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Beyond the BEO

Shanondoah Nicholson
Event Planning
Event Marketing
Networking
Events Industry
Corporate Events
Event Experience
Event Industry
Personal Branding
Attendee Engagement
Technology
Event Management
Dining Trends
Post-Covid Event Trends
Exposoft
Audience Engagement
Field Marketing
Women Entrepreneurs
Disney
Customer Experience
Innovative Event Activations

An event planner podcast. Helping you have the most impact in your corporate events career.

PublishesWeeklyEpisodes89Founded4 years ago
Number of ListenersCategory
Business

Listen to this Podcast

Artwork for Beyond the BEO

Latest Episodes

In this week's episode, I'm chatting with Timothy Calder from Achievers about how webinars fit into a broader event and marketing ecosystem, emphasizing the importance of strategy, timing, and content repurposing. He shares insights on aligning webin... more

In this episode, Joanna Lean from Hivergy shares the transformative power of integrating wellness into event design. She shares her journey from traditional event planning to incorporating positive psychology and wellness, emphasizing the shift from ... more

In this episode, I'm sharing my journey from in-house planner to freelancing and why I incorporated travel services into my services. Event management is already stressful enough, requiring many balls in the air at all times. I share how working with... more

Discover how personal branding and authenticity remain essential despite the rise of AI tools, and learn practical steps to build and maintain a genuine presence online. On this week's episode of Beyond the BEO, Shaun Bernstein of The Write Stuff Age... more

Key Facts

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Number of Listeners
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Recent Guests

Shaun Bernstein
Founder, The Write Stuff Agency; journalist and lawyer turned branding expert
The Write Stuff Agency
Episode: 86. The Human Edge in Personal Branding with Shaun Bernstein
Stephanie Hilts
Speaker strategist, TA Speakers Management
TA Speakers Management
Episode: 84. The Hidden Power of Internal Events to Transform Company Culture
Stephanie Hiltz
Speaker Strategist for TA Speakers Management
TA Speakers Management
Episode: 83. Working Remotely but Staying Connected with Stephanie Hiltz
Andrew Roby
Event producer and designer
Episode: 81. The New Normal: Shorter Lead Times, Higher Expectations, and What Planners Must Do About It
Sam Eitzen
CEO of Snapbar
Snapbar
Episode: 80. The Unexpected Role of Personalization in Creating Sticky Event Experiences
Tami Adams
Founder of TA Speakers Management, boutique speaker agency in Toronto
TA Speakers Management
Episode: 79. The Secret to Making Your Event Memorable: Authenticity, Interactivity, and Human Moments
David Petro
Founder of Celebrity Capital, a sponsorship agency that leverages celebrity talent for revenue generation
Celebrity Capital
Episode: 77. Transforming Event Sponsorship with Celebrities: From Logo Placements to Revenue Generation
Lakesha Moore
Founder of Roll With Keke; events operations strategist
Roll With Keke
Episode: 76. From Paper to Practice: Making Accessibility a Core Part of Event Planning with Lakesha Moore
Suzanne Knight
Keynote speaker and consultant focusing on corporate transformation
Episode: 75. What Event Planners Miss When Booking Speakers with Suzanne Knight

Host

Shanondoah Nicholson
Host of Beyond the BEO

Reviews

5.0 out of 5 stars from 28 ratings
  • Proud

    A proud listener, very informative and helpful to my career. Highly recommend

    Apple Podcasts
    5
    mrdougeillen
    Canadaa year ago
  • Amazing podcast

    Such an informative podcast! Love listening to this

    Apple Podcasts
    5
    Auntie Nattie
    Canadaa year ago
  • Love the insights every episode!

    I look forward to every episode! Shanondoah is a pro and has such a great perspective as an in-house event manager. From LinkedIn to engaging attendees, she’s got tips you can apply to your work immediately

    Apple Podcasts
    5
    LoganPHL
    United States2 years ago
  • Enjoyed interview with Naomi Tucker

    Great podcast full of tips, tricks and insights. Particularly enjoyed the episode featuring Naomi that discuss what event planners can do to increase their well-being and reduce stress.

    Apple Podcasts
    5
    MJ Milwaukee
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Highly informative and helpful for career development.
Provides valuable insights for attendees and planners alike.
The host has a professional perspective that is practical for event management.

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Talking Points

Recent interactions between the hosts and their guests.

86. The Human Edge in Personal Branding with Shaun Bernstein
Q: If nothing else, what would you want them to walk away with?
The first and most important step is simply to start; the second is to stay consistent and committed to long-term participation in conversations, with a focus on genuine engagement and ongoing improvement.
86. The Human Edge in Personal Branding with Shaun Bernstein
Q: So what would you say to new grads who have been using AI probably extensively in school? What would you tell them if they wanted to start building a personal brand today?
Encourage them to identify their unique human advantages—their diverse experiences and original thinking—and start posting with authenticity. They should focus on clear, human voices, good visuals, and consistent engagement on platforms like LinkedIn, while avoiding overreliance on AI-generated content that feels hollow or robotic.
88. The Surprising Way Wellness is Reshaping How We Experience Corporate Events
Q: What myths do you encounter when pitching wellness-infused experiences to conservative stakeholders?
The biggest myth is that wellness is a nice-to-have rather than a strategic business tool; framing it as a driver of better thinking, collaboration, and outcomes helps win buy-in.
88. The Surprising Way Wellness is Reshaping How We Experience Corporate Events
Q: How do you determine which activations are right for a given group?
Start with the desired outcome and feelings you want attendees to leave with, then choose activations that foster connection, belonging, and energy; the activity is a vehicle to achieve the outcome, not the sole focus.
88. The Surprising Way Wellness is Reshaping How We Experience Corporate Events
Q: What has changed in the events industry in recent years, especially regarding wellness and attendee experience?
There's been a shift toward prioritizing human connection and energy over heavy content delivery; events should aim to help attendees feel inspired, connected, and engaged rather than overwhelmed by slides and busy schedules.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About Beyond the BEO

What is Beyond the BEO about and what kind of topics does it cover?

Focused on the intricacies of event planning and management, this podcast offers invaluable insights for professionals aiming to elevate their corporate events. Episodes feature engaging discussions centered around topics such as the evolution of event technology, strategic networking, and the critical aspects of creating engaging attendee experiences. The host often interviews experts and industry leaders, providing listeners with practical advice, innovative strategies, and thought-provoking discussions that emphasize the importance of personal connections and emotional engagement in event planning. Unique thematic elements such as the importance of mental well-being in the events industry and the integration of experiential marketing fur... more

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Which podcasts are similar to Beyond the BEO?

These podcasts share a similar audience with Beyond the BEO:

1. Desert Island Discs
2. Good Hang with Amy Poehler
3. Making Sense with Sam Harris
4. Your Undivided Attention
5. Decoding Tech

How many episodes of Beyond the BEO are there?

Beyond the BEO launched 4 years ago and published 89 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Beyond the BEO?

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What guests have appeared on Beyond the BEO?

Recent guests on Beyond the BEO include:

1. Shaun Bernstein
2. Stephanie Hilts
3. Stephanie Hiltz
4. Andrew Roby
5. Sam Eitzen
6. Tami Adams
7. David Petro
8. Lakesha Moore

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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