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Artwork for Build and Scale Your Online Fitness Business

Build and Scale Your Online Fitness Business

Online Trainer Mentorship
Online Fitness Coaching
Pricing
Online Trainer Mentorship
Enrollment Calls
Online Coaching
Instagram
Online Training
Hybrid Model
Content Marketing
Direct Messaging (dms)
Signature Program
Renewals
Online Fitness Business
Online Trainer Mentorship (OTM)
Checkpoint Call
Objections Handling
Diagnostic Questions
Online Group Coaching Program
In-Person Training
Tracking Metrics/analytics

Build & Scale is the go-to podcast for personal trainers and fitness coaches ready to grow profitable online businesses. Hosted by Jon Vlahogiannakos of the Online Trainer Mentorship, this show delivers real-world client case studies, step-by-step business strategies, content tips, and scalable systems that help you attract clients, increase revenue, and ditch burnout. If you want freedom and inco... more

PublishesWeeklyEpisodes49Foundeda year ago
Number of ListenersCategories
EntrepreneurshipBusiness

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Artwork for Build and Scale Your Online Fitness Business

Latest Episodes

Most fitness coaches and trainers using AI right now are making the same mistake: they're putting it where it hurts most and ignoring where it helps most.

In this episode, Jon breaks down the front end vs. back end framework for AI in your coaching ... more

You've been telling yourself you don't have time, you're not ready, or you don't want to be salesy. This episode breaks down the five real reasons in-person trainers haven't gone online yet, why those reasons almost never match what's actually going ... more

Most trainers who try to go online are not missing skills, certifications, or experience. They're missing a specific offer someone can actually say yes to.

In this episode, Jon shares the exact seven-day challenge he ran in March 2020 that signed h... more

The most experienced coaches in the fitness industry are often earning the least online. Not because they lack skill or knowledge -- because they've been avoiding three specific decisions that are quietly costing them tens of thousands of dollars a y... more

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Podcast Host
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Recent Guests

Alex Harriman
Coach, featured guest for a live workshop
Unknown (guest of the episode)
Episode: 5 Reasons Trainers Haven't Gone Online Yet (And What's Really Going On)
Will Marshall
Online fitness coach, self-employed since 2023
Marshall Fitness LLC
Episode: How to Scale an Online Fitness Coaching Business: Will's Six-Figure Story
Jeff Dalzell
Conversations coach, one of the success coaches with the Online Trainer Mentorship
Online Trainer Mentorship
Episode: The Real Reason Your DM Conversations Are Going Nowhere w/Jeff Dalzell
Ryan Cali
Fitness and Nutrition Coach
San Jose, California
Episode: From Content Creator to $200K Coaching Business w/Ryan Cali
Andrea Johnson
Fully online fitness coach transforming from garage to online
OTM student
Episode: From $80K in Her Garage to $10K+ Months Online: How Andrea Built Time Freedom Without Sacrificing Quality

Host

Jon Vlahogiannakos
Host of Build and Scale Your Online Fitness Business and related shows; leads discussions on scaling online fitness coaching

Chart Rankings

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Talking Points

Recent interactions between the hosts and their guests.

From $80K in Her Garage to $10K+ Months Online: How Andrea Built Time Freedom Without Sacrificing Quality
Q: Who would you recommend OTM for?
Andrea says OTM is for anyone looking to grow online, level up an existing online business, or transition from undercharging to a scalable, well-supported model with tools and systems to sustain growth.
From $80K in Her Garage to $10K+ Months Online: How Andrea Built Time Freedom Without Sacrificing Quality
Q: What were your three biggest breakthroughs after joining OTM?
She notes that online delivery allowed better service with more touchpoints, leveraging tools to automate and scale, closing in-person offerings for time freedom, and using high-ticket online programs to increase revenue while serving more clients.
From $80K in Her Garage to $10K+ Months Online: How Andrea Built Time Freedom Without Sacrificing Quality
Q: What did your business look like before joining OTM?
She describes transitioning from a gym to a garage setup during COVID, running small group and one-on-one training with 7-8 hours of in-person sessions weekly, undercharging in online space, and earning around $80K annually.
From $80K in Her Garage to $10K+ Months Online: How Andrea Built Time Freedom Without Sacrificing Quality
Q: Could you introduce yourself and tell us where you're from and who you coach?
Andrea Johnson introduces herself from Rock Springs, Wyoming, and explains she now coaches perimenopausal women aged 35-65 who are beginners in the gym, many coming from limited prior experience with programs like P90X or Beachbody.

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

A practical, action-oriented show for fitness professionals who want to build and scale online coaching businesses. Across recent episodes, the emphasis is on creating precise, outcome-driven offers; using structured enrollment, follow-up, and direct messaging strategies; and building scalable systems that drive client growth, higher retention, and time freedom. A recurring thread is moving from in-person roots to online delivery through proven frameworks, live workshops, and mentorship programs. Standout themes include converting conversations into enrollments without high-pressure selling, designing signature programs that resonate with a specific audience, and balancing online growth with optional in-person work through hybrid models. Th... more

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. The Dr. Layne Norton Podcast
2. The GaryVee Audio Experience
3. The Mindset Mentor
4. The Dr. Gabrielle Lyon Show
5. Mind Pump: Raw Fitness Truth

How many episodes of this podcast are there?

this podcast launched a year ago and published 49 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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Recent guests on this podcast include:

1. Alex Harriman
2. Will Marshall
3. Jeff Dalzell
4. Ryan Cali
5. Andrea Johnson

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