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Artwork for Built HOW
Real Estate
Team Building
Leadership
Lead Generation
Keller Williams
Coaching
Team Leadership
Entrepreneurship
Networking
Personal Development
Business Growth
Mentorship
Place
Client Relationships
Work-Life Balance
Market Trends
Personal Growth
Business Development
Team Management
Mindset

Welcome to the Built How Podcast A podcast for the real estate industry. Built HOW is a podcast dedicated to understanding the secrets behind how the most productive professionals in the real estate industry and beyond have built the businesses they have today. Your hosts dive into the story behind these entrepreneurs' journey to the top and examine the innovative strategies they have used to buil... more

PublishesTwice weeklyEpisodes807Founded5 years ago
Number of ListenersCategories
BusinessEntrepreneurship

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Artwork for Built HOW

Latest Episodes

Maria Pettet, with 23 years in real estate, shares her journey from working with a mom-and-pop builder to leading the Integrity Home Group. In this episode, Maria discusses navigating the 2008 real estate downturn and the importance of authenticity, ... more

Lucas Sherraden hosts Anna Paduhovich in this episode of the Built How podcast, exploring her 20-year real estate journey. Transitioning from a global job to building a successful team, Anna shares insights on overcoming the 2008 market crash and rec... more

In this episode of the Built How Podcast, host Lucas Sherraden chats with Clint Jordan, a top real estate agent and former Air Force firefighter. Clint discusses the challenges and lessons learned from transitioning into real estate, building a natio... more

Join host Lucas Sherraden as he sits down with Jason Smith of the Summit Living team based in Colorado's beautiful Breckenridge area. Jason shares his insights on building a successful real estate business, honing team dynamics with no "dead weight,"... more

Key Facts

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Recent Guests

Chris Ball
Real estate agent, Chris Ball Properties, Knoxville, TN
Chris Ball Properties
Episode: Chris Ball - Embracing the Model: From Resistance to Acceptance
Kaleo Kina
Team owner, Coastal Virginia Collective Realty
Coastal Virginia Collective Realty
Episode: Kaleo Kina - Leadership Skills as a Foundation for Success
Bill DeVore
Real estate agent based in Asheville, Keller Williams Asheville
Keller Williams Asheville
Episode: Bill DeVore - Building Business Foundations Through Networking and Mentorship
Brian Weast
Real estate agent and leader of the Weast Group in the Dallas–Fort Worth area
Weast Group / Keller Williams (past)
Episode: Brian Weast - Strategic Adaptation in Real Estate Markets
Bryan Davis
Real estate team leader and top agent in the Dallas–Fort Worth area
Episode: Bryan Davis - Building Relationships Over Transactions
Chris Pappalardo
Real estate team owner and leader, focused on growing a resilient team
Independent real estate brokerage
Episode: Chris Pappalardo - Building a Resilient Real Estate Team Through Mindset and Strategy
Michelle Bennett
Real estate agent and team leader
Arbor Bridge Real Estate
Episode: Michelle Bennett - The Hustle Factor: How Consistent Effort Can Transform Your Real Estate Career
Rick Angell
Real estate team lead at Angel Solutions
Angel Solutions at Real Broker, powered by Place
Episode: Rick Angell - How to Lead with Empathy: Cultivating a Relationship-Driven Real Estate Team
Gina Mullen
Founder/Leader of Gina Mullen Realty Group
Gina Mullen Realty Group
Episode: Gina Mullen - How to Thrive in the Luxury Real Estate Market

Host

Lucas Sherraden
Host of Built HOW Podcast

Reviews

4.7 out of 5 stars from 34 ratings
  • A common Thread

    Amazing individuals all have the common thread of Grit and determination to be better. I love these stories. Very inspiring

    Apple Podcasts
    5
    gkluck
    United States2 years ago
  • Onions

    Yet another layer of resource for building my best self. So many applications and keeping this to one’s self wouldn’t be right. Thank you WIn, Make, Give.

    Apple Podcasts
    5
    Appaloosa_sooz
    United States5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

High-quality guests who share real-world systemized strategies.
Listeners gain practical takeaways they can apply quickly.
Grit and determination stand out in every guest story.

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Talking Points

Recent interactions between the hosts and their guests.

Emily Hayes - Nurturing a Culture of Growth
Q: What's your approach to leadership and accountability now?
I focus on being vulnerable, setting clear daily and weekly standards, coaching daily, and having tough conversations when needed to protect agents' financial futures and ensure growth.
Emily Hayes - Nurturing a Culture of Growth
Q: What changes did you make when you brought your husband on to the business?
We created distinct lanes—he handled operations and back-end support while I led sales—to avoid friction, and over time we aligned our roles toward a single vision, which improved execution and accountability.
Emily Hayes - Nurturing a Culture of Growth
Q: How did you go about finding and building your initial client base?
I started with a strict plan to contact everyone I knew, leveraged my work and church networks, did open houses and door knocking, and conducted about 200 coffee meetings in the first two years to convert relationships into business.
Emily Hayes - Nurturing a Culture of Growth
Q: What led you to real estate, and what was your first year like with the sale targets you set?
I started with a bold goal of 20 deals to hit roughly 3 million in volume, but I ended up selling 17 in my first year, which proved the power of setting ambitious targets and learning quickly from that experience.
Simon Westfall-Kwong - Cracking the Code of Luxury Real Estate
Q: How do you differentiate luxury listings from average ones?
You must be deeply involved in the local market, know the community, and speak the language of high-net-worth clients with credible, data-backed conversations and a strong personal story behind the team.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Frequently Asked Questions About Built HOW

What is Built HOW about and what kind of topics does it cover?

The show centers on high-growth real estate professionals who scale teams and businesses through leadership, systems, and relationship-driven strategies. Episodes frequently cover hiring, coaching, onboarding, and strategic partnerships, with a strong emphasis on sustainable growth, disciplined lead generation, and leveraging plays, data, and marketplaces to expand into new markets. Noteworthy is the regular focus on mindset shifts, servant leadership, and the use of formal playbooks or infrastructures (like Place partnerships) to replace solo growth with scalable models. Listeners can expect practical frameworks, behind-the-scenes tactics, and vivid founder-led journeys that quantify the trade-offs between growth velocity and service quali... more

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Which podcasts are similar to Built HOW?

These podcasts share a similar audience with Built HOW:

1. The Millionaire Real Estate Agent | The MREA Podcast
2. The Tom Ferry Podcast Experience
3. HousingWire Daily
4. Hustle Humbly Podcast
5. The ONE Thing

How many episodes of Built HOW are there?

Built HOW launched 5 years ago and published 807 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Built HOW?

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What guests have appeared on Built HOW?

Recent guests on Built HOW include:

1. Chris Ball
2. Kaleo Kina
3. Bill DeVore
4. Brian Weast
5. Bryan Davis
6. Chris Pappalardo
7. Michelle Bennett
8. Rick Angell

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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