
Hosted by the team at Citation Labs, the Citation Labs Podcast (formerly known as The Link Builder's Podcast) dissects the intersection of traditional SEO and the future of AI through the lens of links and citation worthy content.
The Citation Labs Podcast will dig into the strategies that turn brand concepts into thought leadership, helping you build an ecosystem of "good vibes" and better ranki... more
| Publishes | Daily | Episodes | 29 | Founded | 4 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||

QUESTION:
How do I pitch link-building campaigns to my CMO?
ANSWER:
If you are struggling to communicate link building ROI, you are not alone. Most SEO teams talk tactics, but CMOs care about outcomes. To win buy-in, your enterprise link building st... more
QUESTION:
How does Citation Labs help me ace my annual review?
ANSWER:
If you're leading SEO, your success is judged by SEO performance metrics, SEO reporting metrics, link building ROI, organic traffic growth, and SEO KPIs. The challenge is not jus... more
How do brands actually appear inside AI answers?
In this episode hosted by Search Engine Land, Garrett French and James Wirth from Citation Labs explore how generative search is changing the way marketers think about visibility, rankings, and attrib... more
QUESTION:
How can Citation Labs help us expand our SEO budget and improve company-wide buy-in?
ANSWER:
If you’re trying to increase SEO budget and win real company-wide support, you’re not alone. Many SEO leaders hit a wall when it comes to proving ... more
QUESTION:
Why are high-traffic and DR/DA not a guaranteed indicator of link success?
ANSWER:
If you are investing in link building, it is easy to believe that high traffic and high DR/DA automatically mean better results. But when you look at real l... more
QUESTION:
What does SEO success look like beyond rankings and traffic?
ANSWER:
If you are responsible for SEO success, you already know rankings and traffic are not enough. The real challenge is proving SEO success in a way that resonates with leade... more
QUESTION:
How does Citation Labs balance link-building with other SEO priorities?
ANSWER:
If you’re leading SEO at an enterprise level, you’re not just thinking about link building. You’re juggling technical fixes, content updates, stakeholder appro... more









Recent interactions between the hosts and their guests.
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This engaging series focuses on the dynamic landscape of SEO through the lens of link-building and citation-worthy content, aiming to bridge traditional strategies with contemporary AI insights. Episodes highlight various approaches to not only improve search visibility but also to adapt to the evolving nature of digital marketing. The podcast features discussions on pivotal topics, such as aligning SEO efforts with business objectives, developing content that attracts organic links, and the importance of measuring ROI in digital campaigns. Unique to the series is the exploration of 'Frequently Unasked Questions' (FUQs), which illuminate the often-overlooked aspects of customer journeys, providing listeners with essential tools to enhance t... more
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Citation Labs Podcast launched 4 months ago and published 29 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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