doors to more work.
EP 205 - Stop to Burnout Cycle. How to Regain Capacity Before Making Bing Decisions.
Q: How to find that spark?
Start by clarifying your core values, exploring what brings you joy, and considering transferable skills for other industries.
EP # 179 - From TV Production to Entrepreneurship. Navigating the Business Journey with Craig Colby
Q: What made you look for business coach?
Craig was losing clients in the television industry and found that he needed to define his value offering and find more clients.
EP # 173 - How to Scale Your Service Business Before 2025 (Webinar Replay)
Q: Are there ways to automate your business without needing to employ people?
You can automate processes that you repeat often, but problem-solving needs human input. Use automation tools to streamline workflows.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Gender Skew
Location
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Frequently Asked Questions About Diamond Effect

What is Diamond Effect about and what kind of topics does it cover?

This show targets service-based business owners and entrepreneurs aiming to scale without burnout, turning their ventures into sellable assets while preserving life quality. Episodes center on leadership, mindset shifts, and practical systems for growth—from building CEO-level habits to sharpening visibility, pipelines, and team culture. A standout aspect is the host's emphasis on leadership transformation as a prerequisite for scalable results, often pairing mindset coaching with actionable tactics. Guests, including women leaders in non-traditional industries, contribute real-world perspectives on growth, resilience, and sustainable profitability, making it helpful for listeners who want concrete steps coupled with mindset momentum.

Over... more

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How many listeners does Diamond Effect get?

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What are the audience demographics for Diamond Effect?

Rephonic provides comprehensive predictive audience data for Diamond Effect, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Diamond Effect have?

To see how many followers or subscribers Diamond Effect has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Diamond Effect?

These podcasts share a similar audience with Diamond Effect:

1. The Diary Of A CEO with Steven Bartlett

How many episodes of Diamond Effect are there?

Diamond Effect launched 5 years ago and published 515 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Diamond Effect?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Diamond Effect?

Rephonic pulls ratings and reviews for Diamond Effect from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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What guests have appeared on Diamond Effect?

Recent guests on Diamond Effect include:

1. Sanne Kiilerich
2. Jennifer Estall
3. Kate Selbie
4. Jocelyn Flanagan
5. Mike Guthrie
6. Lina Waled
7. Stefanie Carroll
8. Craig Colby

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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