Community Powered Marketing
Community Powered MarketingCommunity Powered Marketing Podcast is dedicated to empowering marketers to unlock the potential of their audience and elevate engagement, advocacy, and loyalty through online brand communities. At a time of seismic change, community is the single most important tool to drive customer acquisition, retention, and sales. Each episode will help you discover how to cultivate your community, mobilize y... more
| Publishes | Twice weekly | Episodes | 14 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Categories | MarketingBusiness | ||||
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Latest Episodes
In this exciting episode, Sue Frech sat down with Tiffany Pegues, Head of Social, Search, and CRM at Church & Dwight Co.
Tiffany shares insights into the digital strategies she leads, emphasizing the importance of authentic voices in brand commun... more
It can be sad to see a podcast season draw to a close. But when you focus on translating a season of learnings and insights into bite-sized, actionable steps to drive impact in the year ahead, it can become something to eagerly anticipate.
For the ... more
Today's guest could be called a guru of growth. Over the past decade, he has focused on building lean growth teams to rapidly scale businesses, working obsessively to crack the blueprint of successful fast-growth companies.
Along the way, he’s dri... more
Dr. Allen Lim was working as a sport scientist and coach for a professional cycling team when he decided that the sport drinks available to athletes contained too many artificial ingredients, which reduced performance.
So he began making his own "... more
It should come as no surprise that a company focused on communication prioritizes listening and having authentic, almost on-one-one consumer conversations in its loyalty program.
In today's episode of Community Powered Marketing, Sue chats with Li... more
You're probably familiar with the phrase "they don't know what they don't know." This is very true of many brands' siloed cross-functional teams.
In this episode of Community Powered Marketing, Sue chats with Suzanne Reimer, in charge of Digital En... more
The feminine care market is a crowded one, with a wide range of products from long-standing brands, brands that have built up years of customer recognition and loyalty.
However, the growing movement toward organic and eco-friendly products has fail... more
How do you go about gaining audience insights for your business?
Traditionally, when brands want to gain insights from their audience about new products, messaging, etc., they would have to hire an outside marketing firm to conduct a research proje... more
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How many episodes of Community Powered Marketing are there?
Community Powered Marketing launched 3 years ago and published 14 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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