Rephonic
Artwork for 10PlusBrand
Artificial Intelligence
Brand DNA
Thought Leadership
10 Plus Brand
Joanne Tan
Branding
Brand Identity
Love
Death
Authenticity
Aging
Joanne Z. Tan
Yosemite National Park
Brand Story
Mortality
AI Experience Design
Customer Experience
Celebration
NVIDIA
Brand Trust

www10plusbrand.comhttps://www.10PlusProfile.com1-888-288-4533Sign up for 10 Plus Brand’s Newsletter: 10plusbrand.substack.com/embed10 Plus Brand’s Youtube: www.youtube.com/@10plusbrand10 Plus Brand Inc.’s founder, CEO Joanne Z. Tan started the first episode of #10PlusPodcast on July 5, 2019. Since then, we have produced hundreds of episodes on brand building and digital mar... more

PublishesWeeklyEpisodes200Founded7 years ago
Number of ListenersCategories
ManagementBusinessTechnology

Listen to this Podcast

Artwork for 10PlusBrand

Latest Episodes

What does it take to reach a hidden Shangri-La deep in the Grand Canyon, and what unexpected discoveries can move us beyond the beauty of waterfalls into questions about humanity, nature, God, and mortality?

In this poetic memoir, Joanne Z. Tan reco... more

AI Search Visibility: Why Brands Now Compete to Be Recalled, Not Ranked

How AI Search Is Rewriting the Rules of Brand Discovery

For thirty years, brand visibility meant ranking on a results page. That's over. Today, the AI search a customer runs on C... more

For decades, businesses invested heavily in search engine optimization (SEO) to improve their Google rankings. But AI search is fundamentally changing how people discover companies, experts, products, and services.

Today, millions of users begin thei... more

To improve brand performance, strengthen brand loyalty, and grow the bottom line, build positive brand associations through social listening and open ended questions with customers, says Joanne Z. Tan.

Most companies ask customers questions. Far fewe... more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

Betrayal Season 6
Betrayal Season 6iHeartPodcasts | Glass Podcasts

Recent Guests

Jensen Huang
CEO of Nvidia
Nvidia
Episode: Jensen Huang on AI, synthetic data, & his American Dream (Pt 3 of 3)_Summary & Comments by Joanne Z. Tan_Season 2, Episode 61

Host

Joanne Z. Tan
Host of the show and founder/CEO of 10 Plus Brand, Inc. Leads branding strategy, content creation, and AI-enabled marketing initiatives.

Reviews

5.0 out of 5 stars from 3 ratings
  • 10PlusBrand gets 5-stars!

    This is a great podcast, with a great host and great guests. What one would call a perfect combination!

    ~ John Lee Dumas

    Apple Podcasts
    5
    EOFire.com
    United States5 years ago
  • Very valuable resource for branding ideas.

    Podcast Addict
    Howard T Duck
    5 years ago
  • Very valuable resource for branding ideas.

    Podcast Addict
    5
    dleskin
    5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Great mix of strategy frameworks and real-world examples, with thoughtful industry references.
The host consistently delivers practical branding insights for the AI era.
GUESTS bring high-level expertise and actionable takeaways for B2B brands.

Top Management Podcasts

The Home Service Expert Podcast
The Home Service Expert PodcastTommy Mello: $200 Million Founder|Forbes, Inc., Entrepreneur Columnist
3 Takeaways™
3 Takeaways™Lynn Thoman
We Fixed It, You're Welcome
We Fixed It, You're WelcomeWe Fixed It, You're Welcome
Omni Talk Retail
Omni Talk RetailOmni Talk Retail
Jocko Podcast
Jocko PodcastJocko DEFCOR Network
HBR IdeaCast
HBR IdeaCastHarvard Business Review
Change Cycle
Change CycleChristine Yeager

Talking Points

Recent interactions between the hosts and their guests.

Frequent Asked Questions, Pt. 1 of 2: What is the ROI of Branding or Brand Building? Where to Start? Joanne Z. Tan_Season 2, Episode 96
Q: How do you measure ROI in branding projects?
ROI is demonstrated through measurable outcomes such as increased client engagement, higher quality content, more qualified leads, and long-term improvements in brand visibility across AI search and media channels.
Frequent Asked Questions, Pt. 1 of 2: What is the ROI of Branding or Brand Building? Where to Start? Joanne Z. Tan_Season 2, Episode 96
Q: What are the low-hanging fruits to start with if the budget is limited?
Start with initial consultation, identify foundational deliverables like DNA decoding and core content elements, and consider bundled packages for substantial savings while building the brand's core assets.
Frequent Asked Questions, Pt. 1 of 2: What is the ROI of Branding or Brand Building? Where to Start? Joanne Z. Tan_Season 2, Episode 96
Q: How long does brand DNA decoding take?
On average about two to three months for standard brands, with more time for legacy or complex brands, including multiple brainstorming sessions and detailed material collection.
Frequent Asked Questions, Pt. 1 of 2: What is the ROI of Branding or Brand Building? Where to Start? Joanne Z. Tan_Season 2, Episode 96
Q: Do you specialize in business branding or personal branding?
10 Plus Brand handles both business branding and leadership personal branding using their proprietary DNA decoding process, applying the same foundational principles to each.
Frequent Asked Questions, Pt. 1 of 2: What is the ROI of Branding or Brand Building? Where to Start? Joanne Z. Tan_Season 2, Episode 96
Q: What can you do that AI cannot?
Human-centric brand decoding and strategic interpretation—including understanding needs, goals, values, and crafting authentic brand narratives that AI alone cannot generate.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About 10PlusBrand

What is 10PlusBrand about and what kind of topics does it cover?

The show centers on brand strategy, digital marketing, and AI's impact on visibility and trust in business. Episodes consistently explore how brands earn recall inside AI systems, build authoritative content, and govern brand DNA to remain relevant across platforms. A recurring thread is the balance between data-enabled tactics and human-led storytelling, with emphasis on third-party validation, transparent practices, and co-creation with customers and influencers to drive sustainable growth for B2B brands and service professionals. Notable is a strong focus on practical frameworks (e.g., GEO, brand governance, and AI experience design) delivered through interviews with notable guests and industry leaders, making it a solid resource for exe... more

Where can I find podcast stats for 10PlusBrand?

Rephonic provides a wide range of podcast stats for 10PlusBrand. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to 10PlusBrand and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does 10PlusBrand get?

Rephonic provides a full set of podcast information for four million podcasts, including the number of listeners. View further listenership figures for 10PlusBrand, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for 10PlusBrand?

Rephonic provides comprehensive predictive audience data for 10PlusBrand, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does 10PlusBrand have?

To see how many followers or subscribers 10PlusBrand has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to 10PlusBrand?

These podcasts share a similar audience with 10PlusBrand:

1. Betrayal Season 6

How many episodes of 10PlusBrand are there?

10PlusBrand launched 7 years ago and published 200 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact 10PlusBrand?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for 10PlusBrand?

Rephonic pulls ratings and reviews for 10PlusBrand from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for 10PlusBrand?

Rephonic provides full transcripts for episodes of 10PlusBrand. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on 10PlusBrand?

Recent guests on 10PlusBrand include:

1. Jensen Huang

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days