
www10plusbrand.comhttps://www.10PlusProfile.com1-888-288-4533Sign up for 10 Plus Brand’s Newsletter: 10plusbrand.substack.com/embed10 Plus Brand’s Youtube: www.youtube.com/@10plusbrand10 Plus Brand Inc.’s founder, CEO Joanne Z. Tan started the first episode of #10PlusPodcast on July 5, 2019. Since then, we have produced hundreds of episodes on brand building and digital mar... more
| Publishes | Weekly | Episodes | 200 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | ManagementBusinessTechnology | |||

What does it take to reach a hidden Shangri-La deep in the Grand Canyon, and what unexpected discoveries can move us beyond the beauty of waterfalls into questions about humanity, nature, God, and mortality?
In this poetic memoir, Joanne Z. Tan reco... more
AI Search Visibility: Why Brands Now Compete to Be Recalled, Not Ranked
How AI Search Is Rewriting the Rules of Brand Discovery
For thirty years, brand visibility meant ranking on a results page. That's over. Today, the AI search a customer runs on C... more
For decades, businesses invested heavily in search engine optimization (SEO) to improve their Google rankings. But AI search is fundamentally changing how people discover companies, experts, products, and services.
Today, millions of users begin thei... more
To improve brand performance, strengthen brand loyalty, and grow the bottom line, build positive brand associations through social listening and open ended questions with customers, says Joanne Z. Tan.
Most companies ask customers questions. Far fewe... more
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This is a great podcast, with a great host and great guests. What one would call a perfect combination!
~ John Lee Dumas
Very valuable resource for branding ideas.
Very valuable resource for branding ideas.
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The show centers on brand strategy, digital marketing, and AI's impact on visibility and trust in business. Episodes consistently explore how brands earn recall inside AI systems, build authoritative content, and govern brand DNA to remain relevant across platforms. A recurring thread is the balance between data-enabled tactics and human-led storytelling, with emphasis on third-party validation, transparent practices, and co-creation with customers and influencers to drive sustainable growth for B2B brands and service professionals. Notable is a strong focus on practical frameworks (e.g., GEO, brand governance, and AI experience design) delivered through interviews with notable guests and industry leaders, making it a solid resource for exe... more
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Recent guests on 10PlusBrand include:
1. Jensen Huang
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