Rephonic
Artwork for Built HOW
Real Estate
Team Building
Leadership
Lead Generation
Keller Williams
Coaching
Team Leadership
Entrepreneurship
Networking
Place
Personal Development
Business Growth
Mentorship
Client Relationships
Work-Life Balance
Market Trends
Personal Growth
Business Development
Team Management
Mindset

Welcome to the Built How Podcast A podcast for the real estate industry. Built HOW is a podcast dedicated to understanding the secrets behind how the most productive professionals in the real estate industry and beyond have built the businesses they have today. Your hosts dive into the story behind these entrepreneurs' journey to the top and examine the innovative strategies they have used to buil... more

PublishesTwice weeklyEpisodes817Founded5 years ago
Number of ListenersCategories
BusinessEntrepreneurship

Listen to this Podcast

Artwork for Built HOW

Latest Episodes

Real estate expert Marc Pollak joins host Lucas Sherraden to delve into his journey from running martial arts schools to becoming a successful real estate professional. Pollak shares valuable lessons learned through failure, emphasizing the significa... more

Explore the journey of Matt Merritt, a top real estate agent from Freehold, New Jersey, as he and host Lucas Sherraden delve into the challenges and triumphs of building a successful real estate business. From starting right after high school to mana... more

In this episode, host Lucas Sherraden engages with top Boise, Idaho real estate agent Christina Ward, exploring her journey from collegiate athlete to industry leader. Christina shares insights on transitioning from an assistant to a top agent, lever... more

Lucas Sherraden speaks with top real estate agent Cynthia Quarentello about her journey in the industry. Cynthia, who transitioned from a New York City family business to Raleigh, North Carolina, shares insights on building a successful team, the val... more

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Recent Guests

Matt Merritt
Top real estate agent, Merritt Real Estate Team
Merritt Real Estate Team
Episode: Matt Merritt - Turning Pressure into Professional Triumph
Christina Ward
Top-performing real estate agent and team leader
Christina Ward & Company
Episode: Christina Ward - Transforming Adversity into Advantage
Cynthia Quarentello
Real estate team owner in Raleigh, NC
Team Quarentello Real Estate
Episode: Cynthia Quarentello - Crafting a Positive Team Culture
Tim Kerr
Owner/Operator of Kerr Living, real estate professional and investor
Kerr Living
Episode: Tim Kerr - Resilient Growth and Adaptation in Real Estate
Julie Elkon
Owner of J. Elkon Realty, real estate agent and team leader
J. Elkon Realty
Episode: Julie Elkon - Cultivating a Thriving Real Estate Team
Joe Platz
Real estate professional and team leader
Boise, Idaho and Everett, Washington teams
Episode: Joe Platz - Embracing Unconventional Strategy for Growth
Andrew Bartlett
Real estate team owner based in Lancaster, Pennsylvania
Real estate team owner, Lancaster, PA
Episode: Andrew Bartlett - Persistence and Resilience
Anne Kennedy
Experienced real estate leader and investor-education educator; founder/operator of a Place platform; former Keller Williams leader
Place (PropTech platform)
Episode: Anne Kennedy - Embracing Proven Systems and Models
Dawn Reddoch
Real estate agent and founder of Aspire Real Estate Group
Aspire Real Estate Group, Guide
Episode: Dawn Reddoch - Embracing Challenges and Resilience in Real Estate

Host

Lucas Sherraden
Host of Built HOW Podcast

Reviews

4.7 out of 5 stars from 34 ratings
  • A common Thread

    Amazing individuals all have the common thread of Grit and determination to be better. I love these stories. Very inspiring

    Apple Podcasts
    5
    gkluck
    United States2 years ago
  • Onions

    Yet another layer of resource for building my best self. So many applications and keeping this to one’s self wouldn’t be right. Thank you WIn, Make, Give.

    Apple Podcasts
    5
    Appaloosa_sooz
    United States5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

High-quality guests who share real-world systemized strategies.
Listeners gain practical takeaways they can apply quickly.
Grit and determination stand out in every guest story.

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Proven PodcastCharles Schwartz
Business MVP
Business MVPSammy Peterson
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The Money MondaysDan Fleyshman

Talking Points

Recent interactions between the hosts and their guests.

Cynthia Quarentello - Crafting a Positive Team Culture
Q: What role does the brokerage relationship play in your growth, and how do you maintain its value?
A strong relationship with the broker, regular communication, referrals, and collaboration to refer and train new agents, which supports scalable growth while keeping the team aligned.
Cynthia Quarentello - Crafting a Positive Team Culture
Q: How do you balance being hands-on with leadership and ensuring time off for yourself and your family?
Delegating with leverage, creating solid directors of operations, and maintaining a culture where the team can operate in the leader's absence, while the leader leads by example when present.
Cynthia Quarentello - Crafting a Positive Team Culture
Q: What are the keys to recruiting great agents and keeping them long term?
Being selective in hiring, prioritizing cultural fit, open-ended interviews to understand real responses, and maintaining a nurturing environment where agents grow and feel supported.
Cynthia Quarentello - Crafting a Positive Team Culture
Q: How did you build the business you have today, and what were the early steps that mattered most?
Starting with door knocking, taking bold actions like knocking on 100 doors in one day, and then expanding from a sole agent to an assistant and eventually a full team by hiring carefully and focusing on culture.
Julie Elkon - Cultivating a Thriving Real Estate Team
Q: Julie, tell us about your team and what your business looks like today.
Julie explains she runs J. Elkon Realty with seven agents and two admins, and describes her evolution from a solo broker to building a satellite office and eventually a team, driven by a need for a space and culture she could call her own.

Audience Metrics

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Frequently Asked Questions About Built HOW

What is Built HOW about and what kind of topics does it cover?

The show centers on high-growth real estate professionals who scale teams and businesses through leadership, systems, and relationship-driven strategies. Episodes frequently cover hiring, coaching, onboarding, and strategic partnerships, with a strong emphasis on sustainable growth, disciplined lead generation, and leveraging plays, data, and marketplaces to expand into new markets. Noteworthy is the regular focus on mindset shifts, servant leadership, and the use of formal playbooks or infrastructures (like Place partnerships) to replace solo growth with scalable models. Listeners can expect practical frameworks, behind-the-scenes tactics, and vivid founder-led journeys that quantify the trade-offs between growth velocity and service quali... more

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Which podcasts are similar to Built HOW?

These podcasts share a similar audience with Built HOW:

1. The Millionaire Real Estate Agent | The MREA Podcast
2. The ONE Thing
3. The Tom Ferry Podcast Experience
4. The Jefferson Fisher Podcast
5. Ninja Selling Podcast

How many episodes of Built HOW are there?

Built HOW launched 5 years ago and published 817 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Built HOW?

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What guests have appeared on Built HOW?

Recent guests on Built HOW include:

1. Matt Merritt
2. Christina Ward
3. Cynthia Quarentello
4. Tim Kerr
5. Julie Elkon
6. Joe Platz
7. Andrew Bartlett
8. Anne Kennedy

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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